A data profile of the people who buy, follow and care about Dinamalar in India — modelled from more than twelve digital signal sources. Dinamalar has an estimated audience of 5,648,623 people in India.
Dinamalar has an estimated audience of 5,648,623 people in India. 14.9% are female, 85.1% are male, average age 38.4. Top brand affinities: SEMrush, Tinder, Buddhism, Ford Focus, Audi Q7.
Top brand affinities include SEMrush, Tinder, Buddhism, with strongest over-indexing on SEMrush (12.63× the country average).
Demographically, the Dinamalar audience skews more male with an average age of 38.4, and over-indexes on personality traits such as Need for Security, Tradition.
The typical Dinamalar fan in India is more male, around 38.4 years old, with strong Need for Security tendencies and a notable affinity for SEMrush.
The key figures that characterise the Dinamalar profile in India.
14.9% are female, 85.1% are male, average age 38.4.
| Metric | Value |
|---|---|
| Female | 14.9% |
| Male | 85.1% |
| Average age | 38.4 |
| Estimated audience size | 5,648,623 |
| Age bracket | Share | % |
|---|---|---|
| 16-19 | 15% | |
| 20-29 | 26% | |
| 30-39 | 26% | |
| 40-49 | 19% | |
| 50+ | 15% |
of the worldwide Dinamalar audience comes from India.
| Country | Share |
|---|---|
| India | 46.3% |
| United Arab Emirates | 13.3% |
| Singapore | 11.8% |
The strongest cross-interests of the Dinamalar audience — brands, topics and people combined.
| # | · | Interest | Category | Affinity | × |
|---|---|---|---|---|---|
| 01 | Ford Focus | Cars & Mobility | 16.39× | ||
| 02 | Opel | Cars & Mobility | 16.39× | ||
| 03 | BMW 1 Series | Cars & Mobility | 16.39× | ||
| 04 | SEMrush | Internet & Social Media | 12.63× | ||
| 05 | Tinder | Internet & Social Media | 10.91× | ||
| 06 | Audi Q7 | Cars & Mobility | 9.91× | ||
| 07 | Volvo XC90 | Cars & Mobility | 7.74× | ||
| 08 | Urban agriculture | Business & Career | 7.20× | ||
| 09 | Max Verstappen | Sports | 3.69× | ||
| 10 | Buddhism | Health | 3.45× | ||
| 11 | Škoda Auto | Cars & Mobility | 3.20× | ||
| 12 | Used car | Cars & Mobility | 3.18× | ||
| 13 | Public transport | Cars & Mobility | 2.60× | ||
| 14 | Tradition | Politics & Society | 2.53× | ||
| 15 | Internet celebrity | Internet & Social Media | 2.05× | ||
| 16 | Telecommunication | Technology & Electronics | 1.77× | ||
| 17 | Medicine | Business & Career | 1.61× | ||
| 18 | Home Appliances | Home & Garden | 1.58× | ||
| 19 | Hinduism | Politics & Society | 1.55× | ||
| 20 | Radio | Technology & Electronics | 1.54× |
Values above 1.00× are above the country average, values below 1.00× below it.
| Trait | Cluster | Deviation | Score |
|---|---|---|---|
| Need for Security | CONSERVATISM | 2.89× | |
| Tradition | CONSERVATISM | 2.53× | |
| Indulgence | JOY | 2.12× |
| Trait | Cluster | Deviation | Score |
|---|---|---|---|
| Quality Awareness | PREMIUM | 0.65× | |
| Design Affinity | PREMIUM | 0.75× | |
| Extroversion | THRILL | 0.80× |
Related profiles, rankings and the same audience in other markets.
Audience size is the estimated number of people in India who actively search for Dinamalar. Affinity is an over-index ratio: 2.0× means the audience is twice as likely to engage with that brand or trait as the country average. Reach is the estimated number of audience members in a region. Regional and brand-affinity tables are sorted from strongest signal to weakest.
This audience profile is generated by Rascasse from anonymized search-behavior signals across India. For methodology see methodology. Affinity values are over-index ratios vs. the country average (1.0 = baseline). Audience sizes are estimated, not measured.
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