A data profile of the people who buy, follow and care about Maya Angelou in United States — modelled from more than twelve digital signal sources. Maya Angelou has an estimated audience of 2,776,039 people in United States.
The average Maya Angelou fan in United States is 43.3 years old, more female, and lives primarily in California.
The audience is concentrated in California, Texas, Florida.
Top brand affinities include Lauren Graham, Michael K. Williams, Emily Dickinson, with strongest over-indexing on Lauren Graham (39.35× the country average).
Demographically, the Maya Angelou audience skews more female with an average age of 43.3, and over-indexes on personality traits such as Community Orientation, Mindfulness.
Compared to the country baseline, this audience shows distinctive patterns across 20 brand affinities and 50 regions tracked by Rascasse.
The typical Maya Angelou fan in United States is more female, around 43.3 years old, with strong Community Orientation tendencies and a notable affinity for Lauren Graham.
The key figures that characterise the Maya Angelou profile in United States.
75.5% are female, 24.5% are male, average age 43.3.
| Metric | Value |
|---|---|
| Female | 75.5% |
| Male | 24.5% |
| Average age | 43.3 |
| Estimated audience size | 2,776,039 |
| Age bracket | Share | % |
|---|---|---|
| 16-19 | 12% | |
| 20-29 | 15% | |
| 30-39 | 19% | |
| 40-49 | 24% | |
| 50+ | 29% |
of the worldwide Maya Angelou audience comes from United States.
| Country | Share |
|---|---|
| United States | 54.4% |
| United Kingdom | 7.5% |
| Brazil | 4.2% |
Where the Maya Angelou audience in United States is strongest.
| # | Region | Reach | Affinity | × |
|---|---|---|---|---|
| 01 | Mississippi | ~40K | 1.80× | |
| 02 | Washington, District of Columbia | ~10K | 1.62× | |
| 03 | Georgia | ~100K | 1.58× | |
| 04 | Alabama | ~60K | 1.53× | |
| 05 | North Carolina | ~100K | 1.52× | |
| 06 | Louisiana | ~60K | 1.52× | |
| 07 | Maryland | ~70K | 1.47× | |
| 08 | Arkansas | ~30K | 1.39× | |
| 09 | South Carolina | ~60K | 1.32× | |
| 10 | New Jersey | ~90K | 1.29× | |
| 11 | Virginia | ~80K | 1.23× | |
| 12 | Delaware | ~9K | 1.20× | |
| 13 | Illinois | ~100K | 1.17× | |
| 14 | Florida | ~200K | 1.15× | |
| 15 | Missouri | ~50K | 1.13× | |
| 16 | New York | ~200K | 1.10× | |
| 17 | Pennsylvania | ~100K | 1.10× | |
| 18 | Michigan | ~80K | 1.03× | |
| 19 | Tennessee | ~60K | 1.03× | |
| 20 | Connecticut | ~30K | 1.02× | |
| 21 | Texas | ~200K | 1.00× | |
| 22 | California | ~300K | 0.98× | |
| 23 | Indiana | ~50K | 0.98× | |
| 24 | Kentucky | ~30K | 0.96× | |
| 25 | Ohio | ~80K | 0.95× | |
| 26 | Massachusetts | ~50K | 0.95× | |
| 27 | Washington | ~50K | 0.93× | |
| 28 | Oklahoma | ~30K | 0.90× | |
| 29 | Oregon | ~30K | 0.87× | |
| 30 | Kansas | ~20K | 0.86× | |
| 31 | Rhode Island | ~8K | 0.86× | |
| 32 | Nebraska | ~10K | 0.84× | |
| 33 | Wisconsin | ~30K | 0.82× | |
| 34 | Vermont | ~4K | 0.82× | |
| 35 | Minnesota | ~30K | 0.80× | |
| 36 | Nevada | ~20K | 0.80× | |
| 37 | Arizona | ~50K | 0.79× | |
| 38 | West Virginia | ~10K | 0.79× | |
| 39 | Alaska | ~5K | 0.79× | |
| 40 | Maine | ~8K | 0.78× | |
| 41 | North Dakota | ~4K | 0.77× | |
| 42 | Colorado | ~30K | 0.76× | |
| 43 | New Mexico | ~10K | 0.76× | |
| 44 | Hawaii | ~9K | 0.76× | |
| 45 | Utah | ~20K | 0.72× | |
| 46 | South Dakota | ~5K | 0.72× | |
| 47 | Iowa | ~20K | 0.71× | |
| 48 | New Hampshire | ~8K | 0.71× | |
| 49 | Montana | ~5K | 0.69× | |
| 50 | Idaho | ~9K | 0.66× |
The strongest cross-interests of the Maya Angelou audience — brands, topics and people combined.
