Catholic Church Audience in Brazil

Catholic Church has an estimated audience of 10,076,686 people in Brazil. 68.6% are female, 31.4% are male, average age 39.7. Top regions: São Paulo, Minas Gerais, Rio de Janeiro. Top brand affinities: Esporte Clube Vitória, Canada, Music download, Top-level domain, Domain Name System.

The average Catholic Church fan in Brazil is 39.7 years old, more female, and lives primarily in São Paulo. The audience is concentrated in São Paulo, Minas Gerais, Rio de Janeiro. Top brand affinities include Esporte Clube Vitória, Canada, Music download, with strongest over-indexing on Esporte Clube Vitória (2.66× the country average). Demographically, the Catholic Church audience skews more female with an average age of 39.7, and over-indexes on personality traits such as Spirituality, Creativity. Compared to the country baseline, this audience shows distinctive patterns across 20 brand affinities and 27 regions tracked by Rascasse.

Category: Politics & Society · Type: Topic

Demographics of Catholic Church fans

Demographic split for Catholic Church audience in Brazil
MetricValue
Female68.6%
Male31.4%
Average age39.7
Estimated audience size10,076,686

Audience persona

The typical Catholic Church fan in Brazil is more female, around 39.7 years old, with strong Spirituality tendencies and a notable affinity for Esporte Clube Vitória.

Top regions in Brazil

Top regions ranked by reach for Catholic Church in Brazil
RegionReachAffinity
São Paulo3,776,5701.44×
Minas Gerais1,161,2501.11×
Rio de Janeiro1,127,3101.19×
Paraná912,8301.48×
Rio Grande do Sul687,1981.16×
Santa Catarina486,4881.05×
Ceará464,0951.05×
Federal District441,6522.63×
Pará385,0991.17×
Pernambuco357,7170.77×
Goiás300,8070.78×
Bahia272,3620.41×
Mato Grosso258,6891.37×
Espírito Santo227,0391.08×
Paraíba194,2370.96×
Mato Grosso do Sul161,9011.1×
Rio Grande do Norte122,3570.73×
Maranhão119,0510.47×
Amazonas95,3470.55×
Alagoas94,2610.64×
Acre55,7281.59×
Rondônia50,7410.6×
Piauí45,0260.32×
Sergipe40,3660.38×
Tocantins39,6010.59×
Amapá38,0511.06×
Roraima36,6531.29×

Top brand affinities

Brands and entities this audience over-indexes on, vs. the country average.

Top brand affinities (over-index vs. country average) for Catholic Church audience
BrandAffinityCategory
Esporte Clube Vitória2.66×Sports
Canada2.48×Travel & Leisure
Music download2.68×Technology & Electronics
Top-level domain3.06×Technology & Electronics
Domain Name SystemInternet & Social Media
Know-how2.65×Business & Career
Market share2.28×Business & Career
Family (biology)2.7×Kids & Family
Saúde (district of São Paulo)2.37×Travel & Leisure
Santana (band)2.81×Music & Radio
Lily Collins4.19×Movies & TV
Generic top-level domain3.1×Technology & Electronics
Mare3.13×Travel & Leisure
Anne Hathaway2.84×Movies & TV
Free software1.66×Technology & Electronics
South Dakota2.91×Travel & Leisure
24 Horas (Chilean newscast)3.21×Movies & TV
uol2.34×Technology & Electronics
romantic comedies2.44×Movies & TV
Wrestling mask3.65×Sports

Psychographic profile

Top six personality traits over-indexed by this audience (1.0 = country average).

Top personality traits over-indexed by Catholic Church audience
TraitClusterScore
SpiritualityBALANCE1.5
CreativityOPEN1.5
TraditionCONSERVATISM1.49
MindfulnessBALANCE1.39
Price SensitivityPREMIUM1.37
Need for SecurityCONSERVATISM1.34

Worldwide distribution

Worldwide audience distribution share by country for Catholic Church
CountryShare
United States21.3%
Italy17.2%
Brazil8.2%

See Catholic Church audiences in other countries

More Politics & Society audiences in Brazil

Frequently asked questions

How many fans does Catholic Church have in Brazil?

Catholic Church has an estimated audience of 10,076,686 people in Brazil, concentrated in São Paulo and Minas Gerais.

What is the gender split and age of Catholic Church fans?

68.6% of Catholic Church fans are female, 31.4% are male, with an average age of 39.7 years.

Which brands do Catholic Church fans like most?

Catholic Church fans show strongest brand affinity for Esporte Clube Vitória (2.66×), Canada (2.48×), and Music download (2.68×) over the country average.

Where do Catholic Church fans live in Brazil?

Catholic Church fans in Brazil are most concentrated in São Paulo (reach 3,776,570), Minas Gerais (reach 1,161,250), and Rio de Janeiro (reach 1,127,310). These three regions account for the largest share of the active audience.

What other brands do Catholic Church fans also like?

Beyond Catholic Church itself, the audience over-indexes on Canada (2.48×), Music download (2.68×), Top-level domain (3.06×), and Domain Name System (3×) compared to the Brazil average.

How to read this data

Audience size is the estimated number of people in Brazil who actively search for Catholic Church. Affinity is an over-index ratio: 2.0× means the audience is twice as likely to engage with that brand or trait as the country average. Reach is the estimated number of audience members in a region. Regional and brand-affinity tables are sorted from strongest signal to weakest.

About this audience profile

This audience profile is generated by Rascasse from anonymized search-behavior signals across Brazil. For methodology see methodology. Affinity values are over-index ratios vs. the country average (1.0 = baseline). Audience sizes are estimated, not measured.