Rascasse Audience Intelligence

Men's clothing Audience in Poland

A data profile of the people who buy, follow and care about Men's clothing in Poland — modelled from more than twelve digital signal sources. Men's clothing has an estimated audience of 5,562,941 people in Poland.

#104among Topic in Poland
#11in Fashion & Accessoires

Men's clothing has an estimated audience of 5,562,941 people in Poland. 79.8% are female, 20.2% are male, average age 40.1.

Category: Fashion & Accessoires · Type: Topic

The data on this page comes from the Rascasse audience panel and is refreshed monthly from search, social and browsing signals. As of 2026-08-18.

Section 01

At a glance

The key figures that characterise the Men's clothing profile in Poland.

Audience size
5.6M
in Poland
Gender
79.8%
20.2% male
Age
40.1
average years
Country rank
#159
Topic in Poland
Fig. 01

Search interest · 12-month trend

+2%
vs. last year
JanMarMayJulSepNov
Monthly searches · Source: Rascasse Audience Intelligence
Section 02

Demographics of Men's clothing fans

79.8% are female, 20.2% are male, average age 40.1.

Fig. 02

Gender split

79.8%
Female
20.2%
Male
Demographic split for Men's clothing audience in Poland
MetricValue
Female79.8%
Male20.2%
Average age40.1
Estimated audience size5,562,941
Fig. 03

Age distribution

Ø 40.1
average years
Age distribution of the Men's clothing audience in Poland
Age bracketShare%
16-1915%
20-2920%
30-3923%
40-4923%
50+19%
Fig. 04

Worldwide distribution

2.0%

of the worldwide Men's clothing audience comes from Poland.

Worldwide audience distribution share by country for Men's clothing
CountryShare
United States19.3%
Japan8.9%
Brazil6.2%
Appendix

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How to read this data

Audience size is the estimated number of people in Poland who actively search for Men's clothing. Affinity is an over-index ratio: 2.0× means the audience is twice as likely to engage with that brand or trait as the country average. Reach is the estimated number of audience members in a region. Regional and brand-affinity tables are sorted from strongest signal to weakest.

About this audience profile

This audience profile is generated by Rascasse from anonymized search-behavior signals across Poland. For methodology see methodology. Affinity values are over-index ratios vs. the country average (1.0 = baseline). Audience sizes are estimated, not measured.

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