Rascasse Audience Intelligence

Textile Audience in United States

A data profile of the people who buy, follow and care about Textile in United States — modelled from more than twelve digital signal sources. Textile has an estimated audience of 36,395,253 people in United States.

The average Textile fan in United States is 40.7 years old, more female, and lives primarily in California.

The audience is concentrated in California, Texas, Florida.

Top brand affinities include Planet Fitness, Do it yourself (DIY), Diaper bag, with strongest over-indexing on Planet Fitness (1.85× the country average).

Demographically, the Textile audience skews more female with an average age of 40.7, and over-indexes on personality traits such as DIY Mentality, Design Affinity.

Compared to the country baseline, this audience shows distinctive patterns across 20 brand affinities and 50 regions tracked by Rascasse.

The typical Textile fan in United States is more female, around 40.7 years old, with strong DIY Mentality tendencies and a notable affinity for Planet Fitness.

Category: Fashion & Accessoires · Type: Topic

The data on this page comes from the Rascasse audience panel and is refreshed monthly from search, social and browsing signals. As of 2026-08-10.

Section 01

At a glance

The key figures that characterise the Textile profile in United States.

Audience size
36.4M
in United States
Gender
62.8%
37.2% male
Age
40.7
average years
Country rank
#670
Topic in United States
Fig. 01

Search interest · 12-month trend

-10%
vs. last year
JanMarMayJulSepNov
Monthly searches · Source: Rascasse Audience Intelligence
Section 02

Demographics of Textile fans

62.8% are female, 37.2% are male, average age 40.7.

Fig. 02

Gender split

62.8%
Female
37.2%
Male
Demographic split for Textile audience in United States
MetricValue
Female62.8%
Male37.2%
Average age40.7
Estimated audience size36,395,253
Fig. 03

Age distribution

Ø 40.7
average years
Age distribution of the Textile audience in United States
Age bracketShare%
16-1917%
20-2918%
30-3919%
40-4921%
50+24%
Fig. 04

Worldwide distribution

19.5%

of the worldwide Textile audience comes from United States.

Worldwide audience distribution share by country for Textile
CountryShare
United States19.5%
United Kingdom5.1%
Italy4.4%
Section 03
Affinity (×) = how much more likely a member of this audience is to live in a region than the United States average. Example: 2.0× means twice as concentrated as the national baseline.

Geography

Where the Textile audience in United States is strongest.

Fig. 05

Top regions by affinity

Textile fans by region: top regions in United States
#RegionReachAffinity×
01California~6M1.50×
02North Carolina~1.5M1.43×
03Texas~4M1.32×
04Virginia~1M1.28×
05Georgia~1.5M1.23×
06Iowa~400K1.23×
07Hawaii~200K1.22×
08South Carolina~700K1.21×
09Kentucky~500K1.19×
10Kansas~300K1.17×
11Connecticut~400K1.13×
12New Jersey~1M1.11×
13Illinois~1.5M1.09×
14Arkansas~300K1.09×
15Massachusetts~800K1.07×
16Washington~800K1.06×
17Nebraska~200K1.06×
18Pennsylvania~1.5M1.04×
19Oregon~400K1.03×
20Louisiana~500K1.01×
21Arizona~700K1.00×
22Ohio~1M0.99×
23Indiana~700K0.99×
24Alaska~80K0.99×
25Missouri~600K0.98×
26Michigan~900K0.97×
27Alabama~500K0.97×
28New York~2M0.96×
29New Mexico~200K0.95×
30Maine~100K0.95×
31Oklahoma~400K0.94×
32New Hampshire~100K0.94×
33Colorado~500K0.93×
34Idaho~200K0.93×
35Rhode Island~100K0.93×
36South Dakota~80K0.93×
37Utah~300K0.92×
38Maryland~600K0.91×
39Minnesota~500K0.91×
40Delaware~90K0.90×
41Tennessee~600K0.89×
42North Dakota~70K0.88×
43Vermont~60K0.88×
44Mississippi~300K0.87×
45Montana~90K0.87×
46Wisconsin~500K0.85×
47West Virginia~100K0.84×
48Florida~2M0.83×
49Nevada~300K0.82×
50Washington, District of Columbia~90K0.82×
Fig. 06

Affinity by region

Affinity by region — Textile, United States
0.82×1.00×1.50×
Section 04
Brands and entities this audience over-indexes on, vs. the country average.

