A data profile of the people who buy, follow and care about Wikia in Poland — modelled from more than twelve digital signal sources. Wikia has an estimated audience of 1,404,193 people in Poland.
Wikia has an estimated audience of 1,404,193 people in Poland. 48.0% are female, 52.0% are male, average age 33.6. Top brand affinities: Love & Sex, Valentine's Day, Costa Rica, Lech Poznań, F.C. Copenhagen.
Top brand affinities include Love & Sex, Valentine's Day, Costa Rica, with strongest over-indexing on Love & Sex (20.0× the country average).
Demographically, the Wikia audience skews balanced with an average age of 33.6, and over-indexes on personality traits such as Spirituality, Career Orientation.
The typical Wikia fan in Poland is balanced, around 33.6 years old, with strong Spirituality tendencies and a notable affinity for Love & Sex.
The key figures that characterise the Wikia profile in Poland.
48.0% are female, 52.0% are male, average age 33.6.
| Metric | Value |
|---|---|
| Female | 48.0% |
| Male | 52.0% |
| Average age | 33.6 |
| Estimated audience size | 1,404,193 |
| Age bracket | Share | % |
|---|---|---|
| 16-19 | 27% | |
| 20-29 | 31% | |
| 30-39 | 19% | |
| 40-49 | 14% | |
| 50+ | 9% |
of the worldwide Wikia audience comes from Poland.
| Country | Share |
|---|---|
| United States | 16.9% |
| Germany | 9.1% |
| Japan | 8.9% |
The strongest cross-interests of the Wikia audience — brands, topics and people combined.
| # | · | Interest | Category | Affinity | × |
|---|---|---|---|---|---|
| 01 | Fiber-optic communication | Technology & Electronics | 26.55× | ||
| 02 | Love & Sex | Kids & Family | 20.00× | ||
| 03 | Costa Rica | Travel & Leisure | 20.00× | ||
| 04 | Brøndby IF | Sports | 20.00× | ||
| 05 | F.C. Copenhagen | Sports | 18.07× | ||
| 06 | Valentine's Day | Kids & Family | 17.97× | ||
| 07 | Bombay Sapphire | Food & Beverages | 9.30× | ||
| 08 | Rugby union | Sports | 3.79× | ||
| 09 | RÜFÜS | Music & Radio | 3.15× | ||
| 10 | Conference and resort hotels | Travel & Leisure | 2.98× | ||
| 11 | Nicole Kidman | Movies & TV | 2.44× | ||
| 12 | Single malt whisky | Food & Beverages | 2.30× | ||
| 13 | Canal+ | Movies & TV | 2.15× | ||
| 14 | Dexter (TV series) | Movies & TV | 2.07× | ||
| 15 | Scotch whisky | Food & Beverages | 1.90× | ||
| 16 | Viral video | Internet & Social Media | 1.73× | ||
| 17 | Lip gloss | Beauty & Wellness | 1.64× | ||
| 18 | Flightradar24 | Travel & Leisure | 1.57× | ||
| 19 | Lech Poznań | Sports | 1.55× | ||
| 20 | PUDELEK | News | 1.50× |
Values above 1.00× are above the country average, values below 1.00× below it.
| Trait | Cluster | Deviation | Score |
|---|---|---|---|
| Spirituality | BALANCE | 1.36× | |
| Career Orientation | POWER | 1.28× | |
| Tradition | CONSERVATISM | 1.27× |
| Trait | Cluster | Deviation | Score |
|---|---|---|---|
| Quality Awareness | PREMIUM | 0.87× | |
| Creativity | OPEN | 0.88× | |
| Social Media Usage | JOY | 0.97× |
Related profiles, rankings and the same audience in other markets.
Audience size is the estimated number of people in Poland who actively search for Wikia. Affinity is an over-index ratio: 2.0× means the audience is twice as likely to engage with that brand or trait as the country average. Reach is the estimated number of audience members in a region. Regional and brand-affinity tables are sorted from strongest signal to weakest.
This audience profile is generated by Rascasse from anonymized search-behavior signals across Poland. For methodology see methodology. Affinity values are over-index ratios vs. the country average (1.0 = baseline). Audience sizes are estimated, not measured.
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