Bellingham, Washington Audience in United States

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Bellingham, Washington has an estimated audience of 477,890 people in United States. 57.8% are female, 42.2% are male, average age 35.7. Top regions: Washington, California, Texas. Top brand affinities: Dog breed, Alaska, nbc chicago, Enfamil, IWeb.

The average Bellingham, Washington fan in United States is 35.7 years old, more female, and lives primarily in Washington. The audience is concentrated in Washington, California, Texas. Top brand affinities include Dog breed, Alaska, nbc chicago, with strongest over-indexing on Dog breed (1.5× the country average). Demographically, the Bellingham, Washington audience skews more female with an average age of 35.7, and over-indexes on personality traits such as Early Adopter Mentality, Individualism. Compared to the country baseline, this audience shows distinctive patterns across 20 brand affinities and 50 regions tracked by Rascasse.

Category: Travel & Leisure · Type: POI

Demographics of Bellingham, Washington fans

Demographic split for Bellingham, Washington audience in United States
MetricValue
Female57.8%
Male42.2%
Average age35.7
Estimated audience size477,890

Audience persona

The typical Bellingham, Washington fan in United States is more female, around 35.7 years old, with strong Early Adopter Mentality tendencies and a notable affinity for Dog breed.

Top regions in United States

Top regions ranked by reach for Bellingham, Washington in United States
RegionReachAffinity
Washington81,3068.48×
California79,8991.52×
Texas56,6711.38×
Florida45,0031.39×
New York30,6911.15×
Massachusetts19,7922.1×
Illinois15,3450.96×
New Jersey15,1831.25×
Georgia13,7050.93×
Virginia13,2891.14×
North Carolina12,6360.88×
Maryland10,6761.3×
Oregon10,1401.85×
Arizona9,5540.98×
Pennsylvania8,9680.56×
Ohio7,0920.48×
Colorado7,0220.93×
Michigan6,9100.55×
Tennessee6,1980.65×
Indiana5,8980.68×
Nevada5,4971.19×
Minnesota4,9930.73×
Connecticut4,2850.89×
Missouri3,9450.51×
Utah3,9210.92×
South Carolina3,8360.53×
Wisconsin3,8250.53×
Louisiana3,3700.55×
Alabama3,2460.49×
Kentucky3,1930.53×
Oklahoma3,0070.57×
Rhode Island2,7611.82×
Idaho2,5831.08×
Kansas2,4170.64×
Iowa2,1840.55×
Arkansas2,0720.53×
Washington, District of Columbia1,8161.26×
New Mexico1,7380.73×
Nebraska1,6390.68×
Hawaii1,4370.7×
Alaska1,3521.32×
Mississippi1,3370.34×
Montana1,1690.88×
New Hampshire9420.5×
Maine8750.51×
Delaware8120.62×
West Virginia5930.27×
South Dakota5390.49×
Vermont4470.53×
North Dakota4070.41×

Top brand affinities

Brands and entities this audience over-indexes on, vs. the country average.

Top brand affinities (over-index vs. country average) for Bellingham, Washington audience
BrandAffinityCategory
Dog breed1.5×Pets & Animals
Alaska1.55×Travel & Leisure
nbc chicago1.53×Movies & TV
Enfamil1.61×Kids & Family
IWeb1.89×
JBS USA1.62×Food & Beverages
Igor Stravinsky1.84×Music & Radio
Glucose Buddy1.52×Health
Jbc1.67×Kids & Family
Woodchipper1.59×Home & Garden
Mount Nemrut1.73×Travel & Leisure
Jc caylen1.73×Internet & Social Media
Leon Lai1.53×Movies & TV
Ixtapa-Zihuatanejo International Airport1.79×Travel & Leisure
Lydia Cacho1.51×Movies & TV
Asphalt 3D1.67×Games
Polizia di Stato1.55×Politics & Society
Concerti in Bus3.44×Music & Radio
Mitsuaki Iwagō1.8×Arts & Culture
JBoss Enterprise SOA Platform1.58×

Psychographic profile

Top six personality traits over-indexed by this audience (1.0 = country average).

Top personality traits over-indexed by Bellingham, Washington audience
TraitClusterScore
Early Adopter MentalityPOWER1.41
IndividualismJOY1.14
DIY MentalityTHRILL1.05
Quality AwarenessPREMIUM1.05
ExtroversionTHRILL1.03
Price SensitivityPREMIUM1.03

Worldwide distribution

Worldwide audience distribution share by country for Bellingham, Washington
CountryShare
Germany51.6%
United States43.4%
Canada1.8%

See Bellingham, Washington audiences in other countries

More Travel & Leisure audiences in United States

Frequently asked questions

How many fans does Bellingham, Washington have in United States?

Bellingham, Washington has an estimated audience of 477,890 people in United States, concentrated in Washington and California.

What is the gender split and age of Bellingham, Washington fans?

57.8% of Bellingham, Washington fans are female, 42.2% are male, with an average age of 35.7 years.

Which brands do Bellingham, Washington fans like most?

Bellingham, Washington fans show strongest brand affinity for Dog breed (1.5×), Alaska (1.55×), and nbc chicago (1.53×) over the country average.

Where do Bellingham, Washington fans live in United States?

Bellingham, Washington fans in United States are most concentrated in Washington (reach 81,306), California (reach 79,899), and Texas (reach 56,671). These three regions account for the largest share of the active audience.

What other brands do Bellingham, Washington fans also like?

Beyond Bellingham, Washington itself, the audience over-indexes on Alaska (1.55×), nbc chicago (1.53×), Enfamil (1.61×), and IWeb (1.89×) compared to the United States average.

How to read this data

Audience size is the estimated number of people in United States who actively search for Bellingham, Washington. Affinity is an over-index ratio: 2.0× means the audience is twice as likely to engage with that brand or trait as the country average. Reach is the estimated number of audience members in a region. Regional and brand-affinity tables are sorted from strongest signal to weakest.

About this audience profile

This audience profile is generated by Rascasse from anonymized search-behavior signals across United States. For methodology see methodology. Affinity values are over-index ratios vs. the country average (1.0 = baseline). Audience sizes are estimated, not measured.