WGN-TV Audience in United States

WGN-TV logo

WGN-TV has an estimated audience of 2,476,869 people in United States. 58.0% are female, 42.0% are male, average age 43.0. Top brand affinities: Product design, UK garage, Tuscany, Pro-Ject, Israel.

Top brand affinities include Product design, UK garage, Tuscany, with strongest over-indexing on Product design (4.19× the country average). Demographically, the WGN-TV audience skews more female with an average age of 43.0, and over-indexes on personality traits such as Risk Appetite, Luxury Orientation.

Category: Movies & TV · Type: TV Channel

Demographics of WGN-TV fans

Demographic split for WGN-TV audience in United States
MetricValue
Female58.0%
Male42.0%
Average age43.0
Estimated audience size2,476,869

Audience persona

The typical WGN-TV fan in United States is more female, around 43.0 years old, with strong Risk Appetite tendencies and a notable affinity for Product design.

Top brand affinities

Brands and entities this audience over-indexes on, vs. the country average.

Top brand affinities (over-index vs. country average) for WGN-TV audience
BrandAffinityCategory
Product design4.19×Business & Career
UK garage10.04×Music & Radio
Tuscany11.21×Travel & Leisure
Pro-Ject4.86×Music & Radio
Israel1.97×Travel & Leisure
Steampunk3.8×Fashion & Accessoires
Electrolyte2.58×Health
Home staging2.6×Home & Garden
Jesse Plemons1.69×Movies & TV
Isla Holbox12.1×Travel & Leisure
Kodansha11.69×Literature
Monogram1.82×Home & Garden
Riedel (glass manufacturer)11.48×Home & Garden
Tipsy Elves4.34×Shopping
REC TEC Grills8.17×Sports
Emperor Entertainment GroupBusiness & Career
Nipsey Hussle2.42×Music & Radio
John Havlicek6.06×Sports
Girolando cattle9.95×Pets & Animals
Hebe2.4×Home & Garden

Psychographic profile

Top six personality traits over-indexed by this audience (1.0 = country average).

Top personality traits over-indexed by WGN-TV audience
TraitClusterScore
Risk AppetiteTHRILL2.18
Luxury OrientationPREMIUM1.69
Community OrientationOPEN1.28
PatriotismCONSERVATISM1.17
Family OrientationCONSERVATISM1.17
Urban LifestyleOPEN1.1

Worldwide distribution

Worldwide audience distribution share by country for WGN-TV
CountryShare
United States97.8%
Canada1.4%
China0.2%

See WGN-TV audiences in other countries

More Movies & TV audiences in United States

How to read this data

Audience size is the estimated number of people in United States who actively search for WGN-TV. Affinity is an over-index ratio: 2.0× means the audience is twice as likely to engage with that brand or trait as the country average. Reach is the estimated number of audience members in a region. Regional and brand-affinity tables are sorted from strongest signal to weakest.

About this audience profile

This audience profile is generated by Rascasse from anonymized search-behavior signals across United States. For methodology see methodology. Affinity values are over-index ratios vs. the country average (1.0 = baseline). Audience sizes are estimated, not measured.