A data profile of the people who buy, follow and care about Grok in Italy — modelled from more than twelve digital signal sources. Grok has an estimated audience of 3,712,713 people in Italy.
Grok has an estimated audience of 3,712,713 people in Italy. 37.6% are female, 62.4% are male, average age 39.3. Top brand affinities: Deep learning, Data science, Amazon Web Services, Tesla Motors, Wikipedia.
Top brand affinities include Deep learning, Data science, Amazon Web Services, with strongest over-indexing on Deep learning (82.92× the country average).
Demographically, the Grok audience skews more male with an average age of 39.3, and over-indexes on personality traits such as Career Orientation, Risk Appetite.
The typical Grok fan in Italy is more male, around 39.3 years old, with strong Career Orientation tendencies and a notable affinity for Deep learning.
The key figures that characterise the Grok profile in Italy.
37.6% are female, 62.4% are male, average age 39.3.
| Metric | Value |
|---|---|
| Female | 37.6% |
| Male | 62.4% |
| Average age | 39.3 |
| Estimated audience size | 3,712,713 |
| Age bracket | Share | % |
|---|---|---|
| 16-19 | 22% | |
| 20-29 | 18% | |
| 30-39 | 18% | |
| 40-49 | 19% | |
| 50+ | 22% |
of the worldwide Grok audience comes from Italy.
| Country | Share |
|---|---|
| United States | 22.4% |
| Japan | 11.7% |
| Brazil | 8.8% |
The strongest cross-interests of the Grok audience — brands, topics and people combined.
| # | · | Interest | Category | Affinity | × |
|---|---|---|---|---|---|
| 01 | Deep learning | Technology & Electronics | 82.92× | ||
| 02 | Data science | Business & Career | 16.83× | ||
| 03 | Amazon Web Services | Technology & Electronics | 11.02× | ||
| 04 | Microsoft Azure | Technology & Electronics | 8.96× | ||
| 05 | Dominican Republic | Travel & Leisure | 5.19× | ||
| 06 | Elon Musk | Business & Career | 5.02× | ||
| 07 | Big data | Business & Career | 4.65× | ||
| 08 | Python (programming language) | Technology & Electronics | 4.27× | ||
| 09 | Tesla Motors | Cars & Mobility | 4.00× | ||
| 10 | Career development | Business & Career | 3.25× | ||
| 11 | Robotics | Technology & Electronics | 2.96× | ||
| 12 | Computer security | Business & Career | 2.53× | ||
| 13 | Wikipedia | Internet & Social Media | 2.42× | ||
| 14 | Plug-in hybrid | Cars & Mobility | 2.35× | ||
| 15 | Innovation | Business & Career | 2.08× | ||
| 16 | Smart device | Technology & Electronics | 1.88× | ||
| 17 | Efficient energy use | Technology & Electronics | 1.85× | ||
| 18 | Cloud computing | Technology & Electronics | 1.72× | ||
| 19 | Stand-up comedy | Movies & TV | 1.69× | ||
| 20 | Indeed.com | Business & Career | 1.58× |
Values above 1.00× are above the country average, values below 1.00× below it.
| Trait | Cluster | Deviation | Score |
|---|---|---|---|
| Career Orientation | POWER | 1.72× | |
| Risk Appetite | THRILL | 1.53× | |
| Early Adopter Mentality | POWER | 1.53× |
| Trait | Cluster | Deviation | Score |
|---|---|---|---|
| Creativity | OPEN | 0.74× | |
| Healthy Lifestyle | BALANCE | 0.80× | |
| Pet Ownership | JOY | 0.83× |
Related profiles, rankings and the same audience in other markets.
Audience size is the estimated number of people in Italy who actively search for Grok. Affinity is an over-index ratio: 2.0× means the audience is twice as likely to engage with that brand or trait as the country average. Reach is the estimated number of audience members in a region. Regional and brand-affinity tables are sorted from strongest signal to weakest.
This audience profile is generated by Rascasse from anonymized search-behavior signals across Italy. For methodology see methodology. Affinity values are over-index ratios vs. the country average (1.0 = baseline). Audience sizes are estimated, not measured.
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