Rascasse Audience Intelligence

Tawhid Audience in Indonesia

A data profile of the people who buy, follow and care about Tawhid in Indonesia — modelled from more than twelve digital signal sources. Tawhid has an estimated audience of 2,772,776 people in Indonesia.

#549among Topic in Indonesia
#25in Politics & Society

Tawhid has an estimated audience of 2,772,776 people in Indonesia. 45.1% are female, 54.9% are male, average age 33.1. Top brand affinities: Radio, Inter Milan, God in Islam, Soap opera, Buddhism.

Top brand affinities include Radio, Inter Milan, God in Islam, with strongest over-indexing on Radio (2.65× the country average).

Demographically, the Tawhid audience skews balanced with an average age of 33.1, and over-indexes on personality traits such as Spirituality, Tradition.

The typical Tawhid fan in Indonesia is balanced, around 33.1 years old, with strong Spirituality tendencies and a notable affinity for Radio.

Category: Politics & Society · Type: Topic

The data on this page comes from the Rascasse audience panel and is refreshed monthly from search, social and browsing signals. As of 2026-08-18.

Section 01

At a glance

The key figures that characterise the Tawhid profile in Indonesia.

Audience size
2.8M
in Indonesia
Gender
45.1%
54.9% male
Age
33.1
average years
Country rank
#746
Topic in Indonesia
Fig. 01

Search interest · 12-month trend

-13%
vs. last year
JanMarMayJulSepNov
Monthly searches · Source: Rascasse Audience Intelligence
Section 02

Demographics of Tawhid fans

45.1% are female, 54.9% are male, average age 33.1.

Fig. 02

Gender split

45.1%
Female
54.9%
Male
Demographic split for Tawhid audience in Indonesia
MetricValue
Female45.1%
Male54.9%
Average age33.1
Estimated audience size2,772,776
Fig. 03

Age distribution

Ø 33.1
average years
Age distribution of the Tawhid audience in Indonesia
Age bracketShare%
16-1929%
20-2930%
30-3921%
40-4912%
50+8%
Fig. 04

Worldwide distribution

19.3%

of the worldwide Tawhid audience comes from Indonesia.

Worldwide audience distribution share by country for Tawhid
CountryShare
Indonesia19.3%
Saudi Arabia9.0%
Pakistan8.2%
Section 04
Brands and entities this audience over-indexes on, vs. the country average.

Audience interests & affinities

The strongest cross-interests of the Tawhid audience — brands, topics and people combined.

Fig. 07

Top cross-interests, ranked by affinity

Top brand affinities (over-index vs. country average) for Tawhid audience
#·InterestCategoryAffinity×
01JudaismPolitics & Society2.97×
02God in IslamPolitics & Society2.94×
03RadioTechnology & Electronics2.65×
04Breakfast televisionMovies & TV2.34×
05romantic comediesMovies & TV2.29×
06BuddhismHealth2.16×
07HinduismPolitics & Society1.99×
08Detective fictionLiterature1.81×
09NASDAQBusiness & Career1.78×
10Arsenal F.C.Sports1.70×
11WWESports1.66×
12Soap operaMovies & TV1.61×
13A.S. RomaSports1.61×
14Video blogInternet & Social Media1.60×
15LotteryGames1.59×
16Pay televisionMovies & TV1.59×
17Internet memeInternet & Social Media1.53×
18Street foodFood & Beverages1.51×
19MicrosoftTechnology & Electronics1.51×
20Inter MilanSports1.50×
Section 05
Top six personality traits over-indexed by this audience (1.0 = country average).

Personality of the Tawhid audience

Values above 1.00× are above the country average, values below 1.00× below it.

Fig. 08

Deviation from the national baseline

What stands out
The strongest tendencies
Top personality traits over-indexed by Tawhid audience · What stands out
TraitClusterDeviationScore
SpiritualityBALANCE1.79×
TraditionCONSERVATISM1.49×
Community OrientationOPEN1.45×
1.00× baseline
Rather not
The weakest tendencies
Top personality traits over-indexed by Tawhid audience · Rather not
TraitClusterDeviationScore
Pet OwnershipJOY0.63×
Design AffinityPREMIUM0.69×
Luxury OrientationPREMIUM0.70×
1.00× baseline
Appendix

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Related profiles, rankings and the same audience in other markets.

How to read this data

Audience size is the estimated number of people in Indonesia who actively search for Tawhid. Affinity is an over-index ratio: 2.0× means the audience is twice as likely to engage with that brand or trait as the country average. Reach is the estimated number of audience members in a region. Regional and brand-affinity tables are sorted from strongest signal to weakest.

About this audience profile

This audience profile is generated by Rascasse from anonymized search-behavior signals across Indonesia. For methodology see methodology. Affinity values are over-index ratios vs. the country average (1.0 = baseline). Audience sizes are estimated, not measured.

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