Rascasse Audience Intelligence

Google Flights Audience in Poland

A data profile of the people who buy, follow and care about Google Flights in Poland — modelled from more than twelve digital signal sources. Google Flights has an estimated audience of 2,231,047 people in Poland.

#33among Website / Newspaper / Magazine in Poland
#52in Travel & Leisure

Google Flights has an estimated audience of 2,231,047 people in Poland. 43.7% are female, 56.3% are male, average age 40.1.

Category: Travel & Leisure · Type: Website / Newspaper / Magazine

The data on this page comes from the Rascasse audience panel and is refreshed monthly from search, social and browsing signals. As of 2026-08-18.

Section 01

At a glance

The key figures that characterise the Google Flights profile in Poland.

Audience size
2.2M
in Poland
Gender
43.7%
56.3% male
Age
40.1
average years
Country rank
#604
Website / Newspaper / Magazine in Poland
Fig. 01

Search interest · 12-month trend

+26%
vs. last year
JanMarMayJulSepNov
Monthly searches · Source: Rascasse Audience Intelligence
Section 02

Audience demographics of Google Flights

43.7% are female, 56.3% are male, average age 40.1.

Fig. 02

Gender split

43.7%
Female
56.3%
Male
Demographic split for Google Flights audience in Poland
MetricValue
Female43.7%
Male56.3%
Average age40.1
Estimated audience size2,231,047
Fig. 03

Age distribution

Ø 40.1
average years
Age distribution of the Google Flights audience in Poland
Age bracketShare%
16-1916%
20-2922%
30-3921%
40-4915%
50+25%
Fig. 04

Worldwide distribution

1.4%

of the worldwide Google Flights audience comes from Poland.

Worldwide audience distribution share by country for Google Flights
CountryShare
United States19.4%
China7.4%
United Kingdom3.6%
Appendix

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How to read this data

Audience size is the estimated number of people in Poland who actively search for Google Flights. Affinity is an over-index ratio: 2.0× means the audience is twice as likely to engage with that brand or trait as the country average. Reach is the estimated number of audience members in a region. Regional and brand-affinity tables are sorted from strongest signal to weakest.

About this audience profile

This audience profile is generated by Rascasse from anonymized search-behavior signals across Poland. For methodology see methodology. Affinity values are over-index ratios vs. the country average (1.0 = baseline). Audience sizes are estimated, not measured.

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