Coalition Audience in United States

Name: Coalition — United States
Creator: Rascasse
License: https://rascasse.com/terms/

Coalition has an estimated audience of 2,439,075 people in United States. 58.6% are female, 41.4% are male, average age 42.8. Top regions: California, Texas, Florida. Top brand affinities: 3D printing, Necktie, Enfamil, WGN-TV, Parma.

The average Coalition fan in United States is 42.8 years old, more female, and lives primarily in California. The audience is concentrated in California, Texas, Florida. Top brand affinities include 3D printing, Necktie, Enfamil, with strongest over-indexing on 3D printing (2.56× the country average). Demographically, the Coalition audience skews more female with an average age of 42.8, and over-indexes on personality traits such as Community Orientation, Sustainability. Compared to the country baseline, this audience shows distinctive patterns across 20 brand affinities and 50 regions tracked by Rascasse.

Category: Politics & Society · Type: Topic

Demographics of Coalition fans

Demographic split for Coalition audience in United States
Metric	Value
Female	58.6%
Male	41.4%
Average age	42.8
Estimated audience size	2,439,075

Audience persona

The typical Coalition fan in United States is more female, around 42.8 years old, with strong Community Orientation tendencies and a notable affinity for 3D printing.

Top regions in United States

Top regions ranked by reach for Coalition in United States
Region	Reach	Affinity
California	321,020	1.2×
Texas	191,680	0.91×
Florida	165,374	1×
New York	159,727	1.17×
Georgia	122,052	1.62×
Minnesota	95,011	2.72×
Pennsylvania	80,170	0.98×
North Carolina	76,960	1.05×
Illinois	76,351	0.94×
New Jersey	64,656	1.04×
Virginia	62,771	1.06×
Washington	59,963	1.23×
Ohio	55,602	0.74×
Michigan	54,662	0.86×
Massachusetts	53,237	1.11×
Arizona	44,597	0.9×
Tennessee	43,747	0.89×
Maryland	41,323	0.99×
Indiana	37,222	0.84×
Colorado	36,320	0.94×
Missouri	32,334	0.82×
Oregon	31,180	1.12×
Wisconsin	30,230	0.82×
South Carolina	29,948	0.82×
Louisiana	27,037	0.86×
Alabama	26,689	0.78×
Connecticut	24,709	1.01×
Kentucky	24,480	0.8×
Oklahoma	21,732	0.8×
Nevada	20,934	0.89×
Utah	20,305	0.93×
Mississippi	17,289	0.86×
Arkansas	16,612	0.83×
Kansas	16,315	0.85×
Iowa	15,844	0.79×
Washington, District of Columbia	11,326	1.54×
Idaho	10,563	0.86×
New Mexico	10,277	0.84×
Nebraska	10,086	0.82×
Rhode Island	9,987	1.29×
Hawaii	9,867	0.94×
West Virginia	9,161	0.81×
New Hampshire	7,965	0.83×
Alaska	7,778	1.49×
Maine	6,922	0.79×
Wyoming	5,568	1.54×
Delaware	5,409	0.8×
Montana	5,151	0.76×
South Dakota	4,346	0.77×
North Dakota	4,062	0.81×

Top brand affinities

Brands and entities this audience over-indexes on, vs. the country average.

Top brand affinities (over-index vs. country average) for Coalition audience
Brand	Affinity	Category
3D printing	2.56×	Technology & Electronics
Necktie	2.22×	Fashion & Accessoires
Enfamil	2.54×	Kids & Family
WGN-TV	1.55×	Movies & TV
Parma	3.22×	Travel & Leisure
Information technology consulting	1.65×	Technology & Electronics
Mariel Hemingway	2.18×	Fashion & Accessoires
Nasal cavity	1.52×	Health
Gemma Ward	3.13×	Fashion & Accessoires
lose it	6.53×
Catania	1.94×	Travel & Leisure
Canino	3.27×	Travel & Leisure
Ivana (singer)	2.84×
Cadena SER	1.53×	Music & Radio
Livingston County, New York	1.85×
Assisi	1.61×	Travel & Leisure
Jumia	1.53×	Fashion & Accessoires
Oscar Niemeyer	1.98×	Arts & Culture
John Key	1.72×	Politics & Society
Lucca	1.55×	Travel & Leisure

Psychographic profile

Top six personality traits over-indexed by this audience (1.0 = country average).

Top personality traits over-indexed by Coalition audience
Trait	Cluster	Score
Community Orientation	OPEN	1.77
Sustainability	BALANCE	1.68
Family Orientation	CONSERVATISM	1.67
Tradition	CONSERVATISM	1.47
Individualism	JOY	1.43
Career Orientation	POWER	1.41

Worldwide distribution

Worldwide audience distribution share by country for Coalition
Country	Share
United States	68.0%
Canada	9.9%
Philippines	3.9%

See Coalition audiences in other countries

More Politics & Society audiences in United States

Food and drink (182,612,063)
Music (181,108,961)
Shopping and fashion (177,150,005)
Sports and outdoors (173,827,889)
Sports (173,190,295)

Frequently asked questions

How many fans does Coalition have in United States?

Coalition has an estimated audience of 2,439,075 people in United States, concentrated in California and Texas.

What is the gender split and age of Coalition fans?

58.6% of Coalition fans are female, 41.4% are male, with an average age of 42.8 years.

Which brands do Coalition fans like most?

Coalition fans show strongest brand affinity for 3D printing (2.56×), Necktie (2.22×), and Enfamil (2.54×) over the country average.

Where do Coalition fans live in United States?

Coalition fans in United States are most concentrated in California (reach 321,020), Texas (reach 191,680), and Florida (reach 165,374). These three regions account for the largest share of the active audience.

What other brands do Coalition fans also like?

Beyond Coalition itself, the audience over-indexes on Necktie (2.22×), Enfamil (2.54×), WGN-TV (1.55×), and Parma (3.22×) compared to the United States average.

How to read this data

Audience size is the estimated number of people in United States who actively search for Coalition. Affinity is an over-index ratio: 2.0× means the audience is twice as likely to engage with that brand or trait as the country average. Reach is the estimated number of audience members in a region. Regional and brand-affinity tables are sorted from strongest signal to weakest.

About this audience profile

This audience profile is generated by Rascasse from anonymized search-behavior signals across United States. For methodology see methodology. Affinity values are over-index ratios vs. the country average (1.0 = baseline). Audience sizes are estimated, not measured.