Arthur Ashe Audience in United States
Arthur Ashe has an estimated audience of 576,446 people in United States. 48.8% are female, 51.2% are male, average age 39.7. Top regions: California, New York, Florida. Top brand affinities: Seattle Hempfest, Stamp collecting, Elsword, Historic site, Home equity.
The average Arthur Ashe fan in United States is 39.7 years old, balanced, and lives primarily in California. The audience is concentrated in California, New York, Florida. Top brand affinities include Seattle Hempfest, Stamp collecting, Elsword, with strongest over-indexing on Seattle Hempfest (107.92× the country average). Demographically, the Arthur Ashe audience skews balanced with an average age of 39.7, and over-indexes on personality traits such as Mindfulness, Spirituality. Compared to the country baseline, this audience shows distinctive patterns across 20 brand affinities and 50 regions tracked by Rascasse.
Category: Sports · Type: Person · Subtype: Tennis
Demographics of Arthur Ashe fans
| Metric | Value |
|---|---|
| Female | 48.8% |
| Male | 51.2% |
| Average age | 39.7 |
| Estimated audience size | 576,446 |
Audience persona
The typical Arthur Ashe fan in United States is balanced, around 39.7 years old, with strong Mindfulness tendencies and a notable affinity for Seattle Hempfest.
Top regions in United States
| Region | Reach | Affinity |
|---|---|---|
| California | 63,091 | 1× |
| New York | 61,107 | 1.9× |
| Florida | 44,371 | 1.14× |
| Virginia | 43,459 | 3.1× |
| Texas | 40,555 | 0.82× |
| Georgia | 22,879 | 1.29× |
| North Carolina | 22,452 | 1.29× |
| Illinois | 21,260 | 1.11× |
| Pennsylvania | 20,801 | 1.07× |
| New Jersey | 18,709 | 1.28× |
| Ohio | 16,320 | 0.92× |
| Maryland | 15,538 | 1.57× |
| Michigan | 13,563 | 0.9× |
| Massachusetts | 13,011 | 1.15× |
| Louisiana | 12,369 | 1.66× |
| Washington | 10,726 | 0.93× |
| Tennessee | 10,657 | 0.92× |
| Missouri | 9,457 | 1.02× |
| South Carolina | 9,286 | 1.07× |
| Alabama | 9,118 | 1.13× |
| Arizona | 9,079 | 0.77× |
| Indiana | 8,933 | 0.85× |
| Minnesota | 7,601 | 0.92× |
| Colorado | 7,334 | 0.81× |
| Connecticut | 7,127 | 1.23× |
| Wisconsin | 6,837 | 0.79× |
| Oregon | 5,945 | 0.9× |
| Kentucky | 5,320 | 0.74× |
| Mississippi | 5,264 | 1.11× |
| Oklahoma | 4,900 | 0.77× |
| Washington, District of Columbia | 4,375 | 2.53× |
| Nevada | 4,172 | 0.75× |
| Iowa | 3,593 | 0.76× |
| Kansas | 3,455 | 0.76× |
| Arkansas | 3,374 | 0.71× |
| Utah | 3,302 | 0.64× |
| Nebraska | 2,041 | 0.71× |
| Maine | 2,011 | 0.97× |
| New Mexico | 1,981 | 0.69× |
| New Hampshire | 1,893 | 0.83× |
| West Virginia | 1,754 | 0.65× |
| Hawaii | 1,752 | 0.71× |
| Rhode Island | 1,741 | 0.95× |
| Idaho | 1,734 | 0.6× |
| Delaware | 1,648 | 1.04× |
| Montana | 959 | 0.6× |
| Vermont | 947 | 0.94× |
| South Dakota | 720 | 0.54× |
| Alaska | 681 | 0.55× |
| North Dakota | 532 | 0.45× |
Top brand affinities
Brands and entities this audience over-indexes on, vs. the country average.
| Brand | Affinity | Category |
|---|---|---|
| Seattle Hempfest | 107.92× | Travel & Leisure |
| Stamp collecting | 7.96× | Home & Garden |
| Elsword | 20× | Games |
| Historic site | 4.8× | Arts & Culture |
| Home equity | 1.83× | Home & Garden |
| TV Fanatic | 9.83× | Movies & TV |
| University at Albany, SUNY | 20× | Business & Career |
| Natural rubber | 1.74× | Cars & Mobility |
| Jingoism | 1.74× | Politics & Society |
| La Opinión | 5.53× | News |
| Ian Bremmer | 13.21× | Politics & Society |
| Laneige | 3.47× | Beauty & Wellness |
| Home staging | 3.34× | Home & Garden |
| JDSU | 1.87× | Business & Career |
| Fairy godmother | 4.34× | Literature |
| Keiser University | 8.63× | Business & Career |
| Kazuo Ishiguro | 10.37× | Literature |
| Noodle (Gorillaz) | 2.03× | Music & Radio |
| Governor of Michigan | 3.9× | Politics & Society |
| Goop | 2.7× | Internet & Social Media |
Psychographic profile
Top six personality traits over-indexed by this audience (1.0 = country average).
| Trait | Cluster | Score |
|---|---|---|
| Mindfulness | BALANCE | 1.67 |
| Spirituality | BALANCE | 1.61 |
| Career Orientation | POWER | 1.26 |
| Patriotism | CONSERVATISM | 1.25 |
| Family Orientation | CONSERVATISM | 1.21 |
| Urban Lifestyle | OPEN | 1.18 |
Worldwide distribution
| Country | Share |
|---|---|
| United States | 51.4% |
| Italy | 9.6% |
| United Kingdom | 9.3% |
See Arthur Ashe audiences in other countries
More Tennis audiences in United States
- Coco Gauff (11,700,605)
- Carlos Alcaraz (10,853,637)
- Jannik Sinner (8,690,370)
- US Open (tennis) (8,390,591)
- Serena Williams (5,666,989)
Frequently asked questions
How many fans does Arthur Ashe have in United States?
Arthur Ashe has an estimated audience of 576,446 people in United States, concentrated in California and New York.
What is the gender split and age of Arthur Ashe fans?
48.8% of Arthur Ashe fans are female, 51.2% are male, with an average age of 39.7 years.
Which brands do Arthur Ashe fans like most?
Arthur Ashe fans show strongest brand affinity for Seattle Hempfest (107.92×), Stamp collecting (7.96×), and Elsword (20×) over the country average.
Where do Arthur Ashe fans live in United States?
Arthur Ashe fans in United States are most concentrated in California (reach 63,091), New York (reach 61,107), and Florida (reach 44,371). These three regions account for the largest share of the active audience.
What other brands do Arthur Ashe fans also like?
Beyond Arthur Ashe itself, the audience over-indexes on Stamp collecting (7.96×), Elsword (20×), Historic site (4.8×), and Home equity (1.83×) compared to the United States average.
How to read this data
Audience size is the estimated number of people in United States who actively search for Arthur Ashe. Affinity is an over-index ratio: 2.0× means the audience is twice as likely to engage with that brand or trait as the country average. Reach is the estimated number of audience members in a region. Regional and brand-affinity tables are sorted from strongest signal to weakest.
About this audience profile
This audience profile is generated by Rascasse from anonymized search-behavior signals across United States. For methodology see methodology. Affinity values are over-index ratios vs. the country average (1.0 = baseline). Audience sizes are estimated, not measured.