A data profile of the people who buy, follow and care about Telecommunication in India — modelled from more than twelve digital signal sources. Telecommunication has an estimated audience of 14,589,539 people in India.
The average Telecommunication fan in India is 31.6 years old, more male, and lives primarily in Maharashtra.
The audience is concentrated in Maharashtra, Uttar Pradesh, West Bengal.
Top brand affinities include Bhojpuri language, Virtual private network, Radio, with strongest over-indexing on Bhojpuri language (1.89× the country average).
Demographically, the Telecommunication audience skews more male with an average age of 31.6, and over-indexes on personality traits such as Need for Security, Tradition.
Compared to the country baseline, this audience shows distinctive patterns across 20 brand affinities and 29 regions tracked by Rascasse.
The typical Telecommunication fan in India is more male, around 31.6 years old, with strong Need for Security tendencies and a notable affinity for Bhojpuri language.
The key figures that characterise the Telecommunication profile in India.
20.8% are female, 79.2% are male, average age 31.6.
| Metric | Value |
|---|---|
| Female | 20.8% |
| Male | 79.2% |
| Average age | 31.6 |
| Estimated audience size | 14,589,539 |
| Age bracket | Share | % |
|---|---|---|
| 16-19 | 35% | |
| 20-29 | 30% | |
| 30-39 | 18% | |
| 40-49 | 10% | |
| 50+ | 7% |
of the worldwide Telecommunication audience comes from India.
| Country | Share |
|---|---|
| United States | 16.7% |
| India | 4.8% |
| Germany | 4.5% |
Where the Telecommunication audience in India is strongest.
| # | Region | Reach | Affinity | × |
|---|---|---|---|---|
| 01 | Jammu and Kashmir | ~100K | 1.58× | |
| 02 | Karnataka | ~500K | 1.26× | |
| 03 | Telangana | ~300K | 1.25× | |
| 04 | Tamil Nadu | ~400K | 1.22× | |
| 05 | Rajasthan | ~400K | 1.22× | |
| 06 | Himachal Pradesh | ~70K | 1.18× | |
| 07 | Maharashtra | ~800K | 1.17× | |
| 08 | Punjab (region) | ~200K | 1.15× | |
| 09 | West Bengal | ~500K | 1.10× | |
| 10 | Uttarakhand | ~80K | 1.08× | |
| 11 | Andhra Pradesh | ~200K | 1.06× | |
| 12 | Haryana | ~200K | 1.05× | |
| 13 | Chhattisgarh | ~100K | 1.04× | |
| 14 | Uttar Pradesh | ~700K | 1.03× | |
| 15 | Madhya Pradesh | ~300K | 0.98× | |
| 16 | Jharkhand | ~100K | 0.98× | |
| 17 | Goa | ~10K | 0.98× | |
| 18 | Meghalaya | ~10K | 0.94× | |
| 19 | Sikkim | ~6K | 0.94× | |
| 20 | Arunachal Pradesh | ~8K | 0.93× | |
| 21 | Tripura | ~20K | 0.91× | |
| 22 | Nagaland | ~9K | 0.90× | |
| 23 | Kerala | ~200K | 0.89× | |
| 24 | Manipur | ~20K | 0.89× | |
| 25 | Odisha | ~100K | 0.88× | |
| 26 | Mizoram | ~9K | 0.88× | |
| 27 | Assam | ~100K | 0.87× | |
| 28 | Bihar | ~200K | 0.85× | |
| 29 | Gujarat | ~300K | 0.84× |
The strongest cross-interests of the Telecommunication audience — brands, topics and people combined.
| # | · | Interest | Category | Affinity | × |
|---|---|---|---|---|---|
| 01 | Wild fisheries | Travel & Leisure | 2.82× | ||
| 02 | Spearfishing | Sports | 2.64× | ||
| 03 | Public opinion | Politics & Society | 2.27× | ||
| 04 | Proxy server | Internet & Social Media | 2.25× | ||
| 05 | Manorama Online | News | 2.18× | ||
| 06 | Virtual private network | Technology & Electronics | 2.13× | ||
| 07 | Communication studies | Business & Career | 2.03× | ||
| 08 | Malayala Manorama | News | 1.96× | ||
| 09 | Ayesha Khan | Movies & TV | 1.93× | ||
| 10 | Bhojpuri language | Politics & Society | 1.89× | ||
| 11 | Kinesiology | Health | 1.84× | ||
| 12 | Dinamalar | News | 1.77× | ||
| 13 | Oneindia Tamil | News | 1.70× | ||
| 14 | Kotak (band) | Music & Radio | 1.66× | ||
| 15 | Trisha (actress) | Movies & TV | 1.61× | ||
| 16 | Digital television | Movies & TV | 1.56× | ||
| 17 | Mathrubhumi | News | 1.56× | ||
| 18 | Viral marketing | Business & Career | 1.54× | ||
| 19 | Live television | Movies & TV | 1.54× | ||
| 20 | Radio | Technology & Electronics | 1.52× |
Values above 1.00× are above the country average, values below 1.00× below it.
| Trait | Cluster | Deviation | Score |
|---|---|---|---|
| Need for Security | CONSERVATISM | 0.99× | |
| Tradition | CONSERVATISM | 0.90× | |
| Social Media Usage | JOY | 0.84× |
| Trait | Cluster | Deviation | Score |
|---|---|---|---|
| Design Affinity | PREMIUM | 0.47× | |
| Individualism | JOY | 0.54× | |
| Risk Appetite | THRILL | 0.54× |
Telecommunication has an estimated audience of 14,589,539 people in India, concentrated in Maharashtra and Uttar Pradesh.
20.8% of Telecommunication fans are female, 79.2% are male, with an average age of 31.6 years.
Telecommunication fans show strongest brand affinity for Bhojpuri language (1.89×), Virtual private network (2.13×), and Radio (1.52×) over the country average.
Telecommunication fans in India are most concentrated in Maharashtra (reach ~800K), Uttar Pradesh (reach ~700K), and West Bengal (reach ~500K). These three regions account for the largest share of the active audience.
Beyond Telecommunication itself, the audience over-indexes on Virtual private network (2.13×), Radio (1.52×), Manorama Online (2.18×), and Digital television (1.56×) compared to the India average.
Related profiles, rankings and the same audience in other markets.
Audience size is the estimated number of people in India who actively search for Telecommunication. Affinity is an over-index ratio: 2.0× means the audience is twice as likely to engage with that brand or trait as the country average. Reach is the estimated number of audience members in a region. Regional and brand-affinity tables are sorted from strongest signal to weakest.
This audience profile is generated by Rascasse from anonymized search-behavior signals across India. For methodology see methodology. Affinity values are over-index ratios vs. the country average (1.0 = baseline). Audience sizes are estimated, not measured.
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