brent rivera Audience in United States

brent rivera has an estimated audience of 481,230 people in United States. 77.4% are female, 22.6% are male, average age 24.6. Top regions: California, Texas, Florida. Top brand affinities: Nayarit, NFL Total Access, art music, Jake T. Austin, Key & Peele.
The average brent rivera fan in United States is 24.6 years old, more female, and lives primarily in California. The audience is concentrated in California, Texas, Florida. Top brand affinities include Nayarit, NFL Total Access, art music, with strongest over-indexing on Nayarit (79.47× the country average). Demographically, the brent rivera audience skews more female with an average age of 24.6, and over-indexes on personality traits such as Risk Appetite, Extroversion. Compared to the country baseline, this audience shows distinctive patterns across 20 brand affinities and 50 regions tracked by Rascasse.
Category: Internet & Social Media · Type: Person · Subtype: Social media influencer
Demographics of brent rivera fans
| Metric | Value |
|---|---|
| Female | 77.4% |
| Male | 22.6% |
| Average age | 24.6 |
| Estimated audience size | 481,230 |
Audience persona
The typical brent rivera fan in United States is more female, around 24.6 years old, with strong Risk Appetite tendencies and a notable affinity for Nayarit.
Top regions in United States
| Region | Reach | Affinity |
|---|---|---|
| California | 66,092 | 1.25× |
| Texas | 49,452 | 1.2× |
| Florida | 33,822 | 1.04× |
| New York | 30,082 | 1.12× |
| Illinois | 16,389 | 1.02× |
| Pennsylvania | 16,078 | 0.99× |
| Georgia | 15,911 | 1.07× |
| Ohio | 15,465 | 1.04× |
| North Carolina | 14,950 | 1.03× |
| New Jersey | 13,821 | 1.13× |
| Virginia | 12,234 | 1.04× |
| Michigan | 12,024 | 0.96× |
| Washington | 11,088 | 1.15× |
| Tennessee | 10,486 | 1.09× |
| Arizona | 10,238 | 1.04× |
| Massachusetts | 9,569 | 1.01× |
| Indiana | 8,736 | 0.99× |
| Maryland | 8,243 | 1× |
| Missouri | 7,472 | 0.96× |
| South Carolina | 7,090 | 0.98× |
| Colorado | 6,929 | 0.91× |
| Alabama | 6,791 | 1.01× |
| Wisconsin | 6,758 | 0.93× |
| Minnesota | 6,694 | 0.97× |
| Kentucky | 6,436 | 1.07× |
| Louisiana | 6,403 | 1.03× |
| Oklahoma | 5,541 | 1.04× |
| Utah | 5,442 | 1.26× |
| Oregon | 5,303 | 0.96× |
| Connecticut | 5,012 | 1.04× |
| Nevada | 4,643 | 1× |
| Iowa | 4,388 | 1.11× |
| Mississippi | 4,062 | 1.02× |
| Arkansas | 4,043 | 1.02× |
| Kansas | 3,856 | 1.02× |
| Idaho | 2,986 | 1.24× |
| Nebraska | 2,676 | 1.11× |
| New Mexico | 2,170 | 0.9× |
| Hawaii | 2,128 | 1.03× |
| West Virginia | 1,920 | 0.86× |
| New Hampshire | 1,643 | 0.87× |
| Maine | 1,455 | 0.84× |
| Rhode Island | 1,254 | 0.82× |
| Montana | 1,189 | 0.89× |
| Delaware | 1,123 | 0.85× |
| South Dakota | 1,103 | 0.99× |
| Washington, District of Columbia | 1,084 | 0.75× |
| North Dakota | 968 | 0.98× |
| Alaska | 775 | 0.75× |
| Wyoming | 683 | 0.96× |
Top brand affinities
Brands and entities this audience over-indexes on, vs. the country average.
| Brand | Affinity | Category |
|---|---|---|
| Nayarit | 79.47× | Travel & Leisure |
| NFL Total Access | 44.96× | Movies & TV |
| art music | 2.06× | Music & Radio |
| Jake T. Austin | 5.43× | Movies & TV |
| Key & Peele | 2.07× | Movies & TV |
| The Thundermans | 3.9× | Movies & TV |
| Madison Pettis | 2.52× | Movies & TV |
| Jenna Marbles | 2.66× | Beauty & Wellness |
| Keinemusik | 5.17× | Music & Radio |
| King Bach | 2.99× | Movies & TV |
| Smack | 4.69× | Music & Radio |
| Snooki | 1.91× | Fashion & Accessoires |
| Sanjay and Craig | 3.31× | Movies & TV |
| Shane Dawson | 2.38× | Internet & Social Media |
| Nico Tortorella | 2.14× | Movies & TV |
| China Anne McClain | 1.72× | Movies & TV |
| Cinderella Man | 2.2× | Music & Radio |
| Nash Grier | 2.75× | Internet & Social Media |
| Cheryl Cole | 2.31× | Music & Radio |
| Miranda Sings | 1.99× | Internet & Social Media |
Psychographic profile
Top six personality traits over-indexed by this audience (1.0 = country average).
| Trait | Cluster | Score |
|---|---|---|
| Risk Appetite | THRILL | 1.5 |
| Extroversion | THRILL | 1.49 |
| Pet Ownership | JOY | 1.47 |
| Luxury Orientation | PREMIUM | 1.42 |
| LGBTQ+ Identity | OPEN | 1.34 |
| Quality Awareness | PREMIUM | 1.32 |
Worldwide distribution
| Country | Share |
|---|---|
| United States | 50.9% |
| United Kingdom | 6.4% |
| Canada | 5.0% |
See brent rivera audiences in other countries
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Frequently asked questions
How many fans does brent rivera have in United States?
brent rivera has an estimated audience of 481,230 people in United States, concentrated in California and Texas.
What is the gender split and age of brent rivera fans?
77.4% of brent rivera fans are female, 22.6% are male, with an average age of 24.6 years.
Which brands do brent rivera fans like most?
brent rivera fans show strongest brand affinity for Nayarit (79.47×), NFL Total Access (44.96×), and art music (2.06×) over the country average.
Where do brent rivera fans live in United States?
brent rivera fans in United States are most concentrated in California (reach 66,092), Texas (reach 49,452), and Florida (reach 33,822). These three regions account for the largest share of the active audience.
What other brands do brent rivera fans also like?
Beyond brent rivera itself, the audience over-indexes on NFL Total Access (44.96×), art music (2.06×), Jake T. Austin (5.43×), and Key & Peele (2.07×) compared to the United States average.
How to read this data
Audience size is the estimated number of people in United States who actively search for brent rivera. Affinity is an over-index ratio: 2.0× means the audience is twice as likely to engage with that brand or trait as the country average. Reach is the estimated number of audience members in a region. Regional and brand-affinity tables are sorted from strongest signal to weakest.
About this audience profile
This audience profile is generated by Rascasse from anonymized search-behavior signals across United States. For methodology see methodology. Affinity values are over-index ratios vs. the country average (1.0 = baseline). Audience sizes are estimated, not measured.