Rascasse Audience Intelligence

brent rivera Audience in United States

A data profile of the people who buy, follow and care about brent rivera in United States — modelled from more than twelve digital signal sources. brent rivera has an estimated audience of 454,285 people in United States.

#53among Social media influencer in United States#9464among Person in United States#388in Internet & Social Media

The average brent rivera fan in United States is 24.6 years old, more female, and lives primarily in California.

The audience is concentrated in California, Texas, Florida.

Top brand affinities include Nayarit, NFL Total Access, art music, with strongest over-indexing on Nayarit (79.47× the country average).

Demographically, the brent rivera audience skews more female with an average age of 24.6, and over-indexes on personality traits such as Extroversion, Individualism.

Compared to the country baseline, this audience shows distinctive patterns across 20 brand affinities and 50 regions tracked by Rascasse.

The typical brent rivera fan in United States is more female, around 24.6 years old, with strong Extroversion tendencies and a notable affinity for Nayarit.

Category: Internet & Social Media · Type: Person · Subtype: Social media influencer

The data on this page comes from the Rascasse audience panel and is refreshed monthly from search, social and browsing signals. As of 2026-08-10.

Section 01

At a glance

The key figures that characterise the brent rivera profile in United States.

Audience size
454K
in United States
Gender
77.4%♀
22.6% male
Age
24.6
average years
Country rank
#38746
Person in United States
Fig. 01

Search interest · 12-month trend

-21%
vs. last year
JanMarMayJulSepNov
Monthly searches · Source: Rascasse Audience Intelligence
Section 02

Demographics of brent rivera fans

77.4% are female, 22.6% are male, average age 24.6.

Fig. 02

Gender split

77.4%
Female
22.6%
Male
Demographic split for brent rivera audience in United States
MetricValue
Female77.4%
Male22.6%
Average age24.6
Estimated audience size454,285
Fig. 03

Age distribution

Ø 24.6
average years
Age distribution of the brent rivera audience in United States
Age bracketShare%
16-1974%
20-2911%
30-396%
40-495%
50+5%
Fig. 04

Worldwide distribution

49.7%

of the worldwide brent rivera audience comes from United States.

Worldwide audience distribution share by country for brent rivera
CountryShare
United States49.7%
United Kingdom6.3%
Canada5.0%
Section 03
Affinity (×) = how much more likely a member of this audience is to live in a region than the United States average. Example: 2.0× means twice as concentrated as the national baseline.

Geography

Where the brent rivera audience in United States is strongest.

Fig. 05

Top regions by affinity

brent rivera fans by region: top regions in United States
#RegionReachAffinity×
01Utah~6K1.35×
02Kentucky~7K1.22×
03North Dakota~1K1.22×
04California~60K1.21×
05Idaho~3K1.19×
06Oklahoma~6K1.12×
07New Jersey~10K1.11×
08Texas~50K1.10×
09Alabama~7K1.09×
10Connecticut~5K1.07×
11Virginia~10K1.06×
12Nebraska~3K1.06×
13Hawaii~2K1.05×
14South Dakota~1K1.05×
15Tennessee~10K1.04×
16Ohio~20K1.03×
17Georgia~20K1.03×
18North Carolina~10K1.03×
19Indiana~9K1.03×
20Missouri~8K1.03×
21South Carolina~7K1.03×
22Wisconsin~7K1.02×
23Pennsylvania~20K1.01×
24Washington~10K1.01×
25Louisiana~6K1.01×
26Arkansas~4K1.01×
27New York~30K1.00×
28Kansas~4K0.99×
29Minnesota~7K0.98×
30Nevada~4K0.97×
31Iowa~4K0.96×
32Montana~1K0.96×
33Alaska<1K0.96×
34Oregon~5K0.95×
35Delaware~1K0.95×
36Illinois~20K0.94×
37Mississippi~4K0.94×
38Rhode Island~1K0.94×
39Michigan~10K0.93×
40Maryland~8K0.93×
41West Virginia~2K0.93×
42Arizona~9K0.92×
43Massachusetts~9K0.92×
44New Hampshire~2K0.91×
45Vermont<1K0.91×
46Maine~2K0.90×
47Florida~30K0.89×
48Colorado~7K0.88×
49New Mexico~2K0.87×
50Washington, District of Columbia~1K0.73×
Fig. 06

Affinity by region

Affinity by region — brent rivera, United States
0.73×1.00×1.35×
Section 04
Brands and entities this audience over-indexes on, vs. the country average.

