Rascasse Audience Intelligence

Monaco Grand Prix Audience in United States

A data profile of the people who buy, follow and care about Monaco Grand Prix in United States — modelled from more than twelve digital signal sources. Monaco Grand Prix has an estimated audience of 478,070 people in United States.

#81among Motorsport in United States#456among Event in United States#3676in Sports

The average Monaco Grand Prix fan in United States is 39.6 years old, more male, and lives primarily in California.

The audience is concentrated in California, Texas, Florida.

Top brand affinities include Garage kit, Hellaflush, British Grand Prix, with strongest over-indexing on Garage kit (163.03× the country average).

Demographically, the Monaco Grand Prix audience skews more male with an average age of 39.6, and over-indexes on personality traits such as Luxury Orientation, Early Adopter Mentality.

Compared to the country baseline, this audience shows distinctive patterns across 20 brand affinities and 50 regions tracked by Rascasse.

The typical Monaco Grand Prix fan in United States is more male, around 39.6 years old, with strong Luxury Orientation tendencies and a notable affinity for Garage kit.

Category: Sports · Type: Event · Subtype: Motorsport

The data on this page comes from the Rascasse audience panel and is refreshed monthly from search, social and browsing signals. As of 2026-08-10.

Section 01

At a glance

The key figures that characterise the Monaco Grand Prix profile in United States.

Audience size
478K
in United States
Gender
19.2%♀
80.8% male
Age
39.6
average years
Country rank
#37622
Event in United States
Fig. 01

Search interest · 12-month trend

+7%
vs. last year
JanMarMayJulSepNov
Monthly searches · Source: Rascasse Audience Intelligence
Section 02

Demographics of Monaco Grand Prix fans

19.2% are female, 80.8% are male, average age 39.6.

Fig. 02

Gender split

19.2%
Female
80.8%
Male
Demographic split for Monaco Grand Prix audience in United States
MetricValue
Female19.2%
Male80.8%
Average age39.6
Estimated audience size478,070
Fig. 03

Age distribution

Ø 39.6
average years
Age distribution of the Monaco Grand Prix audience in United States
Age bracketShare%
16-1918%
20-2920%
30-3920%
40-4920%
50+21%
Fig. 04

Worldwide distribution

17.1%

of the worldwide Monaco Grand Prix audience comes from United States.

Worldwide audience distribution share by country for Monaco Grand Prix
CountryShare
United States17.1%
United Kingdom12.5%
Italy8.3%
Section 03
Affinity (×) = how much more likely a member of this audience is to live in a region than the United States average. Example: 2.0× means twice as concentrated as the national baseline.

Geography

Where the Monaco Grand Prix audience in United States is strongest.

Fig. 05

Top regions by affinity

Monaco Grand Prix fans by region: top regions in United States
#RegionReachAffinity×
01Washington, District of Columbia~2K1.69×
02Massachusetts~10K1.52×
03Connecticut~7K1.41×
04Indiana~10K1.37×
05New York~30K1.32×
06Colorado~10K1.32×
07New Jersey~20K1.30×
08New Hampshire~2K1.25×
09Virginia~10K1.23×
10Washington~10K1.21×
11Florida~40K1.20×
12Illinois~20K1.20×
13California~60K1.17×
14North Carolina~20K1.14×
15Rhode Island~2K1.11×
16Nevada~5K1.06×
17Vermont<1K1.06×
18Georgia~20K1.05×
19Michigan~10K1.05×
20Texas~40K1.04×
21Wisconsin~7K1.04×
22Utah~4K1.03×
23Ohio~10K1.02×
24Maryland~8K1.01×
25Pennsylvania~20K1.00×
26Maine~2K1.00×
27South Carolina~7K0.99×
28Oregon~5K0.99×
29Arizona~9K0.97×
30Minnesota~7K0.97×
31Kansas~4K0.96×
32Tennessee~9K0.92×
33Idaho~2K0.92×
34Missouri~7K0.88×
35Delaware~1K0.88×
36Iowa~3K0.87×
37Kentucky~5K0.86×
38Montana~1K0.85×
39Nebraska~2K0.83×
40Hawaii~2K0.83×
41Alaska<1K0.83×
42North Dakota<1K0.82×
43South Dakota<1K0.79×
44New Mexico~2K0.78×
45Alabama~5K0.74×
46Louisiana~4K0.72×
47West Virginia~2K0.72×
48Oklahoma~4K0.71×
49Arkansas~3K0.70×
50Mississippi~2K0.60×
Fig. 06

Affinity by region

Affinity by region — Monaco Grand Prix, United States
0.60×1.00×1.69×
Section 04
Brands and entities this audience over-indexes on, vs. the country average.

