Rascasse Audience Intelligence

Pope Francis Audience in Ireland

A data profile of the people who buy, follow and care about Pope Francis in Ireland — modelled from more than twelve digital signal sources. Pope Francis has an estimated audience of 742,245 people in Ireland.

Pope Francis has an estimated audience of 742,245 people in Ireland. 73.7% are female, 26.3% are male, average age 52.2. Top brand affinities: LinkedIn, Breaking news, Charitable organization, Nonprofit organization, Tradition.

Top brand affinities include LinkedIn, Breaking news, Charitable organization, with strongest over-indexing on LinkedIn (1.69× the country average).

Demographically, the Pope Francis audience skews more female with an average age of 52.2, and over-indexes on personality traits such as Family Orientation, Tradition.

The typical Pope Francis fan in Ireland is more female, around 52.2 years old, with strong Family Orientation tendencies and a notable affinity for LinkedIn.

Category: Politics & Society · Type: Person · Subtype: Pope

The data on this page comes from the Rascasse audience panel and is refreshed monthly from search, social and browsing signals. As of 2026-08-14.

Section 01

At a glance

The key figures that characterise the Pope Francis profile in Ireland.

Audience size
742K
in Ireland
Gender
73.7%
26.3% male
Age
52.2
average years
Country rank
#605
Person in Ireland
Fig. 01

Search interest · 12-month trend

-97%
vs. last year
JanMarMayJulSepNov
Monthly searches · Source: Rascasse Audience Intelligence
Section 02

Demographics of Pope Francis fans

73.7% are female, 26.3% are male, average age 52.2.

Fig. 02

Gender split

73.7%
Female
26.3%
Male
Demographic split for Pope Francis audience in Ireland
MetricValue
Female73.7%
Male26.3%
Average age52.2
Estimated audience size742,245
Fig. 03

Age distribution

Ø 52.2
average years
Age distribution of the Pope Francis audience in Ireland
Age bracketShare%
16-193%
20-296%
30-399%
40-4920%
50+62%
Fig. 04

Worldwide distribution

2.3%

of the worldwide Pope Francis audience comes from Ireland.

Worldwide audience distribution share by country for Pope Francis
CountryShare
Chile7.6%
Italy6.3%
Philippines6.2%
Section 04
Brands and entities this audience over-indexes on, vs. the country average.

Audience interests & affinities

The strongest cross-interests of the Pope Francis audience — brands, topics and people combined.

Fig. 07

Top cross-interests, ranked by affinity

Top brand affinities (over-index vs. country average) for Pope Francis audience
#·InterestCategoryAffinity×
01TinnitusHealth4.64×
02Diabetes mellitus type 2 awarenessHealth3.92×
03Nobel Peace PrizePolitics & Society3.86×
04HerbalismHealth2.68×
05Breaking newsMovies & TV2.13×
06Nonprofit organizationPolitics & Society2.11×
07Meghan MarkleFashion & Accessoires2.09×
08Home insuranceBusiness & Career2.06×
09TraditionPolitics & Society2.01×
10Alternative medicineBusiness & Career1.99×
11Charitable organizationPolitics & Society1.97×
12InnovationBusiness & Career1.93×
13JesusPolitics & Society1.90×
14Public transportCars & Mobility1.84×
15Sustainable energyHome & Garden1.83×
16Renewable energyBusiness & Career1.80×
17Cancer awarenessHealth1.77×
18LinkedInInternet & Social Media1.69×
19MuseumArts & Culture1.66×
20Life insuranceBusiness & Career1.61×
Section 05
Top six personality traits over-indexed by this audience (1.0 = country average).

Personality of the Pope Francis audience

Values above 1.00× are above the country average, values below 1.00× below it.

Fig. 08

Deviation from the national baseline

What stands out
The strongest tendencies
Top personality traits over-indexed by Pope Francis audience · What stands out
TraitClusterDeviationScore
Family OrientationCONSERVATISM2.36×
TraditionCONSERVATISM2.01×
Community OrientationOPEN1.97×
1.00× baseline
Rather not
The weakest tendencies
Top personality traits over-indexed by Pope Francis audience · Rather not
TraitClusterDeviationScore
Luxury OrientationPREMIUM0.45×
ExtroversionTHRILL0.48×
Urban LifestyleOPEN0.90×
1.00× baseline
Appendix

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How to read this data

Audience size is the estimated number of people in Ireland who actively search for Pope Francis. Affinity is an over-index ratio: 2.0× means the audience is twice as likely to engage with that brand or trait as the country average. Reach is the estimated number of audience members in a region. Regional and brand-affinity tables are sorted from strongest signal to weakest.

About this audience profile

This audience profile is generated by Rascasse from anonymized search-behavior signals across Ireland. For methodology see methodology. Affinity values are over-index ratios vs. the country average (1.0 = baseline). Audience sizes are estimated, not measured.

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