Audience interests & affinities

The strongest cross-interests of the brent rivera audience — brands, topics and people combined.

Fig. 07

Top cross-interests, ranked by affinity

Top brand affinities (over-index vs. country average) for brent rivera audience
#·InterestCategoryAffinity×
01NayaritTravel & Leisure79.47×
02NFL Total AccessMovies & TV44.96×
03Trevor MoranMusic & Radio8.18×
04Jake T. AustinMovies & TV5.43×
05KeinemusikMusic & Radio5.17×
06SmackMusic & Radio4.69×
07The ThundermansMovies & TV3.90×
08Sanjay and CraigMovies & TV3.31×
09King BachMovies & TV2.99×
10Nash GrierInternet & Social Media2.75×
11Jenna MarblesBeauty & Wellness2.66×
12Madison PettisMovies & TV2.52×
13Shane DawsonInternet & Social Media2.38×
14Cheryl ColeMusic & Radio2.31×
15Cinderella ManMusic & Radio2.20×
16Nico TortorellaMovies & TV2.14×
17Key & PeeleMovies & TV2.07×
18art musicMusic & Radio2.06×
19SnookiFashion & Accessoires1.91×
20China Anne McClainMovies & TV1.72×
Section 05
Top six personality traits over-indexed by this audience (1.0 = country average).

Personality of the brent rivera audience

Values above 1.00× are above the country average, values below 1.00× below it.

Fig. 08

Deviation from the national baseline

↑ What stands out
The strongest tendencies
Top personality traits over-indexed by brent rivera audience · What stands out
TraitClusterDeviationScore
ExtroversionTHRILL0.39×
IndividualismJOY0.22×
Convenience OrientationPREMIUM0.22×
0×1.00× baseline2×
↓ Rather not
The weakest tendencies
Top personality traits over-indexed by brent rivera audience · Rather not
TraitClusterDeviationScore
Quality AwarenessPREMIUM0.13×
Design AffinityPREMIUM0.13×
Healthy LifestyleBALANCE0.15×
0×1.00× baseline2×
Section 06

Frequently asked questions

01

How many fans does brent rivera have in United States?

brent rivera has an estimated audience of 454,285 people in United States, concentrated in California and Texas.

02

What is the gender split and age of brent rivera fans?

77.4% of brent rivera fans are female, 22.6% are male, with an average age of 24.6 years.

03

Which brands do brent rivera fans like most?

brent rivera fans show strongest brand affinity for Nayarit (79.47×), NFL Total Access (44.96×), and art music (2.06×) over the country average.

04

Where do brent rivera fans live in United States?

brent rivera fans in United States are most concentrated in California (reach ~60K), Texas (reach ~50K), and Florida (reach ~30K). These three regions account for the largest share of the active audience.

05

What other brands do brent rivera fans also like?

Beyond brent rivera itself, the audience over-indexes on NFL Total Access (44.96×), art music (2.06×), Jake T. Austin (5.43×), and Key & Peele (2.07×) compared to the United States average.

Appendix

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How to read this data

Audience size is the estimated number of people in United States who actively search for brent rivera. Affinity is an over-index ratio: 2.0× means the audience is twice as likely to engage with that brand or trait as the country average. Reach is the estimated number of audience members in a region. Regional and brand-affinity tables are sorted from strongest signal to weakest.

About this audience profile

This audience profile is generated by Rascasse from anonymized search-behavior signals across United States. For methodology see methodology. Affinity values are over-index ratios vs. the country average (1.0 = baseline). Audience sizes are estimated, not measured.

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