A data profile of the people who buy, follow and care about Renewable energy in Finland — modelled from more than twelve digital signal sources. Renewable energy has an estimated audience of 695,150 people in Finland.
Renewable energy has an estimated audience of 695,150 people in Finland. 54.5% are female, 45.5% are male, average age 44.0. Top brand affinities: Solar power, Biltema, Efficient energy use, Kauppalehti, Sustainable energy.
Top brand affinities include Solar power, Biltema, Efficient energy use, with strongest over-indexing on Solar power (6.31× the country average).
Demographically, the Renewable energy audience skews balanced with an average age of 44.0, and over-indexes on personality traits such as Urban Lifestyle, Social Media Usage.
The typical Renewable energy fan in Finland is balanced, around 44.0 years old, with strong Urban Lifestyle tendencies and a notable affinity for Solar power.
The key figures that characterise the Renewable energy profile in Finland.
54.5% are female, 45.5% are male, average age 44.0.
| Metric | Value |
|---|---|
| Female | 54.5% |
| Male | 45.5% |
| Average age | 44.0 |
| Estimated audience size | 695,150 |
| Age bracket | Share | % |
|---|---|---|
| 16-19 | 12% | |
| 20-29 | 16% | |
| 30-39 | 17% | |
| 40-49 | 21% | |
| 50+ | 34% |
of the worldwide Renewable energy audience comes from Finland.
| Country | Share |
|---|---|
| United States | 19.2% |
| Germany | 7.4% |
| Italy | 6.9% |
The strongest cross-interests of the Renewable energy audience — brands, topics and people combined.
| # | · | Interest | Category | Affinity | × |
|---|---|---|---|---|---|
| 01 | Solar power | Home & Garden | 6.31× | ||
| 02 | Solar panel | Home & Garden | 5.83× | ||
| 03 | Efficient energy use | Technology & Electronics | 5.31× | ||
| 04 | Sustainable energy | Home & Garden | 4.82× | ||
| 05 | Lawn mower | Home & Garden | 4.46× | ||
| 06 | Solar energy | Home & Garden | 4.34× | ||
| 07 | Heat pump | Home & Garden | 4.33× | ||
| 08 | Home repair | Home & Garden | 3.55× | ||
| 09 | HVAC | Home & Garden | 3.26× | ||
| 10 | Electricity | Home & Garden | 3.01× | ||
| 11 | Summer house | Travel & Leisure | 2.95× | ||
| 12 | Biltema | Business & Career | 2.40× | ||
| 13 | Cottage | Travel & Leisure | 2.36× | ||
| 14 | Holiday cottage | Travel & Leisure | 2.29× | ||
| 15 | Vasabladet | News | 2.11× | ||
| 16 | Kauppalehti | News | 1.97× | ||
| 17 | Aftonbladet | News | 1.88× | ||
| 18 | Expressen | News | 1.82× | ||
| 19 | K-rauta | Shopping | 1.72× | ||
| 20 | Kaleva (newspaper) | News | 1.56× |
Values above 1.00× are above the country average, values below 1.00× below it.
| Trait | Cluster | Deviation | Score |
|---|---|---|---|
| Urban Lifestyle | OPEN | 5.10× | |
| Social Media Usage | JOY | 1.41× | |
| Need for Security | CONSERVATISM | 1.30× |
| Trait | Cluster | Deviation | Score |
|---|---|---|---|
| Patriotism | CONSERVATISM | 0.39× | |
| Travelling | THRILL | 0.99× | |
| Need for Security | CONSERVATISM | 1.30× |
Related profiles, rankings and the same audience in other markets.
Audience size is the estimated number of people in Finland who actively search for Renewable energy. Affinity is an over-index ratio: 2.0× means the audience is twice as likely to engage with that brand or trait as the country average. Reach is the estimated number of audience members in a region. Regional and brand-affinity tables are sorted from strongest signal to weakest.
This audience profile is generated by Rascasse from anonymized search-behavior signals across Finland. For methodology see methodology. Affinity values are over-index ratios vs. the country average (1.0 = baseline). Audience sizes are estimated, not measured.
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