A data profile of the people who buy, follow and care about Character (arts) in Spain — modelled from more than twelve digital signal sources. Character (arts) has an estimated audience of 2,311,111 people in Spain.
Character (arts) has an estimated audience of 2,311,111 people in Spain. Top brand affinities: The Legend of Zelda, Superman, Role-playing games, Cheetah, Anime and manga fandom.
Top brand affinities include The Legend of Zelda, Superman, Role-playing games, with strongest over-indexing on The Legend of Zelda (5.66× the country average).
The typical Character (arts) fan in Spain shows strong Individualism tendencies and a notable affinity for The Legend of Zelda.
The key figures that characterise the Character (arts) profile in Spain.
| Metric | Value |
|---|---|
| Estimated audience size | 2,311,111 |
of the worldwide Character (arts) audience comes from Spain.
| Country | Share |
|---|---|
| United States | 31.2% |
| Japan | 8.0% |
| Mexico | 6.0% |
The strongest cross-interests of the Character (arts) audience — brands, topics and people combined.
| # | · | Interest | Category | Affinity | × |
|---|---|---|---|---|---|
| 01 | Cheetah | Pets & Animals | 9.75× | ||
| 02 | South Park | Movies & TV | 6.35× | ||
| 03 | The Legend of Zelda | Games | 5.66× | ||
| 04 | Electronic sports | Sports | 4.24× | ||
| 05 | Henry Cavill | Movies & TV | 3.53× | ||
| 06 | Japanese hip hop | Music & Radio | 3.52× | ||
| 07 | Role-playing games | Games | 3.28× | ||
| 08 | Anime and manga fandom | Literature | 3.18× | ||
| 09 | Call of Duty | Games | 3.18× | ||
| 10 | Millie Bobby Brown | Movies & TV | 3.14× | ||
| 11 | True Detective | Movies & TV | 3.07× | ||
| 12 | World of Warcraft | Games | 3.06× | ||
| 13 | Anne Hathaway | Movies & TV | 2.80× | ||
| 14 | Action games | Games | 2.54× | ||
| 15 | Superman | Movies & TV | 2.36× | ||
| 16 | Computer hardware | Technology & Electronics | 2.18× | ||
| 17 | Michael Jackson | Music & Radio | 2.12× | ||
| 18 | Innovation | Business & Career | 1.99× | ||
| 19 | Fiction books | Literature | 1.87× | ||
| 20 | Harry Potter | Movies & TV | 1.55× |
Values above 1.00× are above the country average, values below 1.00× below it.
| Trait | Cluster | Deviation | Score |
|---|---|---|---|
| Individualism | JOY | 2.39× | |
| Early Adopter Mentality | POWER | 1.68× | |
| Convenience Orientation | PREMIUM | 1.49× |
| Trait | Cluster | Deviation | Score |
|---|---|---|---|
| Family Orientation | CONSERVATISM | 0.65× | |
| Creativity | OPEN | 0.68× | |
| Quality Awareness | PREMIUM | 0.69× |
Related profiles, rankings and the same audience in other markets.
Audience size is the estimated number of people in Spain who actively search for Character (arts). Affinity is an over-index ratio: 2.0× means the audience is twice as likely to engage with that brand or trait as the country average. Reach is the estimated number of audience members in a region. Regional and brand-affinity tables are sorted from strongest signal to weakest.
This audience profile is generated by Rascasse from anonymized search-behavior signals across Spain. For methodology see methodology. Affinity values are over-index ratios vs. the country average (1.0 = baseline). Audience sizes are estimated, not measured.
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