Abigail Spencer Audience in United States

Abigail Spencer logo

Abigail Spencer has an estimated audience of 2,689,601 people in United States. 35.8% are female, 64.2% are male, average age 39.1. Top regions: California, Texas, Florida. Top brand affinities: Ellen Burstyn, Brittney Griner, Graham Greene, Leprechaun, John Frusciante.

The average Abigail Spencer fan in United States is 39.1 years old, more male, and lives primarily in California. The audience is concentrated in California, Texas, Florida. Top brand affinities include Ellen Burstyn, Brittney Griner, Graham Greene, with strongest over-indexing on Ellen Burstyn (3.25× the country average). Demographically, the Abigail Spencer audience skews more male with an average age of 39.1, and over-indexes on personality traits such as Early Adopter Mentality, Luxury Orientation. Compared to the country baseline, this audience shows distinctive patterns across 20 brand affinities and 50 regions tracked by Rascasse.

Category: Movies & TV · Type: Person · Subtype: Actor Actress or TV Star

Demographics of Abigail Spencer fans

Demographic split for Abigail Spencer audience in United States
MetricValue
Female35.8%
Male64.2%
Average age39.1
Estimated audience size2,689,601

Audience persona

The typical Abigail Spencer fan in United States is more male, around 39.1 years old, with strong Early Adopter Mentality tendencies and a notable affinity for Ellen Burstyn.

Top regions in United States

Top regions ranked by reach for Abigail Spencer in United States
RegionReachAffinity
California335,8471.14×
Texas242,5651.05×
Florida163,1240.9×
New York156,3401.04×
Illinois103,9921.16×
Pennsylvania93,4701.03×
Ohio84,2891.02×
North Carolina78,2180.97×
Michigan77,5501.1×
New Jersey77,5281.13×
Georgia76,2010.92×
Arizona75,0791.37×
Virginia63,9300.98×
Massachusetts57,5121.09×
Washington55,0731.02×
Tennessee50,8420.94×
Indiana49,9321.02×
Missouri46,9051.08×
Colorado45,4501.07×
Alabama43,2801.15×
Wisconsin42,3501.05×
Maryland41,3140.89×
Minnesota40,2951.05×
South Carolina36,4730.9×
Kentucky30,5930.91×
Oregon29,7380.96×
Utah29,0511.21×
Louisiana28,9810.84×
Connecticut28,8951.07×
Oklahoma28,6940.96×
Kansas24,2851.15×
Nevada23,6310.91×
Iowa23,0551.04×
Arkansas20,4690.92×
Mississippi16,6710.75×
Idaho15,0471.12×
Nebraska13,8541.03×
New Mexico11,9190.88×
Hawaii11,7251.01×
New Hampshire10,9921.04×
West Virginia10,2410.82×
Maine8,6980.9×
Rhode Island8,0320.94×
Montana7,4120.99×
Washington, District of Columbia6,5960.82×
Alaska6,5751.14×
North Dakota6,0521.1×
South Dakota5,9640.96×
Delaware5,7930.78×
Vermont3,7210.79×

Top brand affinities

Brands and entities this audience over-indexes on, vs. the country average.

Top brand affinities (over-index vs. country average) for Abigail Spencer audience
BrandAffinityCategory
Ellen Burstyn3.25×Movies & TV
Brittney Griner2.47×Sports
Graham Greene1.79×Literature
Leprechaun2.75×Literature
John Frusciante3.33×Music & Radio
Portia de Rossi1.87×Movies & TV
Overboard (film)1.92×Movies & TV
Wow! Wow! Wubbzy!1.73×Movies & TV
Tierra caliente1.72×Travel & Leisure
Ash vs Evil Dead2.18×Movies & TV
Sighthound1.89×Pets & Animals
Monaco Grand Prix1.75×Sports
Ohio State Buckeyes women's basketball1.61×Sports
Lion of Judah1.98×
New York Harbor1.66×Travel & Leisure
iPEC Coaching2.47×Business & Career
The Specials3.06×Music & Radio
TripIt1.88×Travel & Leisure
Stop Bullying1.89×Politics & Society
Wexford1.63×Travel & Leisure

Psychographic profile

Top six personality traits over-indexed by this audience (1.0 = country average).

Top personality traits over-indexed by Abigail Spencer audience
TraitClusterScore
Early Adopter MentalityPOWER1.33
Luxury OrientationPREMIUM1.23
SustainabilityBALANCE1.18
MindfulnessBALANCE1.16
IndividualismJOY1.16
Design AffinityPREMIUM1.16

Worldwide distribution

Worldwide audience distribution share by country for Abigail Spencer
CountryShare
United States76.8%
Germany16.9%
Italy6.2%

See Abigail Spencer audiences in other countries

More Actor Actress or TV Star audiences in United States

Frequently asked questions

How many fans does Abigail Spencer have in United States?

Abigail Spencer has an estimated audience of 2,689,601 people in United States, concentrated in California and Texas.

What is the gender split and age of Abigail Spencer fans?

35.8% of Abigail Spencer fans are female, 64.2% are male, with an average age of 39.1 years.

Which brands do Abigail Spencer fans like most?

Abigail Spencer fans show strongest brand affinity for Ellen Burstyn (3.25×), Brittney Griner (2.47×), and Graham Greene (1.79×) over the country average.

Where do Abigail Spencer fans live in United States?

Abigail Spencer fans in United States are most concentrated in California (reach 335,847), Texas (reach 242,565), and Florida (reach 163,124). These three regions account for the largest share of the active audience.

What other brands do Abigail Spencer fans also like?

Beyond Abigail Spencer itself, the audience over-indexes on Brittney Griner (2.47×), Graham Greene (1.79×), Leprechaun (2.75×), and John Frusciante (3.33×) compared to the United States average.

How to read this data

Audience size is the estimated number of people in United States who actively search for Abigail Spencer. Affinity is an over-index ratio: 2.0× means the audience is twice as likely to engage with that brand or trait as the country average. Reach is the estimated number of audience members in a region. Regional and brand-affinity tables are sorted from strongest signal to weakest.

About this audience profile

This audience profile is generated by Rascasse from anonymized search-behavior signals across United States. For methodology see methodology. Affinity values are over-index ratios vs. the country average (1.0 = baseline). Audience sizes are estimated, not measured.