Bleach (manga) Audience in United States

Bleach (manga) logo

Bleach (manga) has an estimated audience of 631,995 people in United States. 38.0% are female, 62.0% are male, average age 26.6. Top regions: California, Texas, Florida. Top brand affinities: Pro-Ject, UK garage, Combat sport, Nuts (film), Urban Outfitters.

The average Bleach (manga) fan in United States is 26.6 years old, more male, and lives primarily in California. The audience is concentrated in California, Texas, Florida. Top brand affinities include Pro-Ject, UK garage, Combat sport, with strongest over-indexing on Pro-Ject (10.32× the country average). Demographically, the Bleach (manga) audience skews more male with an average age of 26.6, and over-indexes on personality traits such as LGBTQ+ Identity, Early Adopter Mentality. Compared to the country baseline, this audience shows distinctive patterns across 20 brand affinities and 50 regions tracked by Rascasse.

Category: Literature · Type: Book / Manga / Comic

Demographics of Bleach (manga) fans

Demographic split for Bleach (manga) audience in United States
MetricValue
Female38.0%
Male62.0%
Average age26.6
Estimated audience size631,995

Audience persona

The typical Bleach (manga) fan in United States is more male, around 26.6 years old, with strong LGBTQ+ Identity tendencies and a notable affinity for Pro-Ject.

Top regions in United States

Top regions ranked by reach for Bleach (manga) in United States
RegionReachAffinity
California88,5481.27×
Texas74,7681.38×
Florida55,9481.31×
New York40,5411.15×
Georgia26,1761.34×
Illinois22,4741.07×
North Carolina22,4081.18×
Pennsylvania20,9780.99×
Ohio19,3120.99×
Michigan17,8171.08×
Virginia17,2981.12×
New Jersey17,0291.06×
Arizona15,7791.22×
Washington14,3941.14×
Tennessee14,1211.11×
Maryland13,1941.21×
Indiana12,1631.05×
Massachusetts11,5120.92×
Alabama10,7461.22×
Missouri10,5531.04×
Louisiana10,3701.27×
South Carolina10,0381.06×
Minnesota8,6560.96×
Colorado8,5280.86×
Kentucky8,5151.07×
Oklahoma8,4981.21×
Wisconsin8,0200.84×
Nevada7,1031.16×
Oregon7,0440.97×
Connecticut6,345
Mississippi6,0831.17×
Arkansas5,5321.06×
Utah5,1260.91×
Kansas4,7250.95×
Iowa4,2810.82×
New Mexico2,8470.9×
Hawaii2,7771.02×
West Virginia2,7260.93×
Nebraska2,7180.86×
Idaho2,5170.79×
Rhode Island1,7580.87×
New Hampshire1,6890.68×
Maine1,6300.72×
Delaware1,5770.9×
Washington, District of Columbia1,5540.82×
Alaska1,3150.97×
Montana1,2020.69×
South Dakota1,0540.72×
North Dakota9700.75×
Vermont6610.6×

Top brand affinities

Brands and entities this audience over-indexes on, vs. the country average.

Top brand affinities (over-index vs. country average) for Bleach (manga) audience
BrandAffinityCategory
Pro-Ject10.32×Music & Radio
UK garage10.71×Music & Radio
Combat sport2.99×Sports
Nuts (film)9.61×Movies & TV
Urban Outfitters2.41×Shopping
Bank account2.79×Business & Career
Natural rubber2.32×Cars & Mobility
Nebraska Cornhuskers football3.93×Sports
Bridget Jones: The Edge of Reason22×Movies & TV
Product design2.05×Business & Career
Emilio Estefan14.39×Music & Radio
Monogram3.11×Home & Garden
JDSU2.45×Business & Career
Isometric exercise6.88×Sports
Stamp collecting3.17×Home & Garden
Jaws3.58×Movies & TV
Joshua Jackson2.76×Movies & TV
Queens College, City University of New York4.23×Business & Career
Zach Ertz4.51×Sports
Jesse Plemons1.87×Movies & TV

Psychographic profile

Top six personality traits over-indexed by this audience (1.0 = country average).

Top personality traits over-indexed by Bleach (manga) audience
TraitClusterScore
LGBTQ+ IdentityOPEN2.05
Early Adopter MentalityPOWER1.49
SustainabilityBALANCE1.28
PatriotismCONSERVATISM1.14
Pet OwnershipJOY1.11
DIY MentalityTHRILL1.04

Worldwide distribution

Worldwide audience distribution share by country for Bleach (manga)
CountryShare
Japan29.7%
United States19.8%
Brazil4.7%

See Bleach (manga) audiences in other countries

More Literature audiences in United States

Frequently asked questions

How many fans does Bleach (manga) have in United States?

Bleach (manga) has an estimated audience of 631,995 people in United States, concentrated in California and Texas.

What is the gender split and age of Bleach (manga) fans?

38.0% of Bleach (manga) fans are female, 62.0% are male, with an average age of 26.6 years.

Which brands do Bleach (manga) fans like most?

Bleach (manga) fans show strongest brand affinity for Pro-Ject (10.32×), UK garage (10.71×), and Combat sport (2.99×) over the country average.

Where do Bleach (manga) fans live in United States?

Bleach (manga) fans in United States are most concentrated in California (reach 88,548), Texas (reach 74,768), and Florida (reach 55,948). These three regions account for the largest share of the active audience.

What other brands do Bleach (manga) fans also like?

Beyond Bleach (manga) itself, the audience over-indexes on UK garage (10.71×), Combat sport (2.99×), Nuts (film) (9.61×), and Urban Outfitters (2.41×) compared to the United States average.

How to read this data

Audience size is the estimated number of people in United States who actively search for Bleach (manga). Affinity is an over-index ratio: 2.0× means the audience is twice as likely to engage with that brand or trait as the country average. Reach is the estimated number of audience members in a region. Regional and brand-affinity tables are sorted from strongest signal to weakest.

About this audience profile

This audience profile is generated by Rascasse from anonymized search-behavior signals across United States. For methodology see methodology. Affinity values are over-index ratios vs. the country average (1.0 = baseline). Audience sizes are estimated, not measured.