| # | · | Interest | Category | Affinity | × |
|---|---|---|---|---|---|
| 01 | Michael K. Williams | Movies & TV | 57.10× | ||
| 02 | Richard Wright (author) | Person | 49.75× | ||
| 03 | Emily Dickinson | Literature | 47.39× | ||
| 04 | Rich Eisen | Sports | 42.80× | ||
| 05 | Lauren Graham | Movies & TV | 39.35× | ||
| 06 | Uzo Aduba | Movies & TV | 36.89× | ||
| 07 | Danny Glover | Movies & TV | 34.71× | ||
| 08 | Loretta Devine | Movies & TV | 29.25× | ||
| 09 | Toni Morrison | Literature | 28.00× | ||
| 10 | Gabourey Sidibe | Movies & TV | 25.42× | ||
| 11 | Sara Gilbert | Movies & TV | 22.36× | ||
| 12 | James Baldwin | Literature | 20.63× | ||
| 13 | Literary magazine | Literature | 18.97× | ||
| 14 | Erin Andrews | Sports | 17.07× | ||
| 15 | Pete Carroll | Sports | 14.62× | ||
| 16 | Idris Elba | Movies & TV | 12.76× | ||
| 17 | Nathan Fillion | Movies & TV | 11.56× | ||
| 18 | Elizabeth Banks | Movies & TV | 10.73× | ||
| 19 | Madea's Class Reunion | Movies & TV | 6.65× | ||
| 20 | Sean Combs | Music & Radio | 5.29× |
Values above 1.00× are above the country average, values below 1.00× below it.
| Trait | Cluster | Deviation | Score |
|---|---|---|---|
| Community Orientation | OPEN | 1.72× | |
| Mindfulness | BALANCE | 1.46× | |
| Career Orientation | POWER | 1.45× |
| Trait | Cluster | Deviation | Score |
|---|---|---|---|
| Pet Ownership | JOY | 1.03× | |
| Luxury Orientation | PREMIUM | 1.05× | |
| Patriotism | CONSERVATISM | 1.08× |
Maya Angelou has an estimated audience of 2,776,039 people in United States, concentrated in California and Texas.
75.5% of Maya Angelou fans are female, 24.5% are male, with an average age of 43.3 years.
Maya Angelou fans show strongest brand affinity for Lauren Graham (39.35×), Michael K. Williams (57.1×), and Emily Dickinson (47.39×) over the country average.
Maya Angelou fans in United States are most concentrated in California (reach ~300K), Texas (reach ~200K), and Florida (reach ~200K). These three regions account for the largest share of the active audience.
Beyond Maya Angelou itself, the audience over-indexes on Michael K. Williams (57.1×), Emily Dickinson (47.39×), Danny Glover (34.71×), and Madea's Class Reunion (6.65×) compared to the United States average.
Related profiles, rankings and the same audience in other markets.
Audience size is the estimated number of people in United States who actively search for Maya Angelou. Affinity is an over-index ratio: 2.0× means the audience is twice as likely to engage with that brand or trait as the country average. Reach is the estimated number of audience members in a region. Regional and brand-affinity tables are sorted from strongest signal to weakest.
This audience profile is generated by Rascasse from anonymized search-behavior signals across United States. For methodology see methodology. Affinity values are over-index ratios vs. the country average (1.0 = baseline). Audience sizes are estimated, not measured.
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