A data profile of the people who buy, follow and care about Nebraska Cornhuskers football in United States — modelled from more than twelve digital signal sources. Nebraska Cornhuskers football has an estimated audience of 5,865,283 people in United States.
The average Nebraska Cornhuskers football fan in United States is 35.4 years old, more male, and lives primarily in Nebraska.
The audience is concentrated in Nebraska, Iowa, Texas.
Top brand affinities include Boise State Broncos football, Nebraska Basketball, Arizona State Sun Devils football, with strongest over-indexing on Boise State Broncos football (125.38× the country average).
Demographically, the Nebraska Cornhuskers football audience skews more male with an average age of 35.4, and over-indexes on personality traits such as Pet Ownership, Sustainability.
Compared to the country baseline, this audience shows distinctive patterns across 20 brand affinities and 50 regions tracked by Rascasse.
The typical Nebraska Cornhuskers football fan in United States is more male, around 35.4 years old, with strong Pet Ownership tendencies and a notable affinity for Boise State Broncos football.
The key figures that characterise the Nebraska Cornhuskers football profile in United States.
42.4% are female, 57.6% are male, average age 35.4.
| Metric | Value |
|---|---|
| Female | 42.4% |
| Male | 57.6% |
| Average age | 35.4 |
| Estimated audience size | 5,865,283 |
| Age bracket | Share | % |
|---|---|---|
| 16-19 | 35% | |
| 20-29 | 16% | |
| 30-39 | 14% | |
| 40-49 | 17% | |
| 50+ | 17% |
Where the Nebraska Cornhuskers football audience in United States is strongest.
| # | Region | Reach | Affinity | × |
|---|---|---|---|---|
| 01 | Nebraska | ~800K | 25.44× | |
| 02 | South Dakota | ~60K | 4.10× | |
| 03 | Iowa | ~200K | 4.05× | |
| 04 | Kansas | ~90K | 1.91× | |
| 05 | Wyoming | ~20K | 1.86× | |
| 06 | Colorado | ~100K | 1.13× | |
| 07 | Missouri | ~80K | 0.84× | |
| 08 | North Dakota | ~8K | 0.69× | |
| 09 | Montana | ~10K | 0.67× | |
| 10 | Oklahoma | ~40K | 0.54× | |
| 11 | Minnesota | ~40K | 0.51× | |
| 12 | Arizona | ~60K | 0.47× | |
| 13 | Idaho | ~10K | 0.41× | |
| 14 | Arkansas | ~20K | 0.35× | |
| 15 | Alabama | ~30K | 0.34× | |
| 16 | Nevada | ~20K | 0.33× | |
| 17 | Wisconsin | ~30K | 0.31× | |
| 18 | Mississippi | ~20K | 0.31× | |
| 19 | Alaska | ~4K | 0.31× | |
| 20 | Illinois | ~60K | 0.30× | |
| 21 | Tennessee | ~40K | 0.30× | |
| 22 | Indiana | ~30K | 0.30× | |
| 23 | New Mexico | ~9K | 0.30× | |
| 24 | Ohio | ~50K | 0.29× | |
| 25 | Utah | ~20K | 0.29× | |
| 26 | Michigan | ~40K | 0.27× | |
| 27 | South Carolina | ~20K | 0.27× | |
| 28 | Texas | ~100K | 0.25× | |
| 29 | Georgia | ~40K | 0.24× | |
| 30 | Kentucky | ~20K | 0.24× | |
| 31 | Oregon | ~20K | 0.23× | |
| 32 | Hawaii | ~6K | 0.23× | |
| 33 | Louisiana | ~20K | 0.22× | |
| 34 | North Carolina | ~40K | 0.21× | |
| 35 | Virginia | ~30K | 0.21× | |
| 36 | West Virginia | ~6K | 0.21× | |
| 37 | Florida | ~80K | 0.20× | |
| 38 | Washington, District of Columbia | ~4K | 0.20× | |
| 39 | Pennsylvania | ~40K | 0.19× | |
| 40 | Washington | ~20K | 0.19× | |
| 41 | Delaware | ~3K | 0.18× | |
| 42 | Maine | ~4K | 0.17× | |
| 43 | Maryland | ~20K | 0.16× | |
| 44 | Connecticut | ~9K | 0.15× | |
| 45 | New Hampshire | ~3K | 0.15× | |
| 46 | Rhode Island | ~3K | 0.15× | |
| 47 | California | ~90K | 0.14× | |
| 48 | New Jersey | ~20K | 0.13× | |
| 49 | Massachusetts | ~10K | 0.12× | |
| 50 | New York | ~30K | 0.10× |
The strongest cross-interests of the Nebraska Cornhuskers football audience — brands, topics and people combined.
