A data profile of the people who buy, follow and care about Telecommunication in Netherlands — modelled from more than twelve digital signal sources. Telecommunication has an estimated audience of 2,424,661 people in Netherlands.
The average Telecommunication fan in Netherlands is 45.0 years old, balanced, and lives primarily in Zuid-Holland.
The audience is concentrated in Zuid-Holland, North Holland, North Brabant.
Top brand affinities include Vodafone, Cloud computing, Essent, with strongest over-indexing on Vodafone (1.65× the country average).
Demographically, the Telecommunication audience skews balanced with an average age of 45.0, and over-indexes on personality traits such as Urban Lifestyle, Design Affinity.
Compared to the country baseline, this audience shows distinctive patterns across 20 brand affinities and 12 regions tracked by Rascasse.
The typical Telecommunication fan in Netherlands is balanced, around 45.0 years old, with strong Urban Lifestyle tendencies and a notable affinity for Vodafone.
The key figures that characterise the Telecommunication profile in Netherlands.
46.7% are female, 53.3% are male, average age 45.0.
| Metric | Value |
|---|---|
| Female | 46.7% |
| Male | 53.3% |
| Average age | 45.0 |
| Estimated audience size | 2,424,661 |
| Age bracket | Share | % |
|---|---|---|
| 16-19 | 10% | |
| 20-29 | 14% | |
| 30-39 | 17% | |
| 40-49 | 23% | |
| 50+ | 36% |
of the worldwide Telecommunication audience comes from Netherlands.
| Country | Share |
|---|---|
| United States | 16.7% |
| India | 4.8% |
| Germany | 4.5% |
Where the Telecommunication audience in Netherlands is strongest.
| # | Region | Reach | Affinity | × |
|---|---|---|---|---|
| 01 | North Holland | ~700K | 1.52× | |
| 02 | Zuid-Holland | ~800K | 1.45× | |
| 03 | Overijssel | ~200K | 1.13× | |
| 04 | Limburg | ~200K | 1.02× | |
| 05 | Groningen | ~90K | 1.01× | |
| 06 | North Brabant | ~400K | 0.97× | |
| 07 | Flevoland | ~60K | 0.95× | |
| 08 | Drenthe | ~70K | 0.93× | |
| 09 | Utrecht | ~200K | 0.92× | |
| 10 | Friesland | ~80K | 0.91× | |
| 11 | Zeeland | ~50K | 0.89× | |
| 12 | Gelderland | ~300K | 0.86× |
The strongest cross-interests of the Telecommunication audience — brands, topics and people combined.
| # | · | Interest | Category | Affinity | × |
|---|---|---|---|---|---|
| 01 | GSM | Technology & Electronics | 2.32× | ||
| 02 | Telecommunications equipment | Technology & Electronics | 2.14× | ||
| 03 | Digital data | Business & Career | 1.85× | ||
| 04 | Western Union | Business & Career | 1.81× | ||
| 05 | Huawei | Technology & Electronics | 1.79× | ||
| 06 | Cloud computing | Technology & Electronics | 1.74× | ||
| 07 | Bluetooth | Technology & Electronics | 1.66× | ||
| 08 | Vodafone | Technology & Electronics | 1.65× | ||
| 09 | Wi-Fi | Technology & Electronics | 1.63× | ||
| 10 | T-Mobile | Technology & Electronics | 1.63× | ||
| 11 | Essent | Home & Garden | 1.60× | ||
| 12 | ITunes | Music & Radio | 1.58× | ||
| 13 | Headphones | Technology & Electronics | 1.58× | ||
| 14 | Electronic funds transfer | Business & Career | 1.58× | ||
| 15 | Simyo | Technology & Electronics | 1.55× | ||
| 16 | Makita | Home & Garden | 1.54× | ||
| 17 | Casino games | Games | 1.53× | ||
| 18 | BP | Cars & Mobility | 1.52× | ||
| 19 | Allianz | Business & Career | 1.52× | ||
| 20 | Digital electronics | Technology & Electronics | 1.51× |
Values above 1.00× are above the country average, values below 1.00× below it.
| Trait | Cluster | Deviation | Score |
|---|---|---|---|
| Urban Lifestyle | OPEN | 1.26× | |
| Design Affinity | PREMIUM | 1.01× | |
| Travelling | THRILL | 0.98× |
| Trait | Cluster | Deviation | Score |
|---|---|---|---|
| Patriotism | CONSERVATISM | 0.68× | |
| Healthy Lifestyle | BALANCE | 0.70× | |
| Early Adopter Mentality | POWER | 0.74× |
Telecommunication has an estimated audience of 2,424,661 people in Netherlands, concentrated in Zuid-Holland and North Holland.
46.7% of Telecommunication fans are female, 53.3% are male, with an average age of 45.0 years.
Telecommunication fans show strongest brand affinity for Vodafone (1.65×), Cloud computing (1.74×), and Essent (1.6×) over the country average.
Telecommunication fans in Netherlands are most concentrated in Zuid-Holland (reach ~800K), North Holland (reach ~700K), and North Brabant (reach ~400K). These three regions account for the largest share of the active audience.
Beyond Telecommunication itself, the audience over-indexes on Cloud computing (1.74×), Essent (1.6×), Western Union (1.81×), and BP (1.52×) compared to the Netherlands average.
Related profiles, rankings and the same audience in other markets.
Audience size is the estimated number of people in Netherlands who actively search for Telecommunication. Affinity is an over-index ratio: 2.0× means the audience is twice as likely to engage with that brand or trait as the country average. Reach is the estimated number of audience members in a region. Regional and brand-affinity tables are sorted from strongest signal to weakest.
This audience profile is generated by Rascasse from anonymized search-behavior signals across Netherlands. For methodology see methodology. Affinity values are over-index ratios vs. the country average (1.0 = baseline). Audience sizes are estimated, not measured.
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