Rascasse Audience Intelligence

Renewable energy Audience in Poland

A data profile of the people who buy, follow and care about Renewable energy in Poland — modelled from more than twelve digital signal sources. Renewable energy has an estimated audience of 2,576,834 people in Poland.

#27among Field of study in Poland
#328among Topic in Poland
#60in Business & Career

Renewable energy has an estimated audience of 2,576,834 people in Poland. 41.2% are female, 58.8% are male, average age 43.9. Top brand affinities: Solar power, Solar panel, Sustainable energy, Photovoltaics, Heat pump.

Top brand affinities include Solar power, Solar panel, Sustainable energy, with strongest over-indexing on Solar power (15.45× the country average).

Demographically, the Renewable energy audience skews more male with an average age of 43.9, and over-indexes on personality traits such as Urban Lifestyle, Quality Awareness.

The typical Renewable energy fan in Poland is more male, around 43.9 years old, with strong Urban Lifestyle tendencies and a notable affinity for Solar power.

Category: Business & Career · Type: Topic · Subtype: Field of study

The data on this page comes from the Rascasse audience panel and is refreshed monthly from search, social and browsing signals. As of 2026-08-18.

Section 01

At a glance

The key figures that characterise the Renewable energy profile in Poland.

Audience size
2.6M
in Poland
Gender
41.2%
58.8% male
Age
43.9
average years
Country rank
#502
Topic in Poland
Fig. 01

Search interest · 12-month trend

-19%
vs. last year
JanMarMayJulSepNov
Monthly searches · Source: Rascasse Audience Intelligence
Section 02

Demographics of Renewable energy fans

41.2% are female, 58.8% are male, average age 43.9.

Fig. 02

Gender split

41.2%
Female
58.8%
Male
Demographic split for Renewable energy audience in Poland
MetricValue
Female41.2%
Male58.8%
Average age43.9
Estimated audience size2,576,834
Fig. 03

Age distribution

Ø 43.9
average years
Age distribution of the Renewable energy audience in Poland
Age bracketShare%
16-1910%
20-2915%
30-3921%
40-4923%
50+31%
Fig. 04

Worldwide distribution

2.0%

of the worldwide Renewable energy audience comes from Poland.

Worldwide audience distribution share by country for Renewable energy
CountryShare
United States19.2%
Germany7.4%
Italy6.9%
Section 04
Brands and entities this audience over-indexes on, vs. the country average.

Audience interests & affinities

The strongest cross-interests of the Renewable energy audience — brands, topics and people combined.

Fig. 07

Top cross-interests, ranked by affinity

Top brand affinities (over-index vs. country average) for Renewable energy audience
#·InterestCategoryAffinity×
01Solar powerHome & Garden15.45×
02Solar cellHome & Garden11.78×
03Solar panelHome & Garden11.45×
04Heat pumpHome & Garden10.51×
05Sustainable energyHome & Garden9.44×
06Central heatingHome & Garden9.12×
07Efficient energy useTechnology & Electronics8.68×
08PhotovoltaicsHome & Garden8.12×
09Energy conservationHome & Garden7.56×
10BoilerHome & Garden7.48×
11Photovoltaic systemHome & Garden6.79×
12MunicipalityTravel & Leisure5.24×
13HVACHome & Garden4.98×
14MowerHome & Garden4.79×
15Green buildingHome & Garden4.56×
16FertilizerHome & Garden3.91×
17Solar energyHome & Garden3.36×
18EnergyHome & Garden2.47×
19Donald TuskPolitics & Society2.05×
20Consolidated Contractors CompanyBusiness & Career2.03×
Section 05
Top six personality traits over-indexed by this audience (1.0 = country average).

Personality of the Renewable energy audience

Values above 1.00× are above the country average, values below 1.00× below it.

Fig. 08

Deviation from the national baseline

What stands out
The strongest tendencies
Top personality traits over-indexed by Renewable energy audience · What stands out
TraitClusterDeviationScore
Urban LifestyleOPEN3.53×
Quality AwarenessPREMIUM1.76×
Healthy LifestyleBALANCE1.37×
1.00× baseline
Rather not
The weakest tendencies
Top personality traits over-indexed by Renewable energy audience · Rather not
TraitClusterDeviationScore
PatriotismCONSERVATISM0.36×
IndividualismJOY0.60×
Design AffinityPREMIUM0.66×
1.00× baseline
Appendix

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Related profiles, rankings and the same audience in other markets.

How to read this data

Audience size is the estimated number of people in Poland who actively search for Renewable energy. Affinity is an over-index ratio: 2.0× means the audience is twice as likely to engage with that brand or trait as the country average. Reach is the estimated number of audience members in a region. Regional and brand-affinity tables are sorted from strongest signal to weakest.

About this audience profile

This audience profile is generated by Rascasse from anonymized search-behavior signals across Poland. For methodology see methodology. Affinity values are over-index ratios vs. the country average (1.0 = baseline). Audience sizes are estimated, not measured.

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