Contemporary R&B Audience in Mexico

Contemporary R&B logo

Contemporary R&B has an estimated audience of 5,399,972 people in Mexico. 52.9% are female, 47.1% are male, average age 28.7.

Demographically, the Contemporary R&B audience skews balanced with an average age of 28.7, and over-indexes on personality traits such as Risk Appetite, Mindfulness.

Category: Music & Radio · Type: Topic · Subtype: Musical genre

Demographics of Contemporary R&B fans

Demographic split for Contemporary R&B audience in Mexico
MetricValue
Female52.9%
Male47.1%
Average age28.7
Estimated audience size5,399,972

Psychographic profile

Top six personality traits over-indexed by this audience (1.0 = country average).

Top personality traits over-indexed by Contemporary R&B audience
TraitClusterScore
Risk AppetiteTHRILL2.8
MindfulnessBALANCE2.3
TravellingTHRILL1.43
SpiritualityBALANCE1.32
CreativityOPEN1.25
DIY MentalityTHRILL1.21

Worldwide distribution

Worldwide audience distribution share by country for Contemporary R&B
CountryShare
United States32.8%
United Kingdom5.0%
China4.8%

See Contemporary R&B audiences in other countries

More Musical genre audiences in Mexico

How to read this data

Audience size is the estimated number of people in Mexico who actively search for Contemporary R&B. Affinity is an over-index ratio: 2.0× means the audience is twice as likely to engage with that brand or trait as the country average. Reach is the estimated number of audience members in a region. Regional and brand-affinity tables are sorted from strongest signal to weakest.

About this audience profile

This audience profile is generated by Rascasse from anonymized search-behavior signals across Mexico. For methodology see methodology. Affinity values are over-index ratios vs. the country average (1.0 = baseline). Audience sizes are estimated, not measured.