A data profile of the people who buy, follow and care about romantic comedies in Brazil — modelled from more than twelve digital signal sources. romantic comedies has an estimated audience of 4,488,049 people in Brazil.
The average romantic comedies fan in Brazil is 35.1 years old, more female, and lives primarily in São Paulo.
The audience is concentrated in São Paulo, Minas Gerais, Rio de Janeiro.
Top brand affinities include Interpersonal relationship, Romance film, Laughter, with strongest over-indexing on Interpersonal relationship (1.9× the country average).
Demographically, the romantic comedies audience skews more female with an average age of 35.1, and over-indexes on personality traits such as Spirituality, Tradition.
Compared to the country baseline, this audience shows distinctive patterns across 20 brand affinities and 27 regions tracked by Rascasse.
The typical romantic comedies fan in Brazil is more female, around 35.1 years old, with strong Spirituality tendencies and a notable affinity for Interpersonal relationship.
The key figures that characterise the romantic comedies profile in Brazil.
75.5% are female, 24.5% are male, average age 35.1.
| Metric | Value |
|---|---|
| Female | 75.5% |
| Male | 24.5% |
| Average age | 35.1 |
| Estimated audience size | 4,488,049 |
| Age bracket | Share | % |
|---|---|---|
| 16-19 | 30% | |
| 20-29 | 22% | |
| 30-39 | 18% | |
| 40-49 | 17% | |
| 50+ | 13% |
of the worldwide romantic comedies audience comes from Brazil.
| Country | Share |
|---|---|
| United States | 15.7% |
| China | 12.3% |
| Japan | 9.2% |
Where the romantic comedies audience in Brazil is strongest.
| # | Region | Reach | Affinity | × |
|---|---|---|---|---|
| 01 | Amapá | ~20K | 1.15× | |
| 02 | Sergipe | ~50K | 1.09× | |
| 03 | Roraima | ~10K | 1.09× | |
| 04 | Rondônia | ~40K | 1.06× | |
| 05 | Alagoas | ~70K | 1.03× | |
| 06 | Piauí | ~60K | 1.03× | |
| 07 | Paraíba | ~90K | 1.01× | |
| 08 | Rio Grande do Norte | ~80K | 1.01× | |
| 09 | Acre | ~20K | 1.01× | |
| 10 | Mato Grosso do Sul | ~70K | 1.00× | |
| 11 | Amazonas | ~80K | 0.99× | |
| 12 | Tocantins | ~30K | 0.99× | |
| 13 | Maranhão | ~100K | 0.98× | |
| 14 | Mato Grosso | ~80K | 0.98× | |
| 15 | Espírito Santo | ~90K | 0.97× | |
| 16 | Pará | ~100K | 0.96× | |
| 17 | Federal District | ~70K | 0.96× | |
| 18 | Pernambuco | ~200K | 0.94× | |
| 19 | Goiás | ~200K | 0.94× | |
| 20 | Ceará | ~200K | 0.93× | |
| 21 | Bahia | ~300K | 0.92× | |
| 22 | Santa Catarina | ~200K | 0.92× | |
| 23 | Rio Grande do Sul | ~200K | 0.91× | |
| 24 | Paraná | ~200K | 0.89× | |
| 25 | Rio de Janeiro | ~400K | 0.87× | |
| 26 | Minas Gerais | ~400K | 0.85× | |
| 27 | São Paulo | ~800K | 0.72× |
The strongest cross-interests of the romantic comedies audience — brands, topics and people combined.
| # | · | Interest | Category | Affinity | × |
|---|---|---|---|---|---|
| 01 | Tragedy | Literature | 2.87× | ||
| 02 | Romance film | Movies & TV | 2.31× | ||
| 03 | Deus (band) | Music & Radio | 2.17× | ||
| 04 | Chord names and symbols (popular music) | Music & Radio | 2.10× | ||
| 05 | Humorism | Literature | 1.96× | ||
| 06 | Metaphysics | Business & Career | 1.92× | ||
| 07 | Interpersonal relationship | Kids & Family | 1.90× | ||
| 08 | Ancient history | Politics & Society | 1.88× | ||
| 09 | Revenue | Business & Career | 1.88× | ||
| 10 | Angel | Politics & Society | 1.87× | ||
| 11 | Creator deity | Politics & Society | 1.74× | ||
| 12 | Western (genre) | Movies & TV | 1.67× | ||
| 13 | Crochet | Home & Garden | 1.65× | ||
| 14 | Human sexuality | Kids & Family | 1.64× | ||
| 15 | Virtue | Politics & Society | 1.60× | ||
| 16 | Laughter | Movies & TV | 1.57× | ||
| 17 | Tradition | Politics & Society | 1.57× | ||
| 18 | Childbirth | Kids & Family | 1.56× | ||
| 19 | Poetry | Literature | 1.52× | ||
| 20 | Day | Business & Career | 1.52× |
Values above 1.00× are above the country average, values below 1.00× below it.
| Trait | Cluster | Deviation | Score |
|---|---|---|---|
| Spirituality | BALANCE | 1.33× | |
| Tradition | CONSERVATISM | 1.15× | |
| Creativity | OPEN | 1.10× |
| Trait | Cluster | Deviation | Score |
|---|---|---|---|
| Early Adopter Mentality | POWER | 0.56× | |
| Travelling | THRILL | 0.59× | |
| Sustainability | BALANCE | 0.61× |
romantic comedies has an estimated audience of 4,488,049 people in Brazil, concentrated in São Paulo and Minas Gerais.
75.5% of romantic comedies fans are female, 24.5% are male, with an average age of 35.1 years.
romantic comedies fans show strongest brand affinity for Interpersonal relationship (1.9×), Romance film (2.31×), and Laughter (1.57×) over the country average.
romantic comedies fans in Brazil are most concentrated in São Paulo (reach ~800K), Minas Gerais (reach ~400K), and Rio de Janeiro (reach ~400K). These three regions account for the largest share of the active audience.
Beyond romantic comedies itself, the audience over-indexes on Romance film (2.31×), Laughter (1.57×), Crochet (1.65×), and Ancient history (1.88×) compared to the Brazil average.
Related profiles, rankings and the same audience in other markets.
Audience size is the estimated number of people in Brazil who actively search for romantic comedies. Affinity is an over-index ratio: 2.0× means the audience is twice as likely to engage with that brand or trait as the country average. Reach is the estimated number of audience members in a region. Regional and brand-affinity tables are sorted from strongest signal to weakest.
This audience profile is generated by Rascasse from anonymized search-behavior signals across Brazil. For methodology see methodology. Affinity values are over-index ratios vs. the country average (1.0 = baseline). Audience sizes are estimated, not measured.
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