A data profile of the people who buy, follow and care about Artist in Netherlands — modelled from more than twelve digital signal sources. Artist has an estimated audience of 1,602,104 people in Netherlands.
Artist has an estimated audience of 1,602,104 people in Netherlands. 63.0% are female, 37.0% are male, average age 41.7. Top brand affinities: Shopping and fashion, Valentine's Day, Costa Rica, Love & Sex, Exfoliation (cosmetology).
Top brand affinities include Shopping and fashion, Valentine's Day, Costa Rica, with strongest over-indexing on Shopping and fashion (164.89× the country average).
Demographically, the Artist audience skews more female with an average age of 41.7, and over-indexes on personality traits such as Urban Lifestyle, Individualism.
The typical Artist fan in Netherlands is more female, around 41.7 years old, with strong Urban Lifestyle tendencies and a notable affinity for Shopping and fashion.
The key figures that characterise the Artist profile in Netherlands.
63.0% are female, 37.0% are male, average age 41.7.
| Metric | Value |
|---|---|
| Female | 63.0% |
| Male | 37.0% |
| Average age | 41.7 |
| Estimated audience size | 1,602,104 |
| Age bracket | Share | % |
|---|---|---|
| 16-19 | 17% | |
| 20-29 | 15% | |
| 30-39 | 18% | |
| 40-49 | 24% | |
| 50+ | 26% |
of the worldwide Artist audience comes from Netherlands.
| Country | Share |
|---|---|
| United States | 26.1% |
| Japan | 7.5% |
| Italy | 6.0% |
The strongest cross-interests of the Artist audience — brands, topics and people combined.
| # | · | Interest | Category | Affinity | × |
|---|---|---|---|---|---|
| 01 | Fiber-optic communication | Technology & Electronics | 666.90× | ||
| 02 | Valentine's Day | Kids & Family | 466.17× | ||
| 03 | Costa Rica | Travel & Leisure | 329.78× | ||
| 04 | Selfridges | Shopping | 206.01× | ||
| 05 | Exfoliation (cosmetology) | Beauty & Wellness | 186.10× | ||
| 06 | Love & Sex | Kids & Family | 182.81× | ||
| 07 | Car2Go | Cars & Mobility | 173.71× | ||
| 08 | Shopping and fashion | Shopping | 164.89× | ||
| 09 | Game consoles | Technology & Electronics | 31.95× | ||
| 10 | Pound cake | Food & Beverages | 27.72× | ||
| 11 | Atheism | Politics & Society | 20.40× | ||
| 12 | Real estate broker | Home & Garden | 18.42× | ||
| 13 | Live television | Movies & TV | 16.26× | ||
| 14 | Sustainable products | Politics & Society | 13.48× | ||
| 15 | Christmas tree | Kids & Family | 11.29× | ||
| 16 | Dentistry | Business & Career | 10.82× | ||
| 17 | Burnout (psychology) | Health | 9.20× | ||
| 18 | Freeware | Technology & Electronics | 8.24× | ||
| 19 | Human rights | Politics & Society | 8.24× | ||
| 20 | Exhibition | Arts & Culture | 7.06× |
Values above 1.00× are above the country average, values below 1.00× below it.
| Trait | Cluster | Deviation | Score |
|---|---|---|---|
| Urban Lifestyle | OPEN | 1.44× | |
| Individualism | JOY | 1.38× | |
| Risk Appetite | THRILL | 1.36× |
| Trait | Cluster | Deviation | Score |
|---|---|---|---|
| Family Orientation | CONSERVATISM | 0.95× | |
| Social Media Usage | JOY | 0.97× | |
| Community Orientation | OPEN | 0.98× |
Related profiles, rankings and the same audience in other markets.
Audience size is the estimated number of people in Netherlands who actively search for Artist. Affinity is an over-index ratio: 2.0× means the audience is twice as likely to engage with that brand or trait as the country average. Reach is the estimated number of audience members in a region. Regional and brand-affinity tables are sorted from strongest signal to weakest.
This audience profile is generated by Rascasse from anonymized search-behavior signals across Netherlands. For methodology see methodology. Affinity values are over-index ratios vs. the country average (1.0 = baseline). Audience sizes are estimated, not measured.
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