Audience interests & affinities

The strongest cross-interests of the Textile audience — brands, topics and people combined.

Fig. 07

Top cross-interests, ranked by affinity

Top brand affinities (over-index vs. country average) for Textile audience
#·InterestCategoryAffinity×
01BlanketHome & Garden2.92×
02Universal StudiosMovies & TV2.67×
03Diaper bagKids & Family2.65×
04Planet FitnessSports1.85×
05Made in USABusiness & Career1.83×
06TrousersFashion & Accessoires1.74×
07SkirtFashion & Accessoires1.68×
08FarmhouseTravel & Leisure1.66×
09MetaphysicsBusiness & Career1.65×
10Natural skin careBeauty & Wellness1.64×
11WeavingFashion & Accessoires1.64×
12CarpetHome & Garden1.58×
13SewingHome & Garden1.58×
14Western wearFashion & Accessoires1.57×
15Vintage clothingFashion & Accessoires1.55×
16KnittingHome & Garden1.55×
17Do it yourself (DIY)Home & Garden1.54×
18Real propertyHome & Garden1.52×
19CabinetryHome & Garden1.52×
20Luxury real estateBusiness & Career1.51×
Section 05
Top six personality traits over-indexed by this audience (1.0 = country average).

Personality of the Textile audience

Values above 1.00× are above the country average, values below 1.00× below it.

Fig. 08

Deviation from the national baseline

What stands out
The strongest tendencies
Top personality traits over-indexed by Textile audience · What stands out
TraitClusterDeviationScore
DIY MentalityTHRILL1.30×
Design AffinityPREMIUM1.30×
SustainabilityBALANCE1.22×
1.00× baseline
Rather not
The weakest tendencies
Top personality traits over-indexed by Textile audience · Rather not
TraitClusterDeviationScore
Social Media UsageJOY0.90×
Convenience OrientationPREMIUM0.94×
SpiritualityBALANCE0.98×
1.00× baseline
Section 06

Frequently asked questions

01

How many fans does Textile have in United States?

Textile has an estimated audience of 36,395,253 people in United States, concentrated in California and Texas.

02

What is the gender split and age of Textile fans?

62.8% of Textile fans are female, 37.2% are male, with an average age of 40.7 years.

03

Which brands do Textile fans like most?

Textile fans show strongest brand affinity for Planet Fitness (1.85×), Do it yourself (DIY) (1.54×), and Diaper bag (2.65×) over the country average.

04

Where do Textile fans live in United States?

Textile fans in United States are most concentrated in California (reach ~6M), Texas (reach ~4M), and Florida (reach ~2M). These three regions account for the largest share of the active audience.

05

What other brands do Textile fans also like?

Beyond Textile itself, the audience over-indexes on Do it yourself (DIY) (1.54×), Diaper bag (2.65×), Trousers (1.74×), and Blanket (2.92×) compared to the United States average.

Appendix

Explore more audiences

Related profiles, rankings and the same audience in other markets.

How to read this data

Audience size is the estimated number of people in United States who actively search for Textile. Affinity is an over-index ratio: 2.0× means the audience is twice as likely to engage with that brand or trait as the country average. Reach is the estimated number of audience members in a region. Regional and brand-affinity tables are sorted from strongest signal to weakest.

About this audience profile

This audience profile is generated by Rascasse from anonymized search-behavior signals across United States. For methodology see methodology. Affinity values are over-index ratios vs. the country average (1.0 = baseline). Audience sizes are estimated, not measured.

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