Leprechaun Audience in United States

Leprechaun logo

Leprechaun has an estimated audience of 767,098 people in United States. 57.6% are female, 42.4% are male, average age 38.8. Top regions: California, Texas, Florida. Top brand affinities: Israel, Throne of Glass, Bank account, Jingoism, Goop.

The average Leprechaun fan in United States is 38.8 years old, more female, and lives primarily in California. The audience is concentrated in California, Texas, Florida. Top brand affinities include Israel, Throne of Glass, Bank account, with strongest over-indexing on Israel (3.31× the country average). Demographically, the Leprechaun audience skews more female with an average age of 38.8, and over-indexes on personality traits such as Patriotism, Spirituality. Compared to the country baseline, this audience shows distinctive patterns across 20 brand affinities and 50 regions tracked by Rascasse.

Category: Literature · Type: Fictional Character · Subtype: Video game

Demographics of Leprechaun fans

Demographic split for Leprechaun audience in United States
MetricValue
Female57.6%
Male42.4%
Average age38.8
Estimated audience size767,098

Audience persona

The typical Leprechaun fan in United States is more female, around 38.8 years old, with strong Patriotism tendencies and a notable affinity for Israel.

Top regions in United States

Top regions ranked by reach for Leprechaun in United States
RegionReachAffinity
California93,5661.11×
Texas71,4101.08×
Florida49,8030.96×
New York41,7360.97×
Pennsylvania29,0021.12×
Illinois27,5761.08×
Ohio25,7471.09×
Georgia25,1891.07×
North Carolina24,1171.04×
Michigan20,2911.01×
New Jersey20,1261.03×
Virginia18,6501×
Arizona17,8021.14×
Washington16,1841.05×
Tennessee15,7971.03×
Indiana15,4221.1×
Massachusetts14,7390.98×
Alabama13,7181.28×
Missouri12,2210.99×
Wisconsin11,9631.04×
South Carolina11,8451.03×
Colorado11,7810.97×
Maryland11,6620.88×
Louisiana10,8161.09×
Kentucky10,7641.12×
Minnesota10,0850.92×
Utah8,5901.25×
Oregon8,5850.98×
Oklahoma8,4180.99×
Mississippi8,1101.28×
Connecticut7,6360.99×
Nevada6,9560.94×
Arkansas6,6491.05×
Iowa6,3831.01×
Kansas6,0120.99×
West Virginia3,9571.11×
Idaho3,9011.01×
Nebraska3,7810.98×
New Mexico3,5950.93×
New Hampshire2,8700.95×
Maine2,4750.9×
Hawaii2,3480.71×
Rhode Island2,0810.85×
Montana1,9670.92×
Washington, District of Columbia1,7480.76×
Delaware1,7140.81×
South Dakota1,6300.92×
North Dakota1,6001.02×
Alaska1,4330.87×
Vermont1,0870.81×

Top brand affinities

Brands and entities this audience over-indexes on, vs. the country average.

Top brand affinities (over-index vs. country average) for Leprechaun audience
BrandAffinityCategory
Israel3.31×Travel & Leisure
Throne of Glass9.67×Literature
Bank account1.95×Business & Career
Jingoism1.69×Politics & Society
Goop3.11×Internet & Social Media
Home staging2.71×Home & Garden
Jeep Wagoneer2.94×Cars & Mobility
Nebraska Cornhuskers football1.73×Sports
Historic site1.99×Arts & Culture
Tiffany Haddish2.34×Movies & TV
Graham Greene (actor)2.76×
Vocal harmony2×Music & Radio
Governor of Michigan3.26×Politics & Society
Ken Griffey Jr.3.47×Sports
Google Home2.83×Technology & Electronics
Urban horticulture1.57×Home & Garden
Laneige2.32×Beauty & Wellness
Fairy godmother3.17×Literature
Hibachi3.34×Food & Beverages
Layne Staley2.41×Music & Radio

Psychographic profile

Top six personality traits over-indexed by this audience (1.0 = country average).

Top personality traits over-indexed by Leprechaun audience
TraitClusterScore
PatriotismCONSERVATISM2.54
SpiritualityBALANCE1.4
Urban LifestyleOPEN1.36
ExtroversionTHRILL1.32
Family OrientationCONSERVATISM1.32
Risk AppetiteTHRILL1.3

Worldwide distribution

Worldwide audience distribution share by country for Leprechaun
CountryShare
United States25.2%
Canada18.3%
Netherlands4.4%

See Leprechaun audiences in other countries

More Video game audiences in United States

Frequently asked questions

How many fans does Leprechaun have in United States?

Leprechaun has an estimated audience of 767,098 people in United States, concentrated in California and Texas.

What is the gender split and age of Leprechaun fans?

57.6% of Leprechaun fans are female, 42.4% are male, with an average age of 38.8 years.

Which brands do Leprechaun fans like most?

Leprechaun fans show strongest brand affinity for Israel (3.31×), Throne of Glass (9.67×), and Bank account (1.95×) over the country average.

Where do Leprechaun fans live in United States?

Leprechaun fans in United States are most concentrated in California (reach 93,566), Texas (reach 71,410), and Florida (reach 49,803). These three regions account for the largest share of the active audience.

What other brands do Leprechaun fans also like?

Beyond Leprechaun itself, the audience over-indexes on Throne of Glass (9.67×), Bank account (1.95×), Jingoism (1.69×), and Goop (3.11×) compared to the United States average.

How to read this data

Audience size is the estimated number of people in United States who actively search for Leprechaun. Affinity is an over-index ratio: 2.0× means the audience is twice as likely to engage with that brand or trait as the country average. Reach is the estimated number of audience members in a region. Regional and brand-affinity tables are sorted from strongest signal to weakest.

About this audience profile

This audience profile is generated by Rascasse from anonymized search-behavior signals across United States. For methodology see methodology. Affinity values are over-index ratios vs. the country average (1.0 = baseline). Audience sizes are estimated, not measured.