A data profile of the people who buy, follow and care about FC Barcelona in India — modelled from more than twelve digital signal sources. FC Barcelona has an estimated audience of 8,212,590 people in India.
The average FC Barcelona fan in India is 28.6 years old, more male, and lives primarily in Kerala.
The audience is concentrated in Kerala, West Bengal, Maharashtra.
Top brand affinities include FIFA World Cup, FIFA World Cup 2026, XXXTentacion, with strongest over-indexing on FIFA World Cup (3.57× the country average).
Demographically, the FC Barcelona audience skews more male with an average age of 28.6, and over-indexes on personality traits such as Early Adopter Mentality, Mindfulness.
Compared to the country baseline, this audience shows distinctive patterns across 20 brand affinities and 29 regions tracked by Rascasse.
The typical FC Barcelona fan in India is more male, around 28.6 years old, with strong Early Adopter Mentality tendencies and a notable affinity for FIFA World Cup.
The key figures that characterise the FC Barcelona profile in India.
24.9% are female, 75.1% are male, average age 28.6.
| Metric | Value |
|---|---|
| Female | 24.9% |
| Male | 75.1% |
| Average age | 28.6 |
| Estimated audience size | 8,212,590 |
| Age bracket | Share | % |
|---|---|---|
| 16-19 | 48% | |
| 20-29 | 27% | |
| 30-39 | 12% | |
| 40-49 | 7% | |
| 50+ | 6% |
of the worldwide FC Barcelona audience comes from India.
| Country | Share |
|---|---|
| United States | 10.6% |
| Spain | 10.1% |
| Indonesia | 4.7% |
Where the FC Barcelona audience in India is strongest.
| # | Region | Reach | Affinity | × |
|---|---|---|---|---|
| 01 | Kerala | ~400K | 3.48× | |
| 02 | Manipur | ~30K | 3.39× | |
| 03 | Meghalaya | ~20K | 2.89× | |
| 04 | Nagaland | ~10K | 1.85× | |
| 05 | Goa | ~10K | 1.63× | |
| 06 | Tripura | ~20K | 1.56× | |
| 07 | West Bengal | ~400K | 1.48× | |
| 08 | Arunachal Pradesh | ~7K | 1.47× | |
| 09 | Mizoram | ~8K | 1.37× | |
| 10 | Sikkim | ~4K | 1.22× | |
| 11 | Assam | ~80K | 0.98× | |
| 12 | Karnataka | ~100K | 0.73× | |
| 13 | Maharashtra | ~300K | 0.70× | |
| 14 | Tamil Nadu | ~100K | 0.68× | |
| 15 | Odisha | ~50K | 0.51× | |
| 16 | Jammu and Kashmir | ~20K | 0.50× | |
| 17 | Uttarakhand | ~20K | 0.47× | |
| 18 | Jharkhand | ~30K | 0.43× | |
| 19 | Gujarat | ~100K | 0.42× | |
| 20 | Telangana | ~50K | 0.42× | |
| 21 | Himachal Pradesh | ~10K | 0.37× | |
| 22 | Haryana | ~40K | 0.36× | |
| 23 | Chhattisgarh | ~20K | 0.34× | |
| 24 | Punjab (region) | ~30K | 0.32× | |
| 25 | Uttar Pradesh | ~100K | 0.30× | |
| 26 | Rajasthan | ~50K | 0.30× | |
| 27 | Madhya Pradesh | ~50K | 0.30× | |
| 28 | Andhra Pradesh | ~30K | 0.27× | |
| 29 | Bihar | ~40K | 0.25× |
The strongest cross-interests of the FC Barcelona audience — brands, topics and people combined.
| # | · | Interest | Category | Affinity | × |
|---|---|---|---|---|---|
| 01 | Neymar | Sports | 4.11× | ||
| 02 | UEFA Champions League | Sports | 3.85× | ||
| 03 | UEFA Europa League | Sports | 3.84× | ||
| 04 | Easy (store) | Home & Garden | 3.80× | ||
| 05 | Lionel Messi | Sports | 3.79× | ||
| 06 | Google News | News | 3.64× | ||
| 07 | FIFA World Cup | Sports | 3.57× | ||
| 08 | Manchester United F.C. | Sports | 3.50× | ||
| 09 | Scorpions (band) | Music & Radio | 3.40× | ||
| 10 | Manchester City F.C. | Sports | 3.40× | ||
| 11 | Cristiano Ronaldo | Sports | 3.20× | ||
| 12 | Real Madrid C.F. | Sports | 3.00× | ||
| 13 | FIFA World Cup 2026 | Sports | 2.32× | ||
| 14 | Sex and the City | Movies & TV | 2.29× | ||
| 15 | Premier League | Sports | 2.26× | ||
| 16 | XXXTentacion | Music & Radio | 2.14× | ||
| 17 | Superman | Movies & TV | 1.73× | ||
| 18 | New Delhi | Travel & Leisure | 1.72× | ||
| 19 | Pakistan | Travel & Leisure | 1.65× | ||
| 20 | Chennai Super Kings | Sports | 1.52× |
Values above 1.00× are above the country average, values below 1.00× below it.
| Trait | Cluster | Deviation | Score |
|---|---|---|---|
| Early Adopter Mentality | POWER | 1.64× | |
| Mindfulness | BALANCE | 1.06× | |
| Sports Activity | POWER | 1.06× |
| Trait | Cluster | Deviation | Score |
|---|---|---|---|
| Convenience Orientation | PREMIUM | 0.78× | |
| Need for Security | CONSERVATISM | 0.81× | |
| Community Orientation | OPEN | 0.83× |
FC Barcelona has an estimated audience of 8,212,590 people in India, concentrated in Kerala and West Bengal.
24.9% of FC Barcelona fans are female, 75.1% are male, with an average age of 28.6 years.
FC Barcelona fans show strongest brand affinity for FIFA World Cup (3.57×), FIFA World Cup 2026 (2.32×), and XXXTentacion (2.14×) over the country average.
FC Barcelona fans in India are most concentrated in Kerala (reach ~400K), West Bengal (reach ~400K), and Maharashtra (reach ~300K). These three regions account for the largest share of the active audience.
Beyond FC Barcelona itself, the audience over-indexes on FIFA World Cup 2026 (2.32×), XXXTentacion (2.14×), Sex and the City (2.29×), and UEFA Champions League (3.85×) compared to the India average.
Related profiles, rankings and the same audience in other markets.
Audience size is the estimated number of people in India who actively search for FC Barcelona. Affinity is an over-index ratio: 2.0× means the audience is twice as likely to engage with that brand or trait as the country average. Reach is the estimated number of audience members in a region. Regional and brand-affinity tables are sorted from strongest signal to weakest.
This audience profile is generated by Rascasse from anonymized search-behavior signals across India. For methodology see methodology. Affinity values are over-index ratios vs. the country average (1.0 = baseline). Audience sizes are estimated, not measured.
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