Cognitive Audience in United States
Cognitive has an estimated audience of 1,604,230 people in United States. 26.8% are female, 73.2% are male, average age 37.6. Top brand affinities: Babymetal, Heaven Shall Burn, Three Days Grace, Vistaprint, Staind.
Top brand affinities include Babymetal, Heaven Shall Burn, Three Days Grace, with strongest over-indexing on Babymetal (196.17× the country average). Demographically, the Cognitive audience skews more male with an average age of 37.6, and over-indexes on personality traits such as Tradition, Extroversion.
Category: Music & Radio · Type: Person · Subtype: Metal
Demographics of Cognitive fans
| Metric | Value |
|---|---|
| Female | 26.8% |
| Male | 73.2% |
| Average age | 37.6 |
| Estimated audience size | 1,604,230 |
Audience persona
The typical Cognitive fan in United States is more male, around 37.6 years old, with strong Tradition tendencies and a notable affinity for Babymetal.
Top brand affinities
Brands and entities this audience over-indexes on, vs. the country average.
| Brand | Affinity | Category |
|---|---|---|
| Babymetal | 196.17× | Music & Radio |
| Heaven Shall Burn | 659.34× | Music & Radio |
| Three Days Grace | 68.08× | Music & Radio |
| Vistaprint | 23.15× | Business & Career |
| Staind | 54.54× | Music & Radio |
| August Burns Red | 86.36× | Music & Radio |
| Appaloosa | 42.71× | Pets & Animals |
| Halestorm | 48.11× | Music & Radio |
| Breaking Benjamin | 32.6× | Music & Radio |
| Godsmack | 38.47× | Music & Radio |
| Liv Tyler | 18.45× | Movies & TV |
| Pokémon | 5.53× | Games |
| Anime and manga fandom | 5.68× | Literature |
| Rick and Morty | 6.67× | Movies & TV |
| Motionless in White | 29.69× | Music & Radio |
| Livemusic | 4.03× | Music & Radio |
| GameStop | 4.23× | Games |
| Mobile game | 3.25× | Games |
| Collectible card game | 6.41× | Games |
| Action role-playing game | 6.17× | Games |
Psychographic profile
Top six personality traits over-indexed by this audience (1.0 = country average).
| Trait | Cluster | Score |
|---|---|---|
| Tradition | CONSERVATISM | 2 |
| Extroversion | THRILL | 1.76 |
| Risk Appetite | THRILL | 1.41 |
| Early Adopter Mentality | POWER | 1.34 |
| Patriotism | CONSERVATISM | 1.34 |
| Social Media Usage | JOY | 1.33 |
Worldwide distribution
| Country | Share |
|---|---|
| United States | 46.6% |
| India | 10.3% |
| Japan | 9.8% |
See Cognitive audiences in other countries
More Metal audiences in United States
- Avatar (14,119,971)
- Atlas (10,056,194)
- Schizophrenia (8,604,582)
- Traitors (8,152,084)
- Lizzy Borden (7,762,266)
How to read this data
Audience size is the estimated number of people in United States who actively search for Cognitive. Affinity is an over-index ratio: 2.0× means the audience is twice as likely to engage with that brand or trait as the country average. Reach is the estimated number of audience members in a region. Regional and brand-affinity tables are sorted from strongest signal to weakest.
About this audience profile
This audience profile is generated by Rascasse from anonymized search-behavior signals across United States. For methodology see methodology. Affinity values are over-index ratios vs. the country average (1.0 = baseline). Audience sizes are estimated, not measured.