A data profile of the people who buy, follow and care about Artist in Spain — modelled from more than twelve digital signal sources. Artist has an estimated audience of 4,302,503 people in Spain.
Artist has an estimated audience of 4,302,503 people in Spain. 60.1% are female, 39.9% are male, average age 40.9. Top brand affinities: Modern art, Abstract art, Volunteering, Watercolor painting, Oil painting.
Top brand affinities include Modern art, Abstract art, Volunteering, with strongest over-indexing on Modern art (3.25× the country average).
Demographically, the Artist audience skews more female with an average age of 40.9, and over-indexes on personality traits such as Early Adopter Mentality, Luxury Orientation.
The typical Artist fan in Spain is more female, around 40.9 years old, with strong Early Adopter Mentality tendencies and a notable affinity for Modern art.
The key figures that characterise the Artist profile in Spain.
60.1% are female, 39.9% are male, average age 40.9.
| Metric | Value |
|---|---|
| Female | 60.1% |
| Male | 39.9% |
| Average age | 40.9 |
| Estimated audience size | 4,302,503 |
| Age bracket | Share | % |
|---|---|---|
| 16-19 | 15% | |
| 20-29 | 19% | |
| 30-39 | 20% | |
| 40-49 | 23% | |
| 50+ | 22% |
of the worldwide Artist audience comes from Spain.
| Country | Share |
|---|---|
| United States | 26.1% |
| Japan | 7.5% |
| Italy | 6.0% |
The strongest cross-interests of the Artist audience — brands, topics and people combined.
| # | · | Interest | Category | Affinity | × |
|---|---|---|---|---|---|
| 01 | Video editing | Technology & Electronics | 4.39× | ||
| 02 | Forex Online Trading | Business & Career | 4.38× | ||
| 03 | Oil painting | Arts & Culture | 3.93× | ||
| 04 | Abstract art | Arts & Culture | 3.78× | ||
| 05 | Watercolor painting | Arts & Culture | 3.49× | ||
| 06 | Digital art | Arts & Culture | 3.45× | ||
| 07 | Volunteering | Politics & Society | 3.29× | ||
| 08 | Modern art | Arts & Culture | 3.25× | ||
| 09 | Internet celebrity | Internet & Social Media | 2.48× | ||
| 10 | Fine-art photography | Technology & Electronics | 2.43× | ||
| 11 | Real property | Home & Garden | 2.25× | ||
| 12 | Art exhibition | Arts & Culture | 2.21× | ||
| 13 | Uniqlo | Shopping | 2.09× | ||
| 14 | Art museum | Arts & Culture | 2.03× | ||
| 15 | Travel photography | Technology & Electronics | 2.02× | ||
| 16 | Innovation | Business & Career | 2.00× | ||
| 17 | Contemporary art | Arts & Culture | 1.89× | ||
| 18 | Fine art | Business & Career | 1.86× | ||
| 19 | Superman | Movies & TV | 1.68× | ||
| 20 | Museum | Arts & Culture | 1.68× |
Values above 1.00× are above the country average, values below 1.00× below it.
| Trait | Cluster | Deviation | Score |
|---|---|---|---|
| Early Adopter Mentality | POWER | 1.66× | |
| Luxury Orientation | PREMIUM | 1.56× | |
| Individualism | JOY | 1.49× |
| Trait | Cluster | Deviation | Score |
|---|---|---|---|
| Family Orientation | CONSERVATISM | 0.69× | |
| Need for Security | CONSERVATISM | 0.75× | |
| Quality Awareness | PREMIUM | 0.79× |
Related profiles, rankings and the same audience in other markets.
Audience size is the estimated number of people in Spain who actively search for Artist. Affinity is an over-index ratio: 2.0× means the audience is twice as likely to engage with that brand or trait as the country average. Reach is the estimated number of audience members in a region. Regional and brand-affinity tables are sorted from strongest signal to weakest.
This audience profile is generated by Rascasse from anonymized search-behavior signals across Spain. For methodology see methodology. Affinity values are over-index ratios vs. the country average (1.0 = baseline). Audience sizes are estimated, not measured.
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