A data profile of the people who buy, follow and care about Eddie Hall in Sweden — modelled from more than twelve digital signal sources. Eddie Hall has an estimated audience of 101,983 people in Sweden.
Eddie Hall has an estimated audience of 101,983 people in Sweden. 19.8% are female, 80.2% are male, average age 39.9. Top brand affinities: Brian Shaw (strongman), YouTube, Amason, Instagram, TikTok.
Top brand affinities include Brian Shaw (strongman), YouTube, Amason, with strongest over-indexing on Brian Shaw (strongman) (27.96× the country average).
Demographically, the Eddie Hall audience skews more male with an average age of 39.9, and over-indexes on personality traits such as Spirituality, Extroversion.
The typical Eddie Hall fan in Sweden is more male, around 39.9 years old, with strong Spirituality tendencies and a notable affinity for Brian Shaw (strongman).
The key figures that characterise the Eddie Hall profile in Sweden.
19.8% are female, 80.2% are male, average age 39.9.
| Metric | Value |
|---|---|
| Female | 19.8% |
| Male | 80.2% |
| Average age | 39.9 |
| Estimated audience size | 101,983 |
| Age bracket | Share | % |
|---|---|---|
| 16-19 | 10% | |
| 20-29 | 25% | |
| 30-39 | 26% | |
| 40-49 | 23% | |
| 50+ | 16% |
of the worldwide Eddie Hall audience comes from Sweden.
| Country | Share |
|---|---|
| United States | 20.5% |
| United Kingdom | 16.5% |
| Poland | 4.9% |
The strongest cross-interests of the Eddie Hall audience — brands, topics and people combined.
| # | · | Interest | Category | Affinity | × |
|---|---|---|---|---|---|
| 01 | Brian Shaw (strongman) | Sports | 27.96× | ||
| 02 | Mixed martial arts | Sports | 4.16× | ||
| 03 | Martial arts | Sports | 3.77× | ||
| 04 | Snapchat | Internet & Social Media | 2.67× | ||
| 05 | Telenor | Technology & Electronics | 2.56× | ||
| 06 | CrazyGames | Games | 2.12× | ||
| 07 | Comedy movies | Movies & TV | 2.10× | ||
| 08 | TikTok | Internet & Social Media | 2.07× | ||
| 09 | FIFA World Cup | Sports | 2.05× | ||
| 10 | Video games | Games | 1.95× | ||
| 11 | Internet & Social Media | 1.94× | |||
| 12 | Porr | Business & Career | 1.90× | ||
| 13 | Avanza | Business & Career | 1.82× | ||
| 14 | YouTube | Movies & TV | 1.66× | ||
| 15 | Physical exercise | Sports | 1.63× | ||
| 16 | Amason | Music & Radio | 1.59× | ||
| 17 | Internet & Social Media | 1.59× | |||
| 18 | Willys | Shopping | 1.57× | ||
| 19 | Google Maps | Internet & Social Media | 1.52× | ||
| 20 | Business | Business & Career | 1.51× |
Values above 1.00× are above the country average, values below 1.00× below it.
| Trait | Cluster | Deviation | Score |
|---|---|---|---|
| Spirituality | BALANCE | 1.71× | |
| Extroversion | THRILL | 1.63× | |
| Social Media Usage | JOY | 1.51× |
| Trait | Cluster | Deviation | Score |
|---|---|---|---|
| Design Affinity | PREMIUM | 0.69× | |
| Indulgence | JOY | 0.75× | |
| Luxury Orientation | PREMIUM | 0.80× |
Related profiles, rankings and the same audience in other markets.
Audience size is the estimated number of people in Sweden who actively search for Eddie Hall. Affinity is an over-index ratio: 2.0× means the audience is twice as likely to engage with that brand or trait as the country average. Reach is the estimated number of audience members in a region. Regional and brand-affinity tables are sorted from strongest signal to weakest.
This audience profile is generated by Rascasse from anonymized search-behavior signals across Sweden. For methodology see methodology. Affinity values are over-index ratios vs. the country average (1.0 = baseline). Audience sizes are estimated, not measured.
Source: Rascasse Audience Intelligence — modeled from anonymized, multi-source behavioral signals (search, social, events), updated monthly. Data status: 09/2026.
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