Audience interests & affinities

The strongest cross-interests of the Monaco Grand Prix audience — brands, topics and people combined.

Fig. 07

Top cross-interests, ranked by affinity

Top brand affinities (over-index vs. country average) for Monaco Grand Prix audience
#·InterestCategoryAffinity×
01British Grand PrixSports250.00×
02HellaflushCars & Mobility232.57×
03Austrian Grand PrixSports206.64×
04Nico RosbergSports183.18×
05Garage kitHome & Garden163.03×
06Mille MigliaCars & Mobility138.94×
07SpeedhuntersCars & Mobility99.88×
08Monster GarageCars & Mobility87.58×
09Formula DriftSports43.00×
10Danica PatrickSports35.90×
11Charles LeclercSports29.88×
12Indianapolis 500Sports27.72×
13Resident Evil 4Games26.82×
14Max VerstappenSports24.91×
15Lewis HamiltonSports24.30×
16Serial (podcast)Music & Radio20.00×
17GovernmentPolitics & Society12.26×
18Shelter DogsPets & Animals12.13×
19Cat play and toysPets & Animals12.12×
20Kyle BuschSports9.38×
Section 05
Top six personality traits over-indexed by this audience (1.0 = country average).

Personality of the Monaco Grand Prix audience

Values above 1.00× are above the country average, values below 1.00× below it.

Fig. 08

Deviation from the national baseline

↑ What stands out
The strongest tendencies
Top personality traits over-indexed by Monaco Grand Prix audience · What stands out
TraitClusterDeviationScore
Luxury OrientationPREMIUM2.90×
Early Adopter MentalityPOWER1.73×
Pet OwnershipJOY1.71×
0×1.00× baseline2×
↓ Rather not
The weakest tendencies
Top personality traits over-indexed by Monaco Grand Prix audience · Rather not
TraitClusterDeviationScore
SpiritualityBALANCE0.54×
TraditionCONSERVATISM0.59×
Community OrientationOPEN0.67×
0×1.00× baseline2×
Section 06

Frequently asked questions

01

How many fans does Monaco Grand Prix have in United States?

Monaco Grand Prix has an estimated audience of 478,070 people in United States, concentrated in California and Texas.

02

What is the gender split and age of Monaco Grand Prix fans?

19.2% of Monaco Grand Prix fans are female, 80.8% are male, with an average age of 39.6 years.

03

Which brands do Monaco Grand Prix fans like most?

Monaco Grand Prix fans show strongest brand affinity for Garage kit (163.03×), Hellaflush (232.57×), and British Grand Prix (250×) over the country average.

04

Where do Monaco Grand Prix fans live in United States?

Monaco Grand Prix fans in United States are most concentrated in California (reach ~60K), Texas (reach ~40K), and Florida (reach ~40K). These three regions account for the largest share of the active audience.

05

What other brands do Monaco Grand Prix fans also like?

Beyond Monaco Grand Prix itself, the audience over-indexes on Hellaflush (232.57×), British Grand Prix (250×), Austrian Grand Prix (206.64×), and Nico Rosberg (183.18×) compared to the United States average.

Appendix

Explore more audiences

Related profiles, rankings and the same audience in other markets.

More Motorsport audiences in United States

See Monaco Grand Prix audiences in other countries

How to read this data

Audience size is the estimated number of people in United States who actively search for Monaco Grand Prix. Affinity is an over-index ratio: 2.0× means the audience is twice as likely to engage with that brand or trait as the country average. Reach is the estimated number of audience members in a region. Regional and brand-affinity tables are sorted from strongest signal to weakest.

About this audience profile

This audience profile is generated by Rascasse from anonymized search-behavior signals across United States. For methodology see methodology. Affinity values are over-index ratios vs. the country average (1.0 = baseline). Audience sizes are estimated, not measured.

Scale & coverage
500,000+ ready-to-use audiences across 170+ countries

From global mass-market brands to niche local segments — explore the full library and see which intelligence layers are included.

See pricing →