A data profile of the people who buy, follow and care about Efficient energy use in Poland — modelled from more than twelve digital signal sources. Efficient energy use has an estimated audience of 1,376,668 people in Poland.
Efficient energy use has an estimated audience of 1,376,668 people in Poland. 41.2% are female, 58.8% are male, average age 44.8. Top brand affinities: Green building, Solar panel, Central heating, Sustainable energy, Photovoltaic system.
Top brand affinities include Green building, Solar panel, Central heating, with strongest over-indexing on Green building (28.0× the country average).
Demographically, the Efficient energy use audience skews more male with an average age of 44.8, and over-indexes on personality traits such as Urban Lifestyle, Quality Awareness.
The typical Efficient energy use fan in Poland is more male, around 44.8 years old, with strong Urban Lifestyle tendencies and a notable affinity for Green building.
The key figures that characterise the Efficient energy use profile in Poland.
41.2% are female, 58.8% are male, average age 44.8.
| Metric | Value |
|---|---|
| Female | 41.2% |
| Male | 58.8% |
| Average age | 44.8 |
| Estimated audience size | 1,376,668 |
| Age bracket | Share | % |
|---|---|---|
| 16-19 | 7% | |
| 20-29 | 16% | |
| 30-39 | 20% | |
| 40-49 | 24% | |
| 50+ | 33% |
of the worldwide Efficient energy use audience comes from Poland.
| Country | Share |
|---|---|
| United States | 18.4% |
| Germany | 10.3% |
| Italy | 7.1% |
The strongest cross-interests of the Efficient energy use audience — brands, topics and people combined.
| # | · | Interest | Category | Affinity | × |
|---|---|---|---|---|---|
| 01 | Efficiency | Business & Career | 70.83× | ||
| 02 | Energy policy | Home & Garden | 49.33× | ||
| 03 | Green building | Home & Garden | 28.00× | ||
| 04 | Photovoltaic system | Home & Garden | 20.53× | ||
| 05 | Central heating | Home & Garden | 18.67× | ||
| 06 | Solar panel | Home & Garden | 17.91× | ||
| 07 | Energy conservation | Home & Garden | 17.79× | ||
| 08 | Solar power | Home & Garden | 15.31× | ||
| 09 | Solar cell | Home & Garden | 14.86× | ||
| 10 | Sustainable energy | Home & Garden | 14.50× | ||
| 11 | Boiler | Home & Garden | 13.90× | ||
| 12 | Passive solar building design | Home & Garden | 12.66× | ||
| 13 | Solar thermal collector | Home & Garden | 11.76× | ||
| 14 | Heating system | Home & Garden | 11.71× | ||
| 15 | Heat pump | Home & Garden | 10.64× | ||
| 16 | Municipality | Travel & Leisure | 10.00× | ||
| 17 | HVAC | Home & Garden | 8.87× | ||
| 18 | Renewable energy | Business & Career | 8.86× | ||
| 19 | Mower | Home & Garden | 7.51× | ||
| 20 | Photovoltaics | Home & Garden | 6.40× |
Values above 1.00× are above the country average, values below 1.00× below it.
| Trait | Cluster | Deviation | Score |
|---|---|---|---|
| Urban Lifestyle | OPEN | 5.54× | |
| Quality Awareness | PREMIUM | 1.75× | |
| Travelling | THRILL | 1.50× |
| Trait | Cluster | Deviation | Score |
|---|---|---|---|
| Patriotism | CONSERVATISM | 0.35× | |
| Individualism | JOY | 0.64× | |
| Design Affinity | PREMIUM | 0.72× |
Related profiles, rankings and the same audience in other markets.
Audience size is the estimated number of people in Poland who actively search for Efficient energy use. Affinity is an over-index ratio: 2.0× means the audience is twice as likely to engage with that brand or trait as the country average. Reach is the estimated number of audience members in a region. Regional and brand-affinity tables are sorted from strongest signal to weakest.
This audience profile is generated by Rascasse from anonymized search-behavior signals across Poland. For methodology see methodology. Affinity values are over-index ratios vs. the country average (1.0 = baseline). Audience sizes are estimated, not measured.
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