A data profile of the people who buy, follow and care about Grok in India — modelled from more than twelve digital signal sources. Grok has an estimated audience of 7,163,261 people in India.
Grok has an estimated audience of 7,163,261 people in India. 20.8% are female, 79.2% are male, average age 31.6. Top brand affinities: Elon Musk, Bill Gates, Jeff Bezos, Young's, Stranger Things.
Top brand affinities include Elon Musk, Bill Gates, Jeff Bezos, with strongest over-indexing on Elon Musk (6.24× the country average).
Demographically, the Grok audience skews more male with an average age of 31.6, and over-indexes on personality traits such as Early Adopter Mentality, Community Orientation.
The typical Grok fan in India is more male, around 31.6 years old, with strong Early Adopter Mentality tendencies and a notable affinity for Elon Musk.
The key figures that characterise the Grok profile in India.
20.8% are female, 79.2% are male, average age 31.6.
| Metric | Value |
|---|---|
| Female | 20.8% |
| Male | 79.2% |
| Average age | 31.6 |
| Estimated audience size | 7,163,261 |
| Age bracket | Share | % |
|---|---|---|
| 16-19 | 36% | |
| 20-29 | 28% | |
| 30-39 | 16% | |
| 40-49 | 11% | |
| 50+ | 8% |
of the worldwide Grok audience comes from India.
| Country | Share |
|---|---|
| United States | 22.4% |
| Japan | 11.7% |
| Brazil | 8.8% |
The strongest cross-interests of the Grok audience — brands, topics and people combined.
| # | · | Interest | Category | Affinity | × |
|---|---|---|---|---|---|
| 01 | Jeff Bezos | Business & Career | 6.88× | ||
| 02 | Deep learning | Technology & Electronics | 6.38× | ||
| 03 | Elon Musk | Business & Career | 6.24× | ||
| 04 | Larry Page | Politics & Society | 5.52× | ||
| 05 | Bill Gates | Business & Career | 5.02× | ||
| 06 | SpaceX | Cars & Mobility | 5.00× | ||
| 07 | Neil Armstrong | Politics & Society | 4.95× | ||
| 08 | Emma Stone | Movies & TV | 4.66× | ||
| 09 | Steve Jobs | Business & Career | 3.95× | ||
| 10 | Tesla Motors | Cars & Mobility | 3.33× | ||
| 11 | Data science | Business & Career | 2.89× | ||
| 12 | Max Verstappen | Sports | 2.65× | ||
| 13 | Young's | Food & Beverages | 2.17× | ||
| 14 | International education | Business & Career | 2.06× | ||
| 15 | Passive income | Business & Career | 1.95× | ||
| 16 | Innovation | Business & Career | 1.90× | ||
| 17 | One Piece | Movies & TV | 1.86× | ||
| 18 | Career development | Business & Career | 1.63× | ||
| 19 | Stranger Things | Movies & TV | 1.62× | ||
| 20 | True Detective | Movies & TV | 1.51× |
Values above 1.00× are above the country average, values below 1.00× below it.
| Trait | Cluster | Deviation | Score |
|---|---|---|---|
| Early Adopter Mentality | POWER | 1.58× | |
| Community Orientation | OPEN | 1.40× | |
| Career Orientation | POWER | 1.38× |
| Trait | Cluster | Deviation | Score |
|---|---|---|---|
| Price Sensitivity | PREMIUM | 0.65× | |
| Creativity | OPEN | 0.67× | |
| Tradition | CONSERVATISM | 0.81× |
Related profiles, rankings and the same audience in other markets.
Audience size is the estimated number of people in India who actively search for Grok. Affinity is an over-index ratio: 2.0× means the audience is twice as likely to engage with that brand or trait as the country average. Reach is the estimated number of audience members in a region. Regional and brand-affinity tables are sorted from strongest signal to weakest.
This audience profile is generated by Rascasse from anonymized search-behavior signals across India. For methodology see methodology. Affinity values are over-index ratios vs. the country average (1.0 = baseline). Audience sizes are estimated, not measured.
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