| # | · | Interest | Category | Affinity | × |
|---|---|---|---|---|---|
| 01 | Boise State Broncos football | Sports | 125.38× | ||
| 02 | Nebraska Cornhuskers baseball | Sports | 112.83× | ||
| 03 | Nebraska Basketball | Sports | 107.39× | ||
| 04 | UCF Knights football | Sports | 99.70× | ||
| 05 | Arizona State Sun Devils football | Sports | 82.59× | ||
| 06 | Nebraska Cornhuskers | Sports | 80.51× | ||
| 07 | Nebraska Cornhuskers women's volleyball | Sports | 75.08× | ||
| 08 | Northern Illinois Huskies football | Sports | 54.41× | ||
| 09 | Utah State Aggies football | Sports | 54.37× | ||
| 10 | Stanford Cardinal football | Sports | 50.87× | ||
| 11 | Oklahoma State Cowboys football | Sports | 46.95× | ||
| 12 | Marshall Thundering Herd football | Sports | 40.61× | ||
| 13 | Oregon Ducks football | Sports | 36.45× | ||
| 14 | Iowa State Cyclones football | Sports | 31.22× | ||
| 15 | Nicholas Hoult | Movies & TV | 28.56× | ||
| 16 | Miami Hurricanes football | Sports | 28.55× | ||
| 17 | Indiana Hoosiers football | Sports | 24.50× | ||
| 18 | Illinois Fighting Illini football | Sports | 23.68× | ||
| 19 | Ohio State Buckeyes football | Sports | 16.60× | ||
| 20 | Tennessee Volunteers football | Sports | 13.24× |
Values above 1.00× are above the country average, values below 1.00× below it.
| Trait | Cluster | Deviation | Score |
|---|---|---|---|
| Pet Ownership | JOY | 1.13× | |
| Sustainability | BALANCE | 1.07× | |
| Sports Activity | POWER | 1.05× |
| Trait | Cluster | Deviation | Score |
|---|---|---|---|
| Tradition | CONSERVATISM | 0.65× | |
| Quality Awareness | PREMIUM | 0.74× | |
| Career Orientation | POWER | 0.76× |
Nebraska Cornhuskers football has an estimated audience of 5,865,283 people in United States, concentrated in Nebraska and Iowa.
42.4% of Nebraska Cornhuskers football fans are female, 57.6% are male, with an average age of 35.4 years.
Nebraska Cornhuskers football fans show strongest brand affinity for Boise State Broncos football (125.38×), Nebraska Basketball (107.39×), and Arizona State Sun Devils football (82.59×) over the country average.
Nebraska Cornhuskers football fans in United States are most concentrated in Nebraska (reach ~800K), Iowa (reach ~200K), and Texas (reach ~100K). These three regions account for the largest share of the active audience.
Beyond Nebraska Cornhuskers football itself, the audience over-indexes on Nebraska Basketball (107.39×), Arizona State Sun Devils football (82.59×), Indiana Hoosiers football (24.5×), and UCF Knights football (99.7×) compared to the United States average.
Related profiles, rankings and the same audience in other markets.
Audience size is the estimated number of people in United States who actively search for Nebraska Cornhuskers football. Affinity is an over-index ratio: 2.0× means the audience is twice as likely to engage with that brand or trait as the country average. Reach is the estimated number of audience members in a region. Regional and brand-affinity tables are sorted from strongest signal to weakest.
This audience profile is generated by Rascasse from anonymized search-behavior signals across United States. For methodology see methodology. Affinity values are over-index ratios vs. the country average (1.0 = baseline). Audience sizes are estimated, not measured.
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