Rascasse Audience Intelligence

FC Barcelona Fan Demographics in United States

FC Barcelona has an estimated audience of 26.5M people in United States.

#4among Soccer in United States
#9among teams in United States#68in Sports

The average FC Barcelona fan in United States is 34.7 years old, more male, and lives primarily in California.

By number of fans, FC Barcelona ranks #2 among the 20 La Liga teams in United States — 60.3× the group median.

Its fans are 0.9 years older than the group average of 33.8.

Women make up 36.9% of the fan base, 5.7 percentage points fewer than the group average.

Compared with the other 19 La Liga teams, FC Barcelona fans stand out for their interest in Neymar, UEFA Champions League and Manchester United F.C..

In Q2/2026, search interest was −43.7% on the same quarter a year earlier; the median across the group was +21.6%.

Interest is seasonal: January, March and April account for 36% of the year's searches, June is the quietest month.

Most fans live in California, Florida, Texas.

Top affinities include Neymar, UEFA Champions League, Manchester United F.C., with strongest over-indexing on Neymar (9.33× the country average).

Demographically, the FC Barcelona audience skews more male with an average age of 34.7, and over-indexes on personality traits such as Mindfulness, Risk Appetite.

The typical FC Barcelona fan in United States is more male, around 34.7 years old, with strong Mindfulness tendencies and a notable affinity for Neymar.

Category: Sports · Type: Team · Subtype: Soccer

Data status: Q2/2026 · Source & method

Section 01

At a glance

Audience size
26.5M
in United States
Gender
36.9%♀
63.1% male
Age
34.7
average years
Country rank
#1090
among all objects in United States
Fig. 01

Search interest · 12-month trend

-44%
vs. last year
JanMarMayJulSepNov
Monthly searches · Source: Rascasse Solution
Section 02

Demographics of FC Barcelona fans

36.9% are female, 63.1% are male, average age 34.7.

Fig. 02

Gender split

36.9%
Female
63.1%
Male
Demographic split for FC Barcelona audience in United States
MetricValue
Female36.9%
Male63.1%
Average age34.7
Estimated audience size26.5M
Fig. 03

Age distribution

Ø 34.7
average years
Age distribution of the FC Barcelona audience in United States
Age bracketShare%
16-2432%
25-3423%
35-4418%
45-5416%
55+11%
Fig. 04

Worldwide distribution

10.6%

of the worldwide FC Barcelona audience comes from United States.

Worldwide audience distribution share by country for FC Barcelona
CountryShare
United States10.6%
Spain10.1%
Indonesia4.7%
Section 03
Affinity (×) = how much more likely a member of this audience is to live in a region than the United States average. Example: 2.0× means twice as concentrated as the national baseline.

Geography

Fig. 05

Top regions by affinity

FC Barcelona fans by region: top regions in United States
#RegionReachAffinity×
01Maryland~1M2.50×
02Florida~3.5M1.98×
03New Jersey~1.5M1.98×
04California~6M1.86×
05Virginia~1M1.73×
06Texas~3M1.71×
07New York~2.5M1.68×
08Washington, District of Columbia~90K1.59×
09Georgia~1M1.39×
10Rhode Island~100K1.37×
11Connecticut~400K1.36×
12Nebraska~200K1.36×
13North Carolina~1M1.35×
14Massachusetts~700K1.31×
15Illinois~1.5M1.26×
16Nevada~300K1.21×
17Delaware~90K1.16×
18Tennessee~600K1.10×
19Utah~300K1.05×
20Indiana~500K1.01×
21Louisiana~400K1.01×
22Arizona~600K1.00×
23Kentucky~300K0.96×
24Kansas~200K0.96×
25Colorado~400K0.93×
26Minnesota~400K0.91×
27Alabama~400K0.91×
28Arkansas~200K0.90×
29Washington~500K0.89×
30Iowa~200K0.89×
31South Carolina~400K0.83×
32Oregon~300K0.83×
33Oklahoma~300K0.82×
34New Mexico~100K0.77×
35South Dakota~50K0.74×
36Pennsylvania~700K0.73×
37Ohio~700K0.73×
38Michigan~500K0.63×
39Missouri~300K0.62×
40Wisconsin~300K0.62×
41North Dakota~40K0.62×
42Idaho~90K0.59×
43Mississippi~100K0.56×
44Maine~50K0.43×
45Vermont~20K0.40×
46New Hampshire~40K0.38×
47Alaska~20K0.34×
48Hawaii~40K0.33×
49West Virginia~40K0.30×
50Montana~20K0.22×
Fig. 06

Affinity by region

Affinity by region — FC Barcelona, United States
0.22×1.00×2.50×
Section 04
Brands and objects ranked by affinity with this audience. Values above 1.0× mean over-representation compared with the country average.

Audience interests & affinities

Fig. 07

Top cross-interests, ranked by affinity

Affinities of the FC Barcelona audience vs. the country average
#·InterestCategoryAffinity×
01NeymarSports9.33×
02UEFA Champions LeagueSports9.07×
03Manchester United F.C.Sports8.50×
04Cristiano RonaldoSports7.69×
05Inter Miami CFSports6.94×
06BundesligaSports6.58×
07FIFA World CupSports6.25×
08UEFA Europa LeagueSports5.80×
09Serie ASports5.78×
10Lamine YamalSports5.76×
11Liga MXSports5.35×
12SlideShow (TV series)Movie / TV Show / Series4.92×
13Manchester City F.C.Sports4.87×
14Real Madrid Club de FútbolSports4.83×
15Sports bettingGames4.67×
16Premier LeagueSports4.66×
17National Women's Soccer LeagueSports4.36×
18FIFA World Cup 2026Sports3.99×
19SoccerSports2.63×
20United StatesTravel & Leisure1.61×
Section 05
Strongest and weakest personality traits of this audience (1.0 = country average).

Personality of the FC Barcelona audience

Fig. 08

Deviation from the national baseline

↑ What stands out
The strongest tendencies
Personality traits of the FC Barcelona audience vs. the country average · What stands out
TraitClusterDeviationScore
MindfulnessBALANCE1.11×
Risk AppetiteTHRILL1.07×
Urban LifestyleOPEN1.05×
0×1.00× baseline2×
↓ Rather not
The weakest tendencies
Personality traits of the FC Barcelona audience vs. the country average · Rather not
TraitClusterDeviationScore
PatriotismCONSERVATISM0.76×
Career OrientationPOWER0.84×
Need for SecurityCONSERVATISM0.85×
0×1.00× baseline2×
Appendix

Explore more audiences

More Soccer audiences in United States

Related rankings

See FC Barcelona audiences in other countries

Source & method

Source
Rascasse Solution, own modelling
What “fans” means here
Estimated number of people in United States with measurable interest in FC Barcelona over the last 12 months. Modelled, not counted; people interested in several teams count for each of them.
Data basis
Anonymised behavioural signals: search demand, social media signals, sponsorship and event data. Not a survey.
Period
07/2025 – 06/2026 · updated quarterly · data status Q2/2026
Confidence
high gender and age data available and an audience of at least 100,000 people

Cite as: “Rascasse Solution, Q2/2026, rascasse.com/explore/us/fc-barcelona-6221” · Methodology