Dinner Audience in Italy

Dinner has an estimated audience of 10,768,135 people in Italy. 59.6% are female, 40.4% are male, average age 45.2. Top regions: Lombardy, Lazio, Tuscany.

The average Dinner fan in Italy is 45.2 years old, more female, and lives primarily in Lombardy. The audience is concentrated in Lombardy, Lazio, Tuscany. Demographically, the Dinner audience skews more female with an average age of 45.2, and over-indexes on personality traits such as Indulgence, Travelling.

Category: Food & Beverages · Type: Topic

Demographics of Dinner fans

Demographic split for Dinner audience in Italy
MetricValue
Female59.6%
Male40.4%
Average age45.2
Estimated audience size10,768,135

Top regions in Italy

Top regions ranked by reach for Dinner in Italy
RegionReachAffinity
Lombardy1,830,7430.97×
Lazio1,760,0241.33×
Tuscany1,368,4161.92×
Campania1,335,1471.1×
Veneto1,225,9351.44×
Sicilia1,102,2971.18×
Puglia695,3370.94×
Emilia-Romagna646,3640.74×
Piedmont515,5890.65×
Liguria450,7761.49×
Trentino-Alto Adige/Südtirol386,3111.9×
Sardinia372,9201.23×
Friuli-Venezia Giulia148,3700.73×
Umbria142,7760.82×
Calabria140,1450.43×
Marche121,7830.45×
Abruzzo117,2320.49×
Basilicata61,5600.63×
Aosta Valley36,1901.32×
Molise12,7210.25×

Psychographic profile

Top six personality traits over-indexed by this audience (1.0 = country average).

Top personality traits over-indexed by Dinner audience
TraitClusterScore
IndulgenceJOY1.64
TravellingTHRILL1.2
Convenience OrientationPREMIUM1.08
Pet OwnershipJOY1.07
Family OrientationCONSERVATISM1.07
Design AffinityPREMIUM1.07

Worldwide distribution

Worldwide audience distribution share by country for Dinner
CountryShare
United States19.1%
Japan8.2%
China6.1%

See Dinner audiences in other countries

More Food & Beverages audiences in Italy

How to read this data

Audience size is the estimated number of people in Italy who actively search for Dinner. Affinity is an over-index ratio: 2.0× means the audience is twice as likely to engage with that brand or trait as the country average. Reach is the estimated number of audience members in a region. Regional and brand-affinity tables are sorted from strongest signal to weakest.

About this audience profile

This audience profile is generated by Rascasse from anonymized search-behavior signals across Italy. For methodology see methodology. Affinity values are over-index ratios vs. the country average (1.0 = baseline). Audience sizes are estimated, not measured.