A data profile of the people who buy, follow and care about Vålerenga Fotball in Norway — modelled from more than twelve digital signal sources. Vålerenga Fotball has an estimated audience of 246,118 people in Norway.
Vålerenga Fotball has an estimated audience of 246,118 people in Norway. 29.7% are female, 70.3% are male, average age 46.1. Top brand affinities: Rosenborg BK, Pep Guardiola, Kevin De Bruyne, Anfield, David Beckham.
Top brand affinities include Rosenborg BK, Pep Guardiola, Kevin De Bruyne, with strongest over-indexing on Rosenborg BK (13.27× the country average).
Demographically, the Vålerenga Fotball audience skews more male with an average age of 46.1, and over-indexes on personality traits such as Urban Lifestyle, Career Orientation.
The typical Vålerenga Fotball fan in Norway is more male, around 46.1 years old, with strong Urban Lifestyle tendencies and a notable affinity for Rosenborg BK.
The key figures that characterise the Vålerenga Fotball profile in Norway.
29.7% are female, 70.3% are male, average age 46.1.
| Metric | Value |
|---|---|
| Female | 29.7% |
| Male | 70.3% |
| Average age | 46.1 |
| Estimated audience size | 246,118 |
| Age bracket | Share | % |
|---|---|---|
| 16-19 | 11% | |
| 20-29 | 12% | |
| 30-39 | 14% | |
| 40-49 | 23% | |
| 50+ | 40% |
The strongest cross-interests of the Vålerenga Fotball audience — brands, topics and people combined.
| # | · | Interest | Category | Affinity | × |
|---|---|---|---|---|---|
| 01 | Pep Guardiola | Sports | 21.75× | ||
| 02 | Rosenborg BK | Sports | 13.27× | ||
| 03 | Kevin De Bruyne | Sports | 12.65× | ||
| 04 | Jamie Carragher | Sports | 12.30× | ||
| 05 | Steven Gerrard | Sports | 11.38× | ||
| 06 | Anfield | Sports | 9.52× | ||
| 07 | Wayne Rooney | Sports | 9.42× | ||
| 08 | Privacy policy | Technology & Electronics | 8.47× | ||
| 09 | David Beckham | Sports | 7.95× | ||
| 10 | Women's soccer | Sports | 5.96× | ||
| 11 | Iittala | Home & Garden | 4.05× | ||
| 12 | Manchester City F.C. | Sports | 2.04× | ||
| 13 | FIFA World Cup | Sports | 1.99× | ||
| 14 | Premier League | Sports | 1.92× | ||
| 15 | Manchester United F.C. | Sports | 1.85× | ||
| 16 | Pizza | Food & Beverages | 1.75× | ||
| 17 | Pay television | Movies & TV | 1.73× | ||
| 18 | Spar (retailer) | Shopping | 1.72× | ||
| 19 | Liverpool F.C. | Sports | 1.63× | ||
| 20 | Alpine skiing | Sports | 1.50× |
Values above 1.00× are above the country average, values below 1.00× below it.
| Trait | Cluster | Deviation | Score |
|---|---|---|---|
| Urban Lifestyle | OPEN | 1.34× | |
| Career Orientation | POWER | 1.31× | |
| Community Orientation | OPEN | 1.28× |
| Trait | Cluster | Deviation | Score |
|---|---|---|---|
| Creativity | OPEN | 0.73× | |
| DIY Mentality | THRILL | 0.77× | |
| Price Sensitivity | PREMIUM | 0.77× |
Related profiles, rankings and the same audience in other markets.
Audience size is the estimated number of people in Norway who actively search for Vålerenga Fotball. Affinity is an over-index ratio: 2.0× means the audience is twice as likely to engage with that brand or trait as the country average. Reach is the estimated number of audience members in a region. Regional and brand-affinity tables are sorted from strongest signal to weakest.
This audience profile is generated by Rascasse from anonymized search-behavior signals across Norway. For methodology see methodology. Affinity values are over-index ratios vs. the country average (1.0 = baseline). Audience sizes are estimated, not measured.
Source: Rascasse Audience Intelligence — modeled from anonymized, multi-source behavioral signals (search, social, events), updated monthly. Data status: 09/2026.
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