Rascasse Audience Intelligence

Catholic Church Audience in Portugal

A data profile of the people who buy, follow and care about Catholic Church in Portugal — modelled from more than twelve digital signal sources. Catholic Church has an estimated audience of 1,545,962 people in Portugal.

The average Catholic Church fan in Portugal is 45.3 years old, more female, and lives primarily in Lisbon District.

The audience is concentrated in Lisbon District, Porto District, Faro District.

Top brand affinities include Canada, Market share, Top-level domain, with strongest over-indexing on Canada (2.28× the country average).

Demographically, the Catholic Church audience skews more female with an average age of 45.3, and over-indexes on personality traits such as Spirituality, Social Media Usage.

Compared to the country baseline, this audience shows distinctive patterns across 20 brand affinities and 20 regions tracked by Rascasse.

The typical Catholic Church fan in Portugal is more female, around 45.3 years old, with strong Spirituality tendencies and a notable affinity for Canada.

Category: Politics & Society · Type: Topic

The data on this page comes from the Rascasse audience panel and is refreshed monthly from search, social and browsing signals. As of 2026-08-13.

Section 01

At a glance

The key figures that characterise the Catholic Church profile in Portugal.

Audience size
1.5M
in Portugal
Gender
66.5%
33.5% male
Age
45.3
average years
Country rank
#623
Topic in Portugal
Fig. 01

Search interest · 12-month trend

-21%
vs. last year
JanMarMayJulSepNov
Monthly searches · Source: Rascasse Audience Intelligence
Section 02

Demographics of Catholic Church fans

66.5% are female, 33.5% are male, average age 45.3.

Fig. 02

Gender split

66.5%
Female
33.5%
Male
Demographic split for Catholic Church audience in Portugal
MetricValue
Female66.5%
Male33.5%
Average age45.3
Estimated audience size1,545,962
Fig. 03

Age distribution

Ø 45.3
average years
Age distribution of the Catholic Church audience in Portugal
Age bracketShare%
16-198%
20-2913%
30-3920%
40-4926%
50+32%
Fig. 04

Worldwide distribution

1.3%

of the worldwide Catholic Church audience comes from Portugal.

Worldwide audience distribution share by country for Catholic Church
CountryShare
United States21.3%
Italy17.2%
Brazil8.2%
Section 03
Affinity (×) = how much more likely a member of this audience is to live in a region than the Portugal average. Example: 2.0× means twice as concentrated as the national baseline.

Geography

Where the Catholic Church audience in Portugal is strongest.

Fig. 05

Top regions by affinity

Catholic Church fans by region: top regions in Portugal
#RegionReachAffinity×
01Faro District~300K2.61×
02Lisbon District~700K1.56×
03Madeira~60K1.37×
04Azores~50K1.24×
05Porto District~400K1.04×
06Santarém District~80K1.04×
07Guarda District~20K1.00×
08Portalegre District~20K1.00×
09Bragança District~20K0.98×
10Castelo Branco District~30K0.97×
11Vila Real District~30K0.96×
12Beja District~20K0.96×
13Viana do Castelo District~40K0.95×
14Évora District~30K0.95×
15Leiria District~80K0.92×
16Viseu District~50K0.92×
17Coimbra District~70K0.91×
18Aveiro District~100K0.86×
19Braga District~100K0.85×
20Setúbal District~100K0.83×
Section 04
Brands and entities this audience over-indexes on, vs. the country average.

Audience interests & affinities

The strongest cross-interests of the Catholic Church audience — brands, topics and people combined.

Fig. 07

Top cross-interests, ranked by affinity

Top brand affinities (over-index vs. country average) for Catholic Church audience
#·InterestCategoryAffinity×
01MareTravel & Leisure3.04×
02Generic top-level domainTechnology & Electronics2.81×
03uolTechnology & Electronics2.78×
04TuxedoFashion & Accessoires2.70×
05Shred guitarMusic & Radio2.69×
06Top-level domainTechnology & Electronics2.66×
07Player versus playerGames2.63×
08SiblingKids & Family2.61×
09IndianaTravel & Leisure2.58×
10Market shareBusiness & Career2.56×
11Green (Color)Home & Garden2.56×
12PopcornFood & Beverages2.54×
13Domain Name SystemInternet & Social Media2.48×
14Traffic congestionCars & Mobility2.39×
15CanadaTravel & Leisure2.28×
16Vatican CityTravel & Leisure2.26×
17Family (biology)Kids & Family2.15×
18SoulHealth1.91×
19HumorismLiterature1.89×
20DecoHome & Garden1.82×
Section 05
Top six personality traits over-indexed by this audience (1.0 = country average).

Personality of the Catholic Church audience

Values above 1.00× are above the country average, values below 1.00× below it.

Fig. 08

Deviation from the national baseline

What stands out
The strongest tendencies
Top personality traits over-indexed by Catholic Church audience · What stands out
TraitClusterDeviationScore
SpiritualityBALANCE1.10×
Social Media UsageJOY1.03×
Price SensitivityPREMIUM0.97×
1.00× baseline
Rather not
The weakest tendencies
Top personality traits over-indexed by Catholic Church audience · Rather not
TraitClusterDeviationScore
Career OrientationPOWER0.57×
PatriotismCONSERVATISM0.61×
Risk AppetiteTHRILL0.63×
1.00× baseline
Section 06

Frequently asked questions

01

How many fans does Catholic Church have in Portugal?

Catholic Church has an estimated audience of 1,545,962 people in Portugal, concentrated in Lisbon District and Porto District.

02

What is the gender split and age of Catholic Church fans?

66.5% of Catholic Church fans are female, 33.5% are male, with an average age of 45.3 years.

03

Which brands do Catholic Church fans like most?

Catholic Church fans show strongest brand affinity for Canada (2.28×), Market share (2.56×), and Top-level domain (2.66×) over the country average.

04

Where do Catholic Church fans live in Portugal?

Catholic Church fans in Portugal are most concentrated in Lisbon District (reach ~700K), Porto District (reach ~400K), and Faro District (reach ~300K). These three regions account for the largest share of the active audience.

05

What other brands do Catholic Church fans also like?

Beyond Catholic Church itself, the audience over-indexes on Market share (2.56×), Top-level domain (2.66×), Mare (3.04×), and Tuxedo (2.7×) compared to the Portugal average.

Appendix

Explore more audiences

Related profiles, rankings and the same audience in other markets.

How to read this data

Audience size is the estimated number of people in Portugal who actively search for Catholic Church. Affinity is an over-index ratio: 2.0× means the audience is twice as likely to engage with that brand or trait as the country average. Reach is the estimated number of audience members in a region. Regional and brand-affinity tables are sorted from strongest signal to weakest.

About this audience profile

This audience profile is generated by Rascasse from anonymized search-behavior signals across Portugal. For methodology see methodology. Affinity values are over-index ratios vs. the country average (1.0 = baseline). Audience sizes are estimated, not measured.

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