Rascasse Audience Intelligence

Architecture Audience in United States

A data profile of the people who buy, follow and care about Architecture in United States — modelled from more than twelve digital signal sources. Architecture has an estimated audience of 72,216,179 people in United States.

#12among Field of study in United States#146among Topic in United States#25in Business & Career

The average Architecture fan in United States is 43.0 years old, more female, and lives primarily in California.

The audience is concentrated in California, Texas, Florida.

Category: Business & Career · Type: Topic · Subtype: Field of study

The data on this page comes from the Rascasse audience panel and is refreshed monthly from search, social and browsing signals. As of 2026-08-10.

Section 01

At a glance

The key figures that characterise the Architecture profile in United States.

Audience size
72.2M
in United States
Gender
58.1%♀
41.9% male
Age
43.0
average years
Country rank
#181
Topic in United States
Fig. 01

Search interest · 12-month trend

+4%
vs. last year
JanMarMayJulSepNov
Monthly searches · Source: Rascasse Audience Intelligence
Section 02

Demographics of Architecture fans

58.1% are female, 41.9% are male, average age 43.0.

Fig. 02

Gender split

58.1%
Female
41.9%
Male
Demographic split for Architecture audience in United States
MetricValue
Female58.1%
Male41.9%
Average age43.0
Estimated audience size72,216,179
Fig. 03

Age distribution

Ø 43.0
average years
Age distribution of the Architecture audience in United States
Age bracketShare%
16-1911%
20-2917%
30-3920%
40-4923%
50+28%
Fig. 04

Worldwide distribution

16.6%

of the worldwide Architecture audience comes from United States.

Worldwide audience distribution share by country for Architecture
CountryShare
United States16.6%
Brazil5.3%
Italy5.1%
Section 03
Affinity (×) = how much more likely a member of this audience is to live in a region than the United States average. Example: 2.0× means twice as concentrated as the national baseline.

Geography

Where the Architecture audience in United States is strongest.

Fig. 05

Top regions by affinity

Architecture fans by region: top regions in United States
#RegionReachAffinity×
01California~11M1.37×
02Texas~8.5M1.35×
03New York~5M1.26×
04Washington~2M1.23×
05Alaska~200K1.19×
06Maryland~1.5M1.16×
07Virginia~2M1.15×
08Arizona~1.5M1.15×
09Washington, District of Columbia~200K1.14×
10Utah~700K1.13×
11New Jersey~2M1.12×
12Oregon~900K1.12×
13Massachusetts~1.5M1.11×
14Georgia~2.5M1.09×
15Florida~5M1.07×
16Hawaii~300K1.07×
17Connecticut~800K1.04×
18Kansas~600K1.04×
19Colorado~1M1.03×
20Illinois~2.5M1.02×
21Maine~300K1.02×
22North Carolina~2M1.01×
23Rhode Island~200K1.00×
24Pennsylvania~2.5M0.98×
25Nevada~700K0.98×
26Idaho~400K0.98×
27Missouri~1M0.97×
28Louisiana~900K0.97×
29New Mexico~400K0.97×
30Michigan~2M0.96×
31Nebraska~300K0.96×
32Alabama~1M0.95×
33Arkansas~600K0.95×
34Indiana~1M0.93×
35Minnesota~1M0.93×
36Mississippi~500K0.91×
37New Hampshire~300K0.91×
38Ohio~2M0.90×
39South Carolina~1M0.90×
40Oklahoma~700K0.90×
41Iowa~500K0.90×
42Wisconsin~1M0.89×
43Tennessee~1.5M0.88×
44Kentucky~800K0.88×
45North Dakota~100K0.88×
46Delaware~200K0.86×
47Montana~200K0.85×
48Vermont~100K0.85×
49South Dakota~100K0.83×
50West Virginia~200K0.74×
Fig. 06

Affinity by region

Affinity by region — Architecture, United States
0.74×1.00×1.37×
Appendix

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How to read this data

Audience size is the estimated number of people in United States who actively search for Architecture. Affinity is an over-index ratio: 2.0× means the audience is twice as likely to engage with that brand or trait as the country average. Reach is the estimated number of audience members in a region. Regional and brand-affinity tables are sorted from strongest signal to weakest.

About this audience profile

This audience profile is generated by Rascasse from anonymized search-behavior signals across United States. For methodology see methodology. Affinity values are over-index ratios vs. the country average (1.0 = baseline). Audience sizes are estimated, not measured.

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