Carol (film) Audience in United States

Carol (film) logo

Carol (film) has an estimated audience of 565,215 people in United States. 69.9% are female, 30.1% are male, average age 46.6. Top brand affinities: Home equity, headspace, Cryptic crossword, La Jolla, Chromebook.

Top brand affinities include Home equity, headspace, Cryptic crossword, with strongest over-indexing on Home equity (9.58× the country average). Demographically, the Carol (film) audience skews more female with an average age of 46.6, and over-indexes on personality traits such as Risk Appetite, Luxury Orientation.

Category: Movies & TV · Type: Movie / TV Show / Series · Subtype: Romance

Demographics of Carol (film) fans

Demographic split for Carol (film) audience in United States
MetricValue
Female69.9%
Male30.1%
Average age46.6
Estimated audience size565,215

Audience persona

The typical Carol (film) fan in United States is more female, around 46.6 years old, with strong Risk Appetite tendencies and a notable affinity for Home equity.

Top brand affinities

Brands and entities this audience over-indexes on, vs. the country average.

Top brand affinities (over-index vs. country average) for Carol (film) audience
BrandAffinityCategory
Home equity9.58×Home & Garden
headspace26.98×Health
Cryptic crossword39.29×Technology & Electronics
La Jolla21.97×Travel & Leisure
Chromebook11.75×Technology & Electronics
Hitchcock (film)25.67×Movies & TV
Wok10.73×Food & Beverages
Hemnet18.94×Home & Garden
Grace Slick11.79×Music & Radio
Goma19.69×Travel & Leisure
Grinch3.97×Movies & TV
Goop5.27×Internet & Social Media
Whataburger1.72×Food & Beverages
Nebraska Cornhuskers football3.42×Sports
Non-celiac gluten sensitivity10.12×Health
Guayas Province29.73×Travel & Leisure
Hang Seng Index10.95×Business & Career
Steampunk3.76×Fashion & Accessoires
Home staging3.94×Home & Garden
Google Photos1.75×Technology & Electronics

Psychographic profile

Top six personality traits over-indexed by this audience (1.0 = country average).

Top personality traits over-indexed by Carol (film) audience
TraitClusterScore
Risk AppetiteTHRILL2.22
Luxury OrientationPREMIUM1.81
LGBTQ+ IdentityOPEN1.63
Community OrientationOPEN1.48
TraditionCONSERVATISM1.47
MindfulnessBALANCE1.32

Worldwide distribution

Worldwide audience distribution share by country for Carol (film)
CountryShare
Germany15.1%
United States9.0%
France8.9%

See Carol (film) audiences in other countries

More Romance audiences in United States

How to read this data

Audience size is the estimated number of people in United States who actively search for Carol (film). Affinity is an over-index ratio: 2.0× means the audience is twice as likely to engage with that brand or trait as the country average. Reach is the estimated number of audience members in a region. Regional and brand-affinity tables are sorted from strongest signal to weakest.

About this audience profile

This audience profile is generated by Rascasse from anonymized search-behavior signals across United States. For methodology see methodology. Affinity values are over-index ratios vs. the country average (1.0 = baseline). Audience sizes are estimated, not measured.