A data profile of the people who buy, follow and care about Liverpool F.C. in Poland — modelled from more than twelve digital signal sources. Liverpool F.C. has an estimated audience of 836,785 people in Poland.
Liverpool F.C. has an estimated audience of 836,785 people in Poland. 24.0% are female, 76.0% are male, average age 30.4. Top brand affinities: FC Barcelona, YT, UEFA Champions League, Soccer, Manchester United F.C..
Top brand affinities include FC Barcelona, YT, UEFA Champions League, with strongest over-indexing on FC Barcelona (3.33× the country average).
Demographically, the Liverpool F.C. audience skews more male with an average age of 30.4, and over-indexes on personality traits such as Early Adopter Mentality, Indulgence.
The typical Liverpool F.C. fan in Poland is more male, around 30.4 years old, with strong Early Adopter Mentality tendencies and a notable affinity for FC Barcelona.
The key figures that characterise the Liverpool F.C. profile in Poland.
24.0% are female, 76.0% are male, average age 30.4.
| Metric | Value |
|---|---|
| Female | 24.0% |
| Male | 76.0% |
| Average age | 30.4 |
| Estimated audience size | 836,785 |
| Age bracket | Share | % |
|---|---|---|
| 16-19 | 42% | |
| 20-29 | 26% | |
| 30-39 | 16% | |
| 40-49 | 9% | |
| 50+ | 7% |
of the worldwide Liverpool F.C. audience comes from Poland.
| Country | Share |
|---|---|
| United Kingdom | 20.8% |
| United States | 11.8% |
| Germany | 6.8% |
The strongest cross-interests of the Liverpool F.C. audience — brands, topics and people combined.
| # | · | Interest | Category | Affinity | × |
|---|---|---|---|---|---|
| 01 | Carlos Alcaraz | Sports | 6.12× | ||
| 02 | Sofascore | Sports | 4.92× | ||
| 03 | UEFA Europa League | Sports | 4.85× | ||
| 04 | Premier League | Sports | 4.14× | ||
| 05 | UEFA Champions League | Sports | 3.74× | ||
| 06 | Manchester City F.C. | Sports | 3.72× | ||
| 07 | Manchester United F.C. | Sports | 3.59× | ||
| 08 | La Liga | Sports | 3.55× | ||
| 09 | FC Barcelona | Sports | 3.33× | ||
| 10 | Lamine Yamal | Sports | 3.26× | ||
| 11 | Team sport | Sports | 3.09× | ||
| 12 | Robert Lewandowski | Sports | 2.75× | ||
| 13 | Betclic | Games | 2.47× | ||
| 14 | Wisła Kraków | Sports | 2.18× | ||
| 15 | Ekstraklasa | Sports | 2.16× | ||
| 16 | Soccer | Sports | 2.14× | ||
| 17 | Lech Poznań | Sports | 1.96× | ||
| 18 | Movies | Movies & TV | 1.56× | ||
| 19 | YT | Music & Radio | 1.54× | ||
| 20 | Clothing | Fashion & Accessoires | 1.52× |
Values above 1.00× are above the country average, values below 1.00× below it.
| Trait | Cluster | Deviation | Score |
|---|---|---|---|
| Early Adopter Mentality | POWER | 1.26× | |
| Indulgence | JOY | 1.14× | |
| Risk Appetite | THRILL | 1.14× |
| Trait | Cluster | Deviation | Score |
|---|---|---|---|
| Creativity | OPEN | 0.74× | |
| DIY Mentality | THRILL | 0.79× | |
| Spirituality | BALANCE | 0.82× |
Related profiles, rankings and the same audience in other markets.
Audience size is the estimated number of people in Poland who actively search for Liverpool F.C.. Affinity is an over-index ratio: 2.0× means the audience is twice as likely to engage with that brand or trait as the country average. Reach is the estimated number of audience members in a region. Regional and brand-affinity tables are sorted from strongest signal to weakest.
This audience profile is generated by Rascasse from anonymized search-behavior signals across Poland. For methodology see methodology. Affinity values are over-index ratios vs. the country average (1.0 = baseline). Audience sizes are estimated, not measured.
Source: Rascasse Audience Intelligence — modeled from anonymized, multi-source behavioral signals (search, social, events), updated monthly. Data status: 09/2026.
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