A data profile of the people who buy, follow and care about Ancient history in Brazil — modelled from more than twelve digital signal sources. Ancient history has an estimated audience of 9,687,723 people in Brazil.
Ancient history has an estimated audience of 9,687,723 people in Brazil. 68.2% are female, 31.8% are male, average age 44.0. Top brand affinities: Instagram, Rock music, Country music, Jerusalem, Pop music.
Top brand affinities include Instagram, Rock music, Country music, with strongest over-indexing on Instagram (2.01× the country average).
Demographically, the Ancient history audience skews more female with an average age of 44.0, and over-indexes on personality traits such as Tradition, Spirituality.
The typical Ancient history fan in Brazil is more female, around 44.0 years old, with strong Tradition tendencies and a notable affinity for Instagram.
The key figures that characterise the Ancient history profile in Brazil.
68.2% are female, 31.8% are male, average age 44.0.
| Metric | Value |
|---|---|
| Female | 68.2% |
| Male | 31.8% |
| Average age | 44.0 |
| Estimated audience size | 9,687,723 |
| Age bracket | Share | % |
|---|---|---|
| 16-19 | 11% | |
| 20-29 | 15% | |
| 30-39 | 19% | |
| 40-49 | 23% | |
| 50+ | 32% |
of the worldwide Ancient history audience comes from Brazil.
| Country | Share |
|---|---|
| United States | 27.2% |
| Brazil | 9.4% |
| Italy | 8.0% |
The strongest cross-interests of the Ancient history audience — brands, topics and people combined.
| # | · | Interest | Category | Affinity | × |
|---|---|---|---|---|---|
| 01 | Jerusalem | Travel & Leisure | 4.81× | ||
| 02 | Tradition | Politics & Society | 2.51× | ||
| 03 | Rock music | Music & Radio | 2.26× | ||
| 04 | Country music | Music & Radio | 2.14× | ||
| 05 | Pop music | Music & Radio | 2.12× | ||
| 06 | MSN | News | 2.11× | ||
| 07 | Soul music | Music & Radio | 2.04× | ||
| 08 | Internet & Social Media | 2.01× | |||
| 09 | Hip hop music | Music & Radio | 1.98× | ||
| 10 | Religion | Business & Career | 1.87× | ||
| 11 | Shopping malls | Shopping | 1.82× | ||
| 12 | Medicine | Business & Career | 1.81× | ||
| 13 | Action movies | Movies & TV | 1.77× | ||
| 14 | Hypermarket | Shopping | 1.74× | ||
| 15 | Jazz music | Music & Radio | 1.73× | ||
| 16 | Fragrances | Beauty & Wellness | 1.67× | ||
| 17 | Basketball | Sports | 1.60× | ||
| 18 | Spotify | Internet & Social Media | 1.58× | ||
| 19 | Beauty salons | Beauty & Wellness | 1.57× | ||
| 20 | Preta Gil | Music & Radio | 1.53× |
Values above 1.00× are above the country average, values below 1.00× below it.
| Trait | Cluster | Deviation | Score |
|---|---|---|---|
| Tradition | CONSERVATISM | 2.51× | |
| Spirituality | BALANCE | 1.67× | |
| Individualism | JOY | 1.53× |
| Trait | Cluster | Deviation | Score |
|---|---|---|---|
| Quality Awareness | PREMIUM | 0.58× | |
| Luxury Orientation | PREMIUM | 0.66× | |
| Design Affinity | PREMIUM | 0.75× |
Related profiles, rankings and the same audience in other markets.
Audience size is the estimated number of people in Brazil who actively search for Ancient history. Affinity is an over-index ratio: 2.0× means the audience is twice as likely to engage with that brand or trait as the country average. Reach is the estimated number of audience members in a region. Regional and brand-affinity tables are sorted from strongest signal to weakest.
This audience profile is generated by Rascasse from anonymized search-behavior signals across Brazil. For methodology see methodology. Affinity values are over-index ratios vs. the country average (1.0 = baseline). Audience sizes are estimated, not measured.
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