Telecommunication Audience in Italy
Telecommunication has an estimated audience of 13,612,159 people in Italy. 46.3% are female, 53.7% are male, average age 44.4. Top regions: Lombardy, Lazio, Campania. Top brand affinities: Fastweb (telecommunications company), Tiscali, Ali, Telephone, Canzone Napoletana.
The average Telecommunication fan in Italy is 44.4 years old, balanced, and lives primarily in Lombardy. The audience is concentrated in Lombardy, Lazio, Campania. Top brand affinities include Fastweb (telecommunications company), Tiscali, Ali, with strongest over-indexing on Fastweb (telecommunications company) (1.85× the country average). Demographically, the Telecommunication audience skews balanced with an average age of 44.4, and over-indexes on personality traits such as Patriotism, Community Orientation. Compared to the country baseline, this audience shows distinctive patterns across 20 brand affinities and 19 regions tracked by Rascasse.
Category: Technology & Electronics · Type: Topic
Demographics of Telecommunication fans
| Metric | Value |
|---|---|
| Female | 46.3% |
| Male | 53.7% |
| Average age | 44.4 |
| Estimated audience size | 13,612,159 |
Audience persona
The typical Telecommunication fan in Italy is balanced, around 44.4 years old, with strong Patriotism tendencies and a notable affinity for Fastweb (telecommunications company).
Top regions in Italy
| Region | Reach | Affinity |
|---|---|---|
| Lombardy | 2,883,709 | 1.2× |
| Lazio | 2,107,959 | 1.26× |
| Campania | 1,927,810 | 1.26× |
| Emilia-Romagna | 1,372,783 | 1.24× |
| Veneto | 1,288,775 | 1.2× |
| Sicilia | 1,215,409 | 1.03× |
| Piedmont | 1,117,740 | 1.11× |
| Tuscany | 1,060,364 | 1.17× |
| Puglia | 794,259 | 0.85× |
| Calabria | 405,739 | 0.97× |
| Marche | 378,222 | 1.12× |
| Liguria | 336,460 | 0.88× |
| Sardinia | 279,421 | 0.73× |
| Abruzzo | 271,326 | 0.9× |
| Friuli-Venezia Giulia | 257,329 | 1× |
| Trentino-Alto Adige/Südtirol | 251,197 | 0.98× |
| Umbria | 213,753 | 0.97× |
| Molise | 39,622 | 0.61× |
| Aosta Valley | 17,684 | 0.51× |
Top brand affinities
Brands and entities this audience over-indexes on, vs. the country average.
| Brand | Affinity | Category |
|---|---|---|
| Fastweb (telecommunications company) | 1.85× | Technology & Electronics |
| Tiscali | 1.8× | Technology & Electronics |
| Ali | 1.57× | Politics & Society |
| Telephone | 1.56× | Technology & Electronics |
| Canzone Napoletana | 1.74× | Music & Radio |
| Optical fiber | 1.72× | Technology & Electronics |
| Telecommunications equipment | 1.52× | Technology & Electronics |
| Western Union | 1.56× | Business & Career |
| Very Mobile | 1.54× | Technology & Electronics |
| Pellet fuel | 1.54× | Home & Garden |
| Modem | 1.63× | Technology & Electronics |
| Roby, Texas | 1.58× | Shopping |
| Mobile telephony | 1.69× | Technology & Electronics |
| Medjugorje | 1.58× | Travel & Leisure |
| Egyptian Arabic | 1.69× | Politics & Society |
| Storm | 1.62× | Travel & Leisure |
| Asymmetric digital subscriber line | 2.03× | Technology & Electronics |
| Augur | 1.58× | Politics & Society |
| Petal | 1.5× | Home & Garden |
| Cult film | 1.56× | Movies & TV |
Psychographic profile
Top six personality traits over-indexed by this audience (1.0 = country average).
| Trait | Cluster | Score |
|---|---|---|
| Patriotism | CONSERVATISM | 1.2 |
| Community Orientation | OPEN | 1.15 |
| Need for Security | CONSERVATISM | 1.08 |
| Social Media Usage | JOY | 0.99 |
| Extroversion | THRILL | 0.96 |
| Early Adopter Mentality | POWER | 0.93 |
Worldwide distribution
| Country | Share |
|---|---|
| United States | 16.7% |
| India | 4.8% |
| Germany | 4.5% |
See Telecommunication audiences in other countries
- Telecommunication — Germany
- Telecommunication — United States
- Telecommunication — United Kingdom
- Telecommunication — France
- Telecommunication — Spain
- Telecommunication — Brazil
- Telecommunication — Japan
- Telecommunication — South Korea
- Telecommunication — India
- Telecommunication — Canada
- Telecommunication — Mexico
More Technology & Electronics audiences in Italy
- Shopping (40,184,269)
- Music (40,110,040)
- Food (39,361,997)
- Sports and outdoors (39,246,828)
- Arts and music (38,946,005)
Frequently asked questions
How many fans does Telecommunication have in Italy?
Telecommunication has an estimated audience of 13,612,159 people in Italy, concentrated in Lombardy and Lazio.
What is the gender split and age of Telecommunication fans?
46.3% of Telecommunication fans are female, 53.7% are male, with an average age of 44.4 years.
Which brands do Telecommunication fans like most?
Telecommunication fans show strongest brand affinity for Fastweb (telecommunications company) (1.85×), Tiscali (1.8×), and Ali (1.57×) over the country average.
Where do Telecommunication fans live in Italy?
Telecommunication fans in Italy are most concentrated in Lombardy (reach 2,883,709), Lazio (reach 2,107,959), and Campania (reach 1,927,810). These three regions account for the largest share of the active audience.
What other brands do Telecommunication fans also like?
Beyond Telecommunication itself, the audience over-indexes on Tiscali (1.8×), Ali (1.57×), Telephone (1.56×), and Canzone Napoletana (1.74×) compared to the Italy average.
How to read this data
Audience size is the estimated number of people in Italy who actively search for Telecommunication. Affinity is an over-index ratio: 2.0× means the audience is twice as likely to engage with that brand or trait as the country average. Reach is the estimated number of audience members in a region. Regional and brand-affinity tables are sorted from strongest signal to weakest.
About this audience profile
This audience profile is generated by Rascasse from anonymized search-behavior signals across Italy. For methodology see methodology. Affinity values are over-index ratios vs. the country average (1.0 = baseline). Audience sizes are estimated, not measured.