A data profile of the people who buy, follow and care about Energy in Poland — modelled from more than twelve digital signal sources. Energy has an estimated audience of 2,785,256 people in Poland.
Energy has an estimated audience of 2,785,256 people in Poland. 54.3% are female, 45.7% are male, average age 39.4. Top brand affinities: Edison, New Jersey, Poczta Polska, Renewable energy, Photovoltaics, Super Express.
Top brand affinities include Edison, New Jersey, Poczta Polska, Renewable energy, with strongest over-indexing on Edison, New Jersey (6.78× the country average).
Demographically, the Energy audience skews balanced with an average age of 39.4, and over-indexes on personality traits such as Urban Lifestyle, Price Sensitivity.
The typical Energy fan in Poland is balanced, around 39.4 years old, with strong Urban Lifestyle tendencies and a notable affinity for Edison, New Jersey.
The key figures that characterise the Energy profile in Poland.
54.3% are female, 45.7% are male, average age 39.4.
| Metric | Value |
|---|---|
| Female | 54.3% |
| Male | 45.7% |
| Average age | 39.4 |
| Estimated audience size | 2,785,256 |
| Age bracket | Share | % |
|---|---|---|
| 16-19 | 17% | |
| 20-29 | 21% | |
| 30-39 | 22% | |
| 40-49 | 19% | |
| 50+ | 20% |
of the worldwide Energy audience comes from Poland.
| Country | Share |
|---|---|
| United States | 22.7% |
| United Kingdom | 5.4% |
| Brazil | 5.3% |
The strongest cross-interests of the Energy audience — brands, topics and people combined.
| # | · | Interest | Category | Affinity | × |
|---|---|---|---|---|---|
| 01 | Edison, New Jersey | Travel & Leisure | 6.78× | ||
| 02 | Epilator | Beauty & Wellness | 2.82× | ||
| 03 | Photovoltaic system | Home & Garden | 2.70× | ||
| 04 | Chopin (vodka) | Food & Beverages | 2.63× | ||
| 05 | Solar power | Home & Garden | 2.61× | ||
| 06 | Heat pump | Home & Garden | 2.46× | ||
| 07 | Renewable energy | Business & Career | 2.30× | ||
| 08 | Photovoltaics | Home & Garden | 2.28× | ||
| 09 | Solar panel | Home & Garden | 2.14× | ||
| 10 | Sustainable energy | Home & Garden | 2.04× | ||
| 11 | Efficient energy use | Technology & Electronics | 2.00× | ||
| 12 | Vacuum cleaner | Home & Garden | 1.82× | ||
| 13 | Poczta Polska | Business & Career | 1.73× | ||
| 14 | HVAC | Home & Garden | 1.73× | ||
| 15 | Office 365 | Technology & Electronics | 1.68× | ||
| 16 | Garage door | Home & Garden | 1.68× | ||
| 17 | Physics | Business & Career | 1.63× | ||
| 18 | Agnieszka Maciąg | Literature | 1.58× | ||
| 19 | Solar energy | Home & Garden | 1.55× | ||
| 20 | Super Express | News | 1.51× |
Values above 1.00× are above the country average, values below 1.00× below it.
| Trait | Cluster | Deviation | Score |
|---|---|---|---|
| Urban Lifestyle | OPEN | 1.53× | |
| Price Sensitivity | PREMIUM | 1.24× | |
| Quality Awareness | PREMIUM | 1.20× |
| Trait | Cluster | Deviation | Score |
|---|---|---|---|
| Patriotism | CONSERVATISM | 0.47× | |
| Travelling | THRILL | 0.61× | |
| Early Adopter Mentality | POWER | 0.66× |
Related profiles, rankings and the same audience in other markets.
Audience size is the estimated number of people in Poland who actively search for Energy. Affinity is an over-index ratio: 2.0× means the audience is twice as likely to engage with that brand or trait as the country average. Reach is the estimated number of audience members in a region. Regional and brand-affinity tables are sorted from strongest signal to weakest.
This audience profile is generated by Rascasse from anonymized search-behavior signals across Poland. For methodology see methodology. Affinity values are over-index ratios vs. the country average (1.0 = baseline). Audience sizes are estimated, not measured.
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