Colette Audience in United States

Colette has an estimated audience of 284,855 people in United States. 57.0% are female, 43.0% are male, average age 32.2. Top regions: Texas, California, New York. Top brand affinities: Anastasia Beverly Hills, tarte cosmetics, Madame Figaro, Chadstone The Fashion Capital, Cora (hypermarket).
The average Colette fan in United States is 32.2 years old, more female, and lives primarily in Texas. The audience is concentrated in Texas, California, New York. Top brand affinities include Anastasia Beverly Hills, tarte cosmetics, Madame Figaro, with strongest over-indexing on Anastasia Beverly Hills (107.86× the country average). Demographically, the Colette audience skews more female with an average age of 32.2, and over-indexes on personality traits such as Luxury Orientation, Indulgence. Compared to the country baseline, this audience shows distinctive patterns across 20 brand affinities and 50 regions tracked by Rascasse.
Category: Literature · Type: Person
Demographics of Colette fans
| Metric | Value |
|---|---|
| Female | 57.0% |
| Male | 43.0% |
| Average age | 32.2 |
| Estimated audience size | 284,855 |
Audience persona
The typical Colette fan in United States is more female, around 32.2 years old, with strong Luxury Orientation tendencies and a notable affinity for Anastasia Beverly Hills.
Top regions in United States
| Region | Reach | Affinity |
|---|---|---|
| Texas | 53,281 | 2.18× |
| California | 41,712 | 1.33× |
| New York | 22,853 | 1.44× |
| Florida | 16,580 | 0.86× |
| Ohio | 15,992 | 1.82× |
| Louisiana | 14,511 | 3.95× |
| Massachusetts | 12,508 | 2.23× |
| Georgia | 8,878 | 1.01× |
| Illinois | 8,330 | 0.88× |
| Pennsylvania | 7,823 | 0.82× |
| New Jersey | 7,257 | 1× |
| North Carolina | 7,118 | 0.83× |
| Virginia | 6,639 | 0.96× |
| Michigan | 5,580 | 0.75× |
| Washington | 5,538 | 0.97× |
| Arizona | 5,507 | 0.95× |
| Colorado | 4,837 | 1.08× |
| Kentucky | 4,657 | 1.3× |
| Maryland | 4,611 | 0.94× |
| Tennessee | 4,136 | 0.72× |
| Indiana | 3,839 | 0.74× |
| Alabama | 3,623 | 0.91× |
| Missouri | 3,467 | 0.76× |
| Oregon | 3,445 | 1.06× |
| Minnesota | 3,333 | 0.82× |
| Wisconsin | 2,970 | 0.69× |
| South Carolina | 2,850 | 0.66× |
| Connecticut | 2,658 | 0.93× |
| Oklahoma | 2,545 | 0.8× |
| Nevada | 2,236 | 0.81× |
| Mississippi | 2,125 | 0.91× |
| Washington, District of Columbia | 1,923 | 2.25× |
| Iowa | 1,815 | 0.77× |
| Utah | 1,763 | 0.69× |
| Arkansas | 1,721 | 0.73× |
| Kansas | 1,687 | 0.75× |
| Hawaii | 1,157 | 0.95× |
| New Mexico | 1,120 | 0.78× |
| Rhode Island | 1,070 | 1.18× |
| Nebraska | 1,036 | 0.73× |
| Idaho | 950 | 0.67× |
| Maine | 903 | 0.88× |
| New Hampshire | 794 | 0.71× |
| West Virginia | 775 | 0.58× |
| Delaware | 523 | 0.67× |
| Montana | 433 | 0.55× |
| Alaska | 411 | 0.67× |
| Vermont | 394 | 0.79× |
| North Dakota | 377 | 0.64× |
| Wyoming | 350 | 0.83× |
Top brand affinities
Brands and entities this audience over-indexes on, vs. the country average.
| Brand | Affinity | Category |
|---|---|---|
| Anastasia Beverly Hills | 107.86× | Beauty & Wellness |
| tarte cosmetics | 76.41× | Beauty & Wellness |
| Madame Figaro | 412.98× | News |
| Chadstone The Fashion Capital | 207.46× | Shopping |
| Cora (hypermarket) | 144.74× | Shopping |
| Aia | 148.34× | Business & Career |
| Elizabeth Gutiérrez | 223.09× | Movies & TV |
| M.A.N.D.Y. | 81.55× | Movies & TV |
| Guest of a Guest | 204.09× | Travel & Leisure |
| Maurices | 15.16× | Fashion & Accessoires |
| Kim Cattrall | 29.5× | Movies & TV |
| Daniel Wellington | 90.17× | Fashion & Accessoires |
| Blush Boutique | 71× | Shopping |
| Foxtons | 183.37× | Business & Career |
| Bicep | 28.77× | Music & Radio |
| Riverdale | 23.72× | Movies & TV |
| It Cosmetics | 26.43× | Beauty & Wellness |
| Jewel-Osco | 12.81× | Shopping |
| Skagen | 92.75× | Fashion & Accessoires |
| Lulu 黃路梓茵 | 9.94× | Movies & TV |
Psychographic profile
Top six personality traits over-indexed by this audience (1.0 = country average).
| Trait | Cluster | Score |
|---|---|---|
| Luxury Orientation | PREMIUM | 3.4 |
| Indulgence | JOY | 2.17 |
| Design Affinity | PREMIUM | 1.8 |
| Risk Appetite | THRILL | 1.63 |
| Price Sensitivity | PREMIUM | 1.57 |
| Quality Awareness | PREMIUM | 1.51 |
Worldwide distribution
| Country | Share |
|---|---|
| France | 29.6% |
| United States | 13.8% |
| Australia | 8.2% |
See Colette audiences in other countries
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Frequently asked questions
How many fans does Colette have in United States?
Colette has an estimated audience of 284,855 people in United States, concentrated in Texas and California.
What is the gender split and age of Colette fans?
57.0% of Colette fans are female, 43.0% are male, with an average age of 32.2 years.
Which brands do Colette fans like most?
Colette fans show strongest brand affinity for Anastasia Beverly Hills (107.86×), tarte cosmetics (76.41×), and Madame Figaro (412.98×) over the country average.
Where do Colette fans live in United States?
Colette fans in United States are most concentrated in Texas (reach 53,281), California (reach 41,712), and New York (reach 22,853). These three regions account for the largest share of the active audience.
What other brands do Colette fans also like?
Beyond Colette itself, the audience over-indexes on tarte cosmetics (76.41×), Madame Figaro (412.98×), Chadstone The Fashion Capital (207.46×), and Cora (hypermarket) (144.74×) compared to the United States average.
How to read this data
Audience size is the estimated number of people in United States who actively search for Colette. Affinity is an over-index ratio: 2.0× means the audience is twice as likely to engage with that brand or trait as the country average. Reach is the estimated number of audience members in a region. Regional and brand-affinity tables are sorted from strongest signal to weakest.
About this audience profile
This audience profile is generated by Rascasse from anonymized search-behavior signals across United States. For methodology see methodology. Affinity values are over-index ratios vs. the country average (1.0 = baseline). Audience sizes are estimated, not measured.