Character (arts) Audience in Mexico

Character (arts) has an estimated audience of 5,509,166 people in Mexico. Top regions: Distrito Federal, State of Mexico, Nuevo Leon. Top brand affinities: Shopping and fashion, Costa Rica, Game consoles, Catholic Church, Sarcasm.

Character (arts) fans in Mexico are concentrated in Distrito Federal, with strong brand affinity for Shopping and fashion. The audience is concentrated in Distrito Federal, State of Mexico, Nuevo Leon. Top brand affinities include Shopping and fashion, Costa Rica, Game consoles, with strongest over-indexing on Shopping and fashion (229.11× the country average). Compared to the country baseline, this audience shows distinctive patterns across 20 brand affinities and 25 regions tracked by Rascasse.

Category: Arts & Culture · Type: Topic

Demographics of Character (arts) fans

Demographic split for Character (arts) audience in Mexico
MetricValue
Estimated audience size5,509,166

Audience persona

The typical Character (arts) fan in Mexico shows strong Spirituality tendencies and a notable affinity for Shopping and fashion.

Character (arts) fans by region: top regions in Mexico

Top regions ranked by reach for Character (arts) in Mexico
RegionReachAffinity
Distrito Federal~600K0.82×
State of Mexico~500K0.69×
Nuevo Leon~400K1.3×
Tamaulipas~400K2.25×
Baja California~400K1.78×
Jalisco~400K0.9×
Veracruz (state)~400K1.1×
Chihuahua~200K1.31×
Puebla~200K0.77×
Coahuila de Zaragoza~200K1.16×
Guanajuato~200K0.71×
Michoacan de Ocampo~200K0.85×
Guerrero~100K0.92×
Chiapas~100K0.77×
Yucatan~100K1×
Hidalgo~100K0.84×
Morelos~90K0.97×
Durango~90K1.19×
Zacatecas~70K1×
Aguascalientes~60K0.89×
Nayarit~40K0.84×
Baja California Sur~40K1.02×
Tlaxcala~40K0.7×
Campeche~40K0.94×
Colima~30K0.81×

Top brand affinities of Character (arts) fans

Brands and entities this audience over-indexes on, vs. the country average.

Top brand affinities (over-index vs. country average) for Character (arts) audience
BrandAffinityCategory
Shopping and fashion229.11×Shopping
Costa Rica382.73×Travel & Leisure
Game consoles165.19×Technology & Electronics
Catholic Church118.98×Politics & Society
Sarcasm84.56×Politics & Society
Mobile game71.25×Games
Travel agency72.76×Travel & Leisure
Banana62.93×Food & Beverages
Broadcasting of sports events86.53×Movies & TV
El País60.96×News
Exfoliation (cosmetology)109.96×Beauty & Wellness
Valentine's Day92.79×Kids & Family
Dentistry49.16×Business & Career
Freeware31.47×Technology & Electronics
Sexology37.36×Kids & Family
Orange (fruit)53.1×Food & Beverages
Daily Horoscope449.02×Internet & Social Media
Papaya37.36×Food & Beverages
Multi-level marketing41.3×Business & Career
Breastfeeding33.43×Kids & Family

Psychographic profile

Top six personality traits over-indexed by this audience (1.0 = country average).

Top personality traits over-indexed by Character (arts) audience
TraitClusterScore
SpiritualityBALANCE24.45
TravellingTHRILL19.13
Urban LifestyleOPEN4.77
Design AffinityPREMIUM2.64
Risk AppetiteTHRILL2.55
Career OrientationPOWER2.5

Worldwide distribution

Worldwide audience distribution share by country for Character (arts)
CountryShare
United States31.3%
Japan8.0%
Mexico6.0%

See Character (arts) audiences in other countries

More Arts & Culture audiences in Mexico

How to read this data

Audience size is the estimated number of people in Mexico who actively search for Character (arts). Affinity is an over-index ratio: 2.0× means the audience is twice as likely to engage with that brand or trait as the country average. Reach is the estimated number of audience members in a region. Regional and brand-affinity tables are sorted from strongest signal to weakest.

About this audience profile

This audience profile is generated by Rascasse from anonymized search-behavior signals across Mexico. For methodology see methodology. Affinity values are over-index ratios vs. the country average (1.0 = baseline). Audience sizes are estimated, not measured.