A data profile of the people who buy, follow and care about Card games in Portugal — modelled from more than twelve digital signal sources. Card games has an estimated audience of 1,698,111 people in Portugal.
The average Card games fan in Portugal is 44.7 years old, balanced, and lives primarily in Lisbon District.
The audience is concentrated in Lisbon District, Porto District, Coimbra District.
Top brand affinities include Tarot card games, French tarot, Tarot, with strongest over-indexing on Tarot card games (2.89× the country average).
Demographically, the Card games audience skews balanced with an average age of 44.7, and over-indexes on personality traits such as Spirituality, Creativity.
Compared to the country baseline, this audience shows distinctive patterns across 20 brand affinities and 20 regions tracked by Rascasse.
The typical Card games fan in Portugal is balanced, around 44.7 years old, with strong Spirituality tendencies and a notable affinity for Tarot card games.
The key figures that characterise the Card games profile in Portugal.
50.0% are female, 50.0% are male, average age 44.7.
| Metric | Value |
|---|---|
| Female | 50.0% |
| Male | 50.0% |
| Average age | 44.7 |
| Estimated audience size | 1,698,111 |
| Age bracket | Share | % |
|---|---|---|
| 16-19 | 11% | |
| 20-29 | 14% | |
| 30-39 | 16% | |
| 40-49 | 22% | |
| 50+ | 36% |
of the worldwide Card games audience comes from Portugal.
| Country | Share |
|---|---|
| United States | 18.4% |
| India | 9.2% |
| Brazil | 4.3% |
Where the Card games audience in Portugal is strongest.
| # | Region | Reach | Affinity | × |
|---|---|---|---|---|
| 01 | Coimbra District | ~300K | 3.77× | |
| 02 | Faro District | ~200K | 1.92× | |
| 03 | Lisbon District | ~800K | 1.57× | |
| 04 | Setúbal District | ~200K | 1.18× | |
| 05 | Braga District | ~200K | 0.95× | |
| 06 | Guarda District | ~20K | 0.94× | |
| 07 | Bragança District | ~20K | 0.94× | |
| 08 | Portalegre District | ~20K | 0.94× | |
| 09 | Beja District | ~30K | 0.93× | |
| 10 | Porto District | ~300K | 0.92× | |
| 11 | Santarém District | ~70K | 0.92× | |
| 12 | Azores | ~40K | 0.92× | |
| 13 | Castelo Branco District | ~30K | 0.92× | |
| 14 | Vila Real District | ~30K | 0.92× | |
| 15 | Évora District | ~30K | 0.92× | |
| 16 | Madeira | ~50K | 0.91× | |
| 17 | Viana do Castelo District | ~40K | 0.89× | |
| 18 | Viseu District | ~50K | 0.88× | |
| 19 | Aveiro District | ~100K | 0.87× | |
| 20 | Leiria District | ~80K | 0.87× |
The strongest cross-interests of the Card games audience — brands, topics and people combined.
| # | · | Interest | Category | Affinity | × |
|---|---|---|---|---|---|
| 01 | Solitaire | Games | 4.04× | ||
| 02 | French tarot | Politics & Society | 2.95× | ||
| 03 | Tarot card games | Health | 2.89× | ||
| 04 | Cartomancy | Health | 2.22× | ||
| 05 | Playing card | Games | 2.07× | ||
| 06 | Tabletop role-playing game | Games | 1.96× | ||
| 07 | Slot machine | Games | 1.92× | ||
| 08 | Roulette | Games | 1.84× | ||
| 09 | Blackjack | Games | 1.81× | ||
| 10 | Divination | Health | 1.73× | ||
| 11 | Casino games | Games | 1.71× | ||
| 12 | Word games | Games | 1.70× | ||
| 13 | Horoscope | Health | 1.67× | ||
| 14 | Strategy games | Games | 1.62× | ||
| 15 | Tarot | Health | 1.60× | ||
| 16 | Occult | Health | 1.59× | ||
| 17 | Browser games | Games | 1.57× | ||
| 18 | Online casino | Games | 1.56× | ||
| 19 | Mobile gambling | Games | 1.56× | ||
| 20 | Tabletop game | Games | 1.52× |
Values above 1.00× are above the country average, values below 1.00× below it.
| Trait | Cluster | Deviation | Score |
|---|---|---|---|
| Spirituality | BALANCE | 0.96× | |
| Creativity | OPEN | 0.96× | |
| Social Media Usage | JOY | 0.93× |
| Trait | Cluster | Deviation | Score |
|---|---|---|---|
| Quality Awareness | PREMIUM | 0.64× | |
| Design Affinity | PREMIUM | 0.64× | |
| Indulgence | JOY | 0.66× |
Card games has an estimated audience of 1,698,111 people in Portugal, concentrated in Lisbon District and Porto District.
50.0% of Card games fans are female, 50.0% are male, with an average age of 44.7 years.
Card games fans show strongest brand affinity for Tarot card games (2.89×), French tarot (2.95×), and Tarot (1.6×) over the country average.
Card games fans in Portugal are most concentrated in Lisbon District (reach ~800K), Porto District (reach ~300K), and Coimbra District (reach ~300K). These three regions account for the largest share of the active audience.
Beyond Card games itself, the audience over-indexes on French tarot (2.95×), Tarot (1.6×), Solitaire (4.04×), and Strategy games (1.62×) compared to the Portugal average.
Related profiles, rankings and the same audience in other markets.
Audience size is the estimated number of people in Portugal who actively search for Card games. Affinity is an over-index ratio: 2.0× means the audience is twice as likely to engage with that brand or trait as the country average. Reach is the estimated number of audience members in a region. Regional and brand-affinity tables are sorted from strongest signal to weakest.
This audience profile is generated by Rascasse from anonymized search-behavior signals across Portugal. For methodology see methodology. Affinity values are over-index ratios vs. the country average (1.0 = baseline). Audience sizes are estimated, not measured.
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