Viral video Audience in Mexico

Viral video has an estimated audience of 5,057,297 people in Mexico. 45.0% are female, 55.0% are male, average age 32.2.
Demographically, the Viral video audience skews balanced with an average age of 32.2, and over-indexes on personality traits such as Spirituality, Patriotism.
Category: Internet & Social Media · Type: Topic · Subtype: Content type
Demographics of Viral video fans
| Metric | Value |
|---|---|
| Female | 45.0% |
| Male | 55.0% |
| Average age | 32.2 |
| Estimated audience size | 5,057,297 |
Psychographic profile
Top six personality traits over-indexed by this audience (1.0 = country average).
| Trait | Cluster | Score |
|---|---|---|
| Spirituality | BALANCE | 1.58 |
| Patriotism | CONSERVATISM | 1.3 |
| Need for Security | CONSERVATISM | 1.14 |
| Extroversion | THRILL | 1.13 |
| Urban Lifestyle | OPEN | 1.12 |
| Social Media Usage | JOY | 1.1 |
Worldwide distribution
| Country | Share |
|---|---|
| United States | 21.0% |
| India | 9.8% |
| Indonesia | 4.9% |
See Viral video audiences in other countries
More Content type audiences in Mexico
- Meme (9,501,824)
- Internet meme (6,619,862)
- Instant messaging (6,416,390)
- Internet celebrity (4,507,642)
- Practical joke (1,727,083)
How to read this data
Audience size is the estimated number of people in Mexico who actively search for Viral video. Affinity is an over-index ratio: 2.0× means the audience is twice as likely to engage with that brand or trait as the country average. Reach is the estimated number of audience members in a region. Regional and brand-affinity tables are sorted from strongest signal to weakest.
About this audience profile
This audience profile is generated by Rascasse from anonymized search-behavior signals across Mexico. For methodology see methodology. Affinity values are over-index ratios vs. the country average (1.0 = baseline). Audience sizes are estimated, not measured.