A data profile of the people who buy, follow and care about OpenAI in Italy — modelled from more than twelve digital signal sources. OpenAI has an estimated audience of 3,609,502 people in Italy.
OpenAI has an estimated audience of 3,609,502 people in Italy. 45.7% are female, 54.3% are male, average age 39.5. Top brand affinities: Google Flights, Google Photos, Google Earth, Jack Black, Microsoft Store.
Top brand affinities include Google Flights, Google Photos, Google Earth, with strongest over-indexing on Google Flights (22.91× the country average).
Demographically, the OpenAI audience skews balanced with an average age of 39.5, and over-indexes on personality traits such as Early Adopter Mentality, Career Orientation.
The typical OpenAI fan in Italy is balanced, around 39.5 years old, with strong Early Adopter Mentality tendencies and a notable affinity for Google Flights.
The key figures that characterise the OpenAI profile in Italy.
45.7% are female, 54.3% are male, average age 39.5.
| Metric | Value |
|---|---|
| Female | 45.7% |
| Male | 54.3% |
| Average age | 39.5 |
| Estimated audience size | 3,609,502 |
| Age bracket | Share | % |
|---|---|---|
| 16-19 | 23% | |
| 20-29 | 17% | |
| 30-39 | 17% | |
| 40-49 | 20% | |
| 50+ | 24% |
of the worldwide OpenAI audience comes from Italy.
| Country | Share |
|---|---|
| China | 34.4% |
| United States | 10.5% |
| Japan | 5.5% |
The strongest cross-interests of the OpenAI audience — brands, topics and people combined.
| # | · | Interest | Category | Affinity | × |
|---|---|---|---|---|---|
| 01 | Microsoft Store | Technology & Electronics | 38.21× | ||
| 02 | Jack Black | Movies & TV | 32.26× | ||
| 03 | Google Earth | Internet & Social Media | 27.36× | ||
| 04 | Google Photos | Technology & Electronics | 23.33× | ||
| 05 | Google Flights | Travel & Leisure | 22.91× | ||
| 06 | Stack Overflow | Technology & Electronics | 10.09× | ||
| 07 | Jack Nicholson | Movies & TV | 9.40× | ||
| 08 | STMicroelectronics | Business & Career | 8.45× | ||
| 09 | Google Books | Literature | 7.92× | ||
| 10 | Google Analytics | Internet & Social Media | 7.18× | ||
| 11 | Google Images | Internet & Social Media | 5.34× | ||
| 12 | Web application | Technology & Electronics | 4.74× | ||
| 13 | Google News | News | 4.31× | ||
| 14 | Linux | Technology & Electronics | 3.39× | ||
| 15 | Voting | Politics & Society | 3.29× | ||
| 16 | Google Maps | Internet & Social Media | 3.12× | ||
| 17 | Innovation | Business & Career | 2.13× | ||
| 18 | Subscription business model | Shopping | 1.86× | ||
| 19 | Wikipedia | Internet & Social Media | 1.69× | ||
| 20 | Indeed.com | Business & Career | 1.51× |
Values above 1.00× are above the country average, values below 1.00× below it.
| Trait | Cluster | Deviation | Score |
|---|---|---|---|
| Early Adopter Mentality | POWER | 1.53× | |
| Career Orientation | POWER | 1.51× | |
| Risk Appetite | THRILL | 1.38× |
| Trait | Cluster | Deviation | Score |
|---|---|---|---|
| Patriotism | CONSERVATISM | 0.69× | |
| Creativity | OPEN | 0.70× | |
| Price Sensitivity | PREMIUM | 0.81× |
Related profiles, rankings and the same audience in other markets.
Audience size is the estimated number of people in Italy who actively search for OpenAI. Affinity is an over-index ratio: 2.0× means the audience is twice as likely to engage with that brand or trait as the country average. Reach is the estimated number of audience members in a region. Regional and brand-affinity tables are sorted from strongest signal to weakest.
This audience profile is generated by Rascasse from anonymized search-behavior signals across Italy. For methodology see methodology. Affinity values are over-index ratios vs. the country average (1.0 = baseline). Audience sizes are estimated, not measured.
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