A data profile of the people who buy, follow and care about Card games in Italy — modelled from more than twelve digital signal sources. Card games has an estimated audience of 5,739,999 people in Italy.
The average Card games fan in Italy is 38.7 years old, more male, and lives primarily in Lombardy.
The audience is concentrated in Lombardy, Lazio, Campania.
Top brand affinities include Solitaire, Mobile game, Tombola (bingo company), with strongest over-indexing on Solitaire (5.43× the country average).
Demographically, the Card games audience skews more male with an average age of 38.7, and over-indexes on personality traits such as Patriotism, Social Media Usage.
Compared to the country baseline, this audience shows distinctive patterns across 20 brand affinities and 20 regions tracked by Rascasse.
The typical Card games fan in Italy is more male, around 38.7 years old, with strong Patriotism tendencies and a notable affinity for Solitaire.
The key figures that characterise the Card games profile in Italy.
42.3% are female, 57.7% are male, average age 38.7.
| Metric | Value |
|---|---|
| Female | 42.3% |
| Male | 57.7% |
| Average age | 38.7 |
| Estimated audience size | 5,739,999 |
| Age bracket | Share | % |
|---|---|---|
| 16-19 | 22% | |
| 20-29 | 20% | |
| 30-39 | 19% | |
| 40-49 | 18% | |
| 50+ | 22% |
of the worldwide Card games audience comes from Italy.
| Country | Share |
|---|---|
| United States | 18.4% |
| India | 9.2% |
| Brazil | 4.3% |
Where the Card games audience in Italy is strongest.
| # | Region | Reach | Affinity | × |
|---|---|---|---|---|
| 01 | Lazio | ~1M | 1.50× | |
| 02 | Friuli-Venezia Giulia | ~200K | 1.40× | |
| 03 | Tuscany | ~500K | 1.33× | |
| 04 | Lombardy | ~1.5M | 1.30× | |
| 05 | Veneto | ~600K | 1.29× | |
| 06 | Piedmont | ~500K | 1.28× | |
| 07 | Sardinia | ~200K | 1.09× | |
| 08 | Puglia | ~400K | 1.05× | |
| 09 | Emilia-Romagna | ~500K | 0.96× | |
| 10 | Liguria | ~200K | 0.96× | |
| 11 | Aosta Valley | ~10K | 0.96× | |
| 12 | Sicilia | ~500K | 0.94× | |
| 13 | Trentino-Alto Adige/Südtirol | ~100K | 0.94× | |
| 14 | Molise | ~30K | 0.94× | |
| 15 | Campania | ~600K | 0.93× | |
| 16 | Marche | ~100K | 0.91× | |
| 17 | Umbria | ~80K | 0.91× | |
| 18 | Basilicata | ~50K | 0.90× | |
| 19 | Abruzzo | ~100K | 0.87× | |
| 20 | Calabria | ~100K | 0.83× |
The strongest cross-interests of the Card games audience — brands, topics and people combined.
| # | · | Interest | Category | Affinity | × |
|---|---|---|---|---|---|
| 01 | Solitaire | Games | 5.43× | ||
| 02 | Tarot card games | Health | 5.16× | ||
| 03 | French tarot | Politics & Society | 4.76× | ||
| 04 | Blackjack | Games | 3.72× | ||
| 05 | Tabletop role-playing game | Games | 3.52× | ||
| 06 | Casino games | Games | 2.86× | ||
| 07 | LeoVegas | Games | 2.65× | ||
| 08 | Slot machine | Games | 2.64× | ||
| 09 | Tabletop game | Games | 2.44× | ||
| 10 | Strategy games | Games | 2.29× | ||
| 11 | Mobile game | Games | 2.19× | ||
| 12 | Word games | Games | 2.18× | ||
| 13 | Real-time strategy | Games | 2.00× | ||
| 14 | Gaming computer | Technology & Electronics | 1.84× | ||
| 15 | Twitch | Games | 1.79× | ||
| 16 | Board games | Games | 1.79× | ||
| 17 | China | Travel & Leisure | 1.78× | ||
| 18 | Role-playing games | Games | 1.73× | ||
| 19 | Tombola (bingo company) | Games | 1.64× | ||
| 20 | Gamer | Games | 1.50× |
Values above 1.00× are above the country average, values below 1.00× below it.
| Trait | Cluster | Deviation | Score |
|---|---|---|---|
| Patriotism | CONSERVATISM | 1.05× | |
| Social Media Usage | JOY | 1.03× | |
| Need for Security | CONSERVATISM | 1.02× |
| Trait | Cluster | Deviation | Score |
|---|---|---|---|
| Design Affinity | PREMIUM | 0.68× | |
| Luxury Orientation | PREMIUM | 0.78× | |
| Travelling | THRILL | 0.79× |
Card games has an estimated audience of 5,739,999 people in Italy, concentrated in Lombardy and Lazio.
42.3% of Card games fans are female, 57.7% are male, with an average age of 38.7 years.
Card games fans show strongest brand affinity for Solitaire (5.43×), Mobile game (2.19×), and Tombola (bingo company) (1.64×) over the country average.
Card games fans in Italy are most concentrated in Lombardy (reach ~1.5M), Lazio (reach ~1M), and Campania (reach ~600K). These three regions account for the largest share of the active audience.
Beyond Card games itself, the audience over-indexes on Mobile game (2.19×), Tombola (bingo company) (1.64×), Tarot card games (5.16×), and Tabletop role-playing game (3.52×) compared to the Italy average.
Related profiles, rankings and the same audience in other markets.
Audience size is the estimated number of people in Italy who actively search for Card games. Affinity is an over-index ratio: 2.0× means the audience is twice as likely to engage with that brand or trait as the country average. Reach is the estimated number of audience members in a region. Regional and brand-affinity tables are sorted from strongest signal to weakest.
This audience profile is generated by Rascasse from anonymized search-behavior signals across Italy. For methodology see methodology. Affinity values are over-index ratios vs. the country average (1.0 = baseline). Audience sizes are estimated, not measured.
From global mass-market brands to niche local segments — explore the full library and see which intelligence layers are included.