FIFA Club World Cup Audience in Mexico

FIFA Club World Cup has an estimated audience of 656,734 people in Mexico. 17.4% are female, 82.6% are male, average age 30.7.
Demographically, the FIFA Club World Cup audience skews more male with an average age of 30.7, and over-indexes on personality traits such as Patriotism, Spirituality.
Category: Sports · Type: Event · Subtype: Soccer
Demographics of FIFA Club World Cup fans
| Metric | Value |
|---|---|
| Female | 17.4% |
| Male | 82.6% |
| Average age | 30.7 |
| Estimated audience size | 656,734 |
Psychographic profile
Top six personality traits over-indexed by this audience (1.0 = country average).
| Trait | Cluster | Score |
|---|---|---|
| Patriotism | CONSERVATISM | 1.63 |
| Spirituality | BALANCE | 1.41 |
| Risk Appetite | THRILL | 1.41 |
| Urban Lifestyle | OPEN | 1.17 |
| Early Adopter Mentality | POWER | 1.02 |
| Social Media Usage | JOY | 1.01 |
Worldwide distribution
| Country | Share |
|---|---|
| United States | 11.1% |
| Italy | 7.2% |
| United Kingdom | 6.1% |
See FIFA Club World Cup audiences in other countries
- FIFA Club World Cup — Germany
- FIFA Club World Cup — United States
- FIFA Club World Cup — United Kingdom
- FIFA Club World Cup — France
- FIFA Club World Cup — Italy
- FIFA Club World Cup — Spain
- FIFA Club World Cup — Brazil
- FIFA Club World Cup — Japan
- FIFA Club World Cup — South Korea
- FIFA Club World Cup — India
- FIFA Club World Cup — Canada
More Soccer audiences in Mexico
- Liga MX (25,099,766)
- Real Madrid C.F. (17,768,214)
- Cruz Azul (15,842,536)
- Club América (13,891,343)
- FC Barcelona (8,871,524)
How to read this data
Audience size is the estimated number of people in Mexico who actively search for FIFA Club World Cup. Affinity is an over-index ratio: 2.0× means the audience is twice as likely to engage with that brand or trait as the country average. Reach is the estimated number of audience members in a region. Regional and brand-affinity tables are sorted from strongest signal to weakest.
About this audience profile
This audience profile is generated by Rascasse from anonymized search-behavior signals across Mexico. For methodology see methodology. Affinity values are over-index ratios vs. the country average (1.0 = baseline). Audience sizes are estimated